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5 PR Tips To Promote Expertise On LinkedIn

ImPRessions - Crenshaw Communications

Among PR teams, LinkedIn is the go-to social media platform for B2B executives for driving positive visibility and thought leadership. How can executives get the most from their LinkedIn profile to convey leadership and be seen as an expert? Your LinkedIn profile is representative of your brand. Go beyond a resume .

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8 Innovations in Public Relations Technology to Watch

Sword and the Script

Vendors are giving us reason to be optimistic about public relations technology – from AI that will predict your pitching success to more tangible PR measurement and attribution. About two years ago, I saw an opportunity to use that experience to fill an information void in PR technology. Did you know?

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Is Public Relations Management a Technology? [PR Tech Sum]

Sword and the Script

Managing customer relationships is a business process that’s virtually impossible to perform at scale without technology, even as the term CRM has become synonymous with the technology. Here’s the summary of news – the monthly PR Tech Sum – from the world of the PR technology vendors. >>> Give our services a try.

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40+ Blogs Marketers Should Be Following

PR 20/20

Hence our obsession with keeping tabs on industry blogs and finding those articles and authors that impact our own ways of thinking. If like us, you’re always looking for new marketing resources, you’ve landed on the right blog post. Below is a guide to Ready North's favorite blogs and publications. Sorry if we missed you!

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How to Quickly Become Recognized as a Thought Leader on LinkedIn in 2022

wiredPRworks

When did you join LinkedIn? 17 years ago today I logged in for the first time and began networking and posting, up to four times a day – all in quest to become a recognized thought leader on LinkedIn. Two years later, I would win second place in a contest for top LinkedIn tips. But, I wanted to delete my entry.

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Blogging isn’t Sexy but Done Well It Drives B2B Marketing Results [Study]

Sword and the Script

The most effective blogs in B2B marketing tend to publish longer posts, more frequently, with visuals, paid distribution and analytical measurement Blogging doesn’t have the appeal that voice search, personalization or influencer marketing do in B2B marketing, but when it’s done right, it’s surely effective, according to a new study.

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12 Simple Ways to Increase Your Blog Subscribers Now

PR 20/20

Do you need more blog subscribers? Tack on a subscribe CTA with a tracking link to your subscription page or blog in your email signature. Consider sharing your content on your personal LinkedIn page with a link back to the original post. Of course, you do. The average person sends roughly 40 emails daily. Pop in to say “hi.”