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Why event promotion should use influencers

PR Daily

This is why influencer marketing is so successful—and crucial for growing key trade show or event metrics. of Rocksauce Studios was one of the lucky few to participate in HBO’s Westworld activation at SXSW in advance of the show’s season 2 premiere. on the Cision blog.

3 Cases Studies of Augmented Reality in B2B Marketing [UML]

Sword and the Script

As screenshot nearby shows, (photo credit: Kaon blog ), it creates “a magical pop-up AR appearance at trade shows that people can activate and walk around.” A page within the printed report document triggered the experience for investors.”.

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6 situations that call for a PR-savvy CEO

PR Daily

This typically translates into valuable earned media coverage, which can then be used to articulate company direction for customers or partners through the megaphone of business or trade press and social media. To show leadership during a crisis.

Why Influencer Marketing is Crucial to Event Promotion

Beyond PR

This is why influencer marketing is so successful — and critical to growing key trade show or event metrics. As a brand that relies on word-of-mouth marketing, HBO was counting on social chatter from influencers to create buzz about the show — and it worked.

Are You Using These 33 Ways to Promote Your Content That Most Marketers Overlook?


For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed.