How many blog posts should you publish?

PR Daily

There’s no universal magic number of blog posts that every organization should create per month in order to see results. Though the perfect amount of blog content doesn’t exist, there is a range to shoot for. Here’s what you need in place: Blog guidelines.

Why and how to craft an internal comms crisis plan

PR Daily

This document outlines procedures, who will be in charge and where the crisis committee will meet. The protocol for an internal crisis might look a lot different from one that affects customers or stockholders. Dynamic Signal’s blog.

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Would you Run Your Internal Data Through this Media Monitoring AI? PR Tech Sum: Talkwalker, TVEyes, Meltwater, SocialChorus, Cision, Signal AI and Burrelles

Sword and the Script

This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. Internal data such as survey responses, call center data or customer service email data according to a company representative.

Blogging vs. Press Releases vs. Coverage; Unscripted Marketing Links

Sword and the Script

Aside from the well-deserved round of congratulations, it occurred to me the acquisition is an indication of a maturing industry for content marketing, which of course includes blogging. The Blogging Gutenberg . Benchmarks: Blogs Press Releases and Coverage.

Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign

Waxing UnLyrical

One of the most fun projects I’ve worked on recently was Oxfam America’s (OA) International Women’s Day (IWD) 2012 campaign. write their own blog post to promote IWD 2012. And in 2011, there were seven blog posts on the campaign that had been tracked.

How to identify subject matter experts for a business blog

PR Daily

Producing quality content for an industry blog can be challenging. These experts give your blog content inherent authenticity and credibility, and help build a foundation for relevant and engaging content. finding internal experts. Weidert Group blog.

Advancing Healthcare’s Abilities: ABS Virtual Office

Scott Public Relations

It provides access not only to the documented knowledge within ABS, but also a live connection with hundreds of other ABS therapists as well. Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency.

Advancing Healthcare’s Abilities: ABS Virtual Office

Scott Public Relations

It provides access not only to the documented knowledge within ABS, but also a live connection with hundreds of other ABS therapists as well. Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency.

The 20 Responsibilities of PR and What They Entail

Onclusive

The flipside of earned media is owned media: publishing content on brand-owned channels such as a customer-facing blog, Medium publication, and the like. Internal Communications. Blog Musings PR industryMost of us see what our jobs entail at the point of hire.

How to Overhaul Your Blog: 5 Steps to a More Distinctive Brand Identity

PR 20/20

Roughly two million blog posts are written every single day. Remember: a blog is not just a metrics driver. A blog showcases your brand’s personality, connecting internal subject matter experts to external readers. Focus on producing a blog that’s great for your readers.”.

#SelfPub – Part 3: The RESET Style Guide

ZudePR

A neat trick is to search for the word on Google then cut and paste into your Word/Google document as plain text.). If you’re writing a long document, use a cliché-finding tool: you’ll be surprised what you miss on the edit. Use in Word or Google Docs to give your document structure.

Why PR Pros Are The Most Versatile Writers

ImPRessions - Crenshaw Communications

From blog posts to media pitches, we shift gears constantly, adapting to many different kinds of written content. A blog-eat-blog world . PR people can relax the journalistic muscles when writing blog or LinkedIn posts for clients’ owned media channels.

Lawyering up on Data Protection and Cybersecurity

The Stalwart Blog

In order to review drafts of crisis communications and figure out a document, intention, strategy and communication strategy internally before going to the outside world. Blog Cybersecurity Data Protection Law Lili Li Metaverse Law

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Ready, Set, Onboard

Barokas

Schedule an internal meeting to discuss first steps and ensure all team members understand account. Establish a weekly or bi-weekly call with client and internally. It’s imperative to share this document within the first week and prior to your second meeting. No BS Blog

Ready, Set, Onboard

Barokas

Schedule an internal meeting to discuss first steps and ensure all team members understand account. Establish a weekly or bi-weekly call with client and internally. It’s imperative to share this document within the first week and prior to your second meeting. No BS Blog

How to Land a PR Internship

Barokas

Our interns spend their days learning from team members and supporting accounts with real work (no coffee runs here, folks). Check your emails and supporting documents for errors. Your persistence shows your interest and dedication to interning at Barokas PR. No BS Blog

How to tap into the power of social reporting for your business

PR Warrior

For example, they might: live-stream from a company event, tweet a public announcement by the CEO, interview an internal expert on a topical issue that has broken in the news that day, simply document what goes on behind the scenes of the organisation’s business. .

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7 outstanding tech tools for PR pros

PR Daily

PR people routinely use apps for document design like BeFunky, the industry standard software Cision, and a wire distribution platform like PR Newswire. FREE DOWNLOAD: 2019 Internal Communications Measurement Survey Results ].

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Corporate Reputation And The Whistleblower Culture

ImPRessions - Crenshaw Communications

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture. The internal and external mantra needs to be: If you see something, say something.

Press Releases Aren’t Dead — But Do You Need One?

ImPRessions - Crenshaw Communications

A press release is a formal document from an organization or brand that communicates “newsworthy” information. With that in mind, feel free to download our own press release background document here. We provide this to clients to share with their internal teams.

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12 ways to produce a killer press release

Presspage

Stick to one announcement per release Give the one reason why there is something press worthy, and stick to that for the entire document, Telisman says. Teach your clients Whether your clients are internal or external, teach them how releases are used today, Telisman says.

6 Awesome Examples of How To Leverage Corporate History in Brand Storytelling

MaccaPR

The "Unzipped" brand publishing platform that offers "a deeper look inside Levi Strauss" through Throwback Thursday vintage photos and blog posts on its culture and social progress. The souvenir booklet - a 40-page document with a “Which Came First?”

Who talks to (and about) colleagues like that?

PR Conversations

One would hope that a similar consciousness of respect is at the heart of most corporate communications functions , particularly when companies are large enough to commit resources not just to HR but also staff (or a team) dedicated to internal communications.

How to Get On in New Communications: Be Nice

ZudePR

Your blog is just not working and you’re wondering why. And they all blog. His personal blog is PR Studies and he edits a magazine called Behind the Spin. Author of 27 Blogging from Paradise books. Michael blogs at B2B Marketing Insider.

How to coordinate brand voice across global branches

PR Daily

It’s important to have a unified voice, but courting an international customer base presents unique challenges. If brands only developed content with Facebook or Instagram in mind, they’d miss out on staying relevant in some international markets.

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5 ways in-house video can boost your PR efforts

PR Daily

Use video to improve internal communications. Great brand storytelling begins with your internal team. Use video to make internal messaging more compelling and effective, connecting team members and departments as they work. Your internal community is a great place to start.

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7 Must-Have PR Tech Tools

ImPRessions - Crenshaw Communications

PR people routinely use apps for document design like BeFunky, the industry standard software Cision, and a wire distribution platform like PR Newswire. We have separate channels set up for each client, and we can swiftly share links, images, and documents. Web 2.0

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7 ways to wrangle an unpredictable leader

PR Daily

Document everything. Form a crisis response team—with an assigned spokesperson—and outline how information will be communicated to internal and external stakeholders and the general public. A version of this post first appeared on the Glean.info blog.

7 outstanding tech tools for PR pros

PR Daily

PR people routinely use apps for document design like BeFunky, the industry standard software Cision, and a wire distribution platform like PR Newswire. It’s a great place to get a real-time summary of what’s trending across the tech blogs. Web 2.0

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How To Protect Reputation In The Age Of Leaks

ImPRessions - Crenshaw Communications

” Today a far bigger and more damaging Uber story broke; according to documents provided to The New York Times , Uber has been using a secret app to deny rides to regulators in areas where its service is banned. Most companies hire PR agencies to help them get out positive news.

#AIinPR panel calls for contributions to literature review ahead of report launch at Turing Institute  

Stephen Waddington

Dan Slee has written up a review of the project on his personal blog: A three little pigs warning about AI in PR that you need to pay attention to. She’s forged relationships with organisations such and the International Data Science Foundation and the Turing Institute.

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5 key steps to setting up and running your global PR framework

PR Daily

Infrastructure and expertise—especially at the regional level—are foundations of establishing and maintaining an international presence. What about PR documents and sharing privileges? A version of this post first appeared on PR Fishbowl, a Crenshaw Communications blog.

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How To Develop Your Digital Content Strategy

Journalistics

Your blog? Thiscan be as simple as listening to what they have to say on social media and in the comments section of your blog, and responding to their questions and comments with a genuine response. What’s a digital content strategy? This is a hard question to answer in 2015.

7 Media Statistics from an Annual Survey of Reporters that Gives PR a Glimpse of their Mindset

Sword and the Script

It’s also a key reason why blogging and content marketing has become an important tool in the media relations toolkit. Also, see these related posts: How to Generate Media Referenceable B2B Customers with a Blog. You can also edit and delete a blog post relatively easily.

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Content Marketing and the Future of Sales Enablement

Contently - Strategy

Marketing builds awareness (Watson even blogs in the BBC reboot) and gathers intel, then sales takes over to close the case. But after talking to marketing executives over the last few years, I realized it can still do much more to influence internal audiences. The suite consists of four parts: Content portals – For publishing, curating, and distributing assets into a central hub that internal teams can access. At Contently, we talk about the audience a lot.

How to make the most of your PR internship

PR Daily

From one intern to the next, here are a few tips that I have picked up along my journey: Take notes. Don’t be the intern who has to ask someone to repeat something; it could be perceived as your failure to listen. Communiqué PR blog. You landed it.

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4 tips to sustain your career growth as a young PR pro

PR Daily

As a junior PR team member, the majority of your day-to-day responsibilities are comprised of tactical work—document drafting, pitching, research, etc. Outside of work, look into the possibility of starting a blog or contributing content.

Google slammed for axing pro-union workers, McDonald’s to pay $26M in labor-law settlement, and key lessons from HIMSS’ rebranding

PR Daily

Days after more than 200 Google employees protested the suspension of two colleagues for accessing internal data, the company fired four employees over “clear and repeated violations” of its data security policies.

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How to Build Brand Awareness & Thought Leadership

Contently - Strategy

That foundation established why the brand existed, which would serve every video, blog post, and marketing asset to follow. They may publish a blog sporadically or create marketing assets they hope will drive business results. In 2010, Michael Dubin used to work at Time Inc.,

Why a Marketing Growth Hackathon Precedes Strong Strategy Creation

PR 20/20

Behind every great marketing campaign is a documented strategy. A CoSchedule survey of more than 1,500 marketers found that, “Marketers who document strategy are 538% more likely to report success than those who don’t.” Your team might choose to do your own internal hackathon.