Onclusive

SEPTEMBER 13, 2017

Digital communications attracts and engages customers: What is the New PR? With digital convergence, PR and media communicators are no longer just the traditional writers of press releases or distributors of media pitches. PR is a powerful driver of top of funnel sales leads. ” 4.

Measurement 231

Measurement Data-Driven PR Survey Storytelling 231

ImPRessions - Crenshaw Communications

JUNE 21, 2018

Here are some compelling reasons why tech PRs should embrace the trend. 5 reasons to embrace data-driven PR. Data-driven pitches win points with journalists. Journalists look for pitches that are backed up by data in the form of charts, graphs, tables, or interactive infographics.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

Newsfile

JANUARY 24, 2024

Out of 1001 PR Pros interviewed, what percent used generative AI in the following tasks? For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. Data-driven PR Data-driven PR uses analytics to guide PR strategies.

Trends 52

Trends Data-Driven PR Analytics Survey 52

Newsfile

JANUARY 30, 2024

Out of 1001 PR Pros interviewed, what percent used generative AI in the following tasks? For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. Multimedia in PR Trends In 2024, your public relations strategy should incorporate various multimedia elements.

Trends 105

Trends YouTube Video Social Media 105

ImPRessions - Crenshaw Communications

JUNE 28, 2018

Media love poll-results story pitches, especially when accompanied by visuals like infographics. See our earlier post for more on how to make surveys work for PR. Quality data may already exist. Whatever the outcome, it’s likely to yield fascinating material for content. When all else fails, try a straw poll.

Storytelling 149

Storytelling Data Survey Financial 149

Shift Communications

APRIL 2, 2015

It’s hard to miss all the articles and blog posts about how the PR industry is changing, how it’s integrating with new skill sets. Today, I wanted to dive a little more into my personal experience on the subject – including why PR pros should honestly start thinking about expanding their skill sets (and where to start).

Marketing 60

Marketing Data-Driven PR Analytics Training 60

Shift Communications

DECEMBER 27, 2016

Want to see how to do this for your blog? Our top posts from the first quarter of 2016 focused on the different ways data and analytics have transformed the efforts of public relations professionals and how they affect client expectations. TOP DATA-DRIVEN PR TRENDS OF 2016: INTERACTIVE INFOGRAPHICS.

Infographics 68

Infographics Analytics Data-Driven PR Data 68