Remove Blogging Remove SEO Remove Social Media Remove Trade Shows
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Content Marketing is the New Conference and Trade Show During Quarantine [UML]

Sword and the Script

Not all marketers are reallocating budget the same way: “…tech marketers are more likely to invest in online events (both sponsored and hosted) and paid social media” while “non-tech marketers will spend more on content development and organic social media.

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12 Simple Ways to Increase Your Blog Subscribers Now

PR 20/20

Do you need more blog subscribers? Tack on a subscribe CTA with a tracking link to your subscription page or blog in your email signature. Think of it this way: If you nail down a cost-effective prize, it will be much less than how much you would spend to boost a post on social media. Of course, you do. Update your CTA.

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Press Releases and SEO: What Are the Links Between the Two?

PR Fuel

Do you need to boost your SEO as well as your brand’s authority at the same time? With this in mind, read on to learn about the links between press releases and SEO, and the benefits your business can enjoy! Press releases are different than content marketing blog pieces in that they’re also written like a news story.

SEO 52
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Launch Marketing: Launch PR Strategy to Maximize your Brand Post Launch

5W PR

The media is saturated with press releases, so it can be difficult to get yours noticed. Be sure to include rich media and as much context in your releases to gain the most SEO value and impressions for your information. For example, if you offer SEO services, you may want to team up with a web design firm.

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Post Launch Marketing Strategy

5W PR

The media is saturated with press releases, so it can be difficult to get yours noticed. Be sure to include rich media and as much context in your releases to gain the most SEO value and impressions to your information. For example, if you offer SEO services, you may want to team up with a web design firm.

Strategy 133
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B2B Marketing During a Pandemic Crisis: An Interview with Chris Schermer

MaccaPR

Mission-critical trade shows have ceased. Which channels should smart B2B marketers prioritize during this economic crisis – social media, online video, email? We know of B2B marketers who had planned on attending 100+ trade shows this year, but thanks to COVID-19 that was put on hold. I applaud all that.

B2B 71
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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every social media platform and continuing all other ‘old school’ communication duties.”. Real effort into digital and social. More emphasis on social media.