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Injecting Creative Into Marketing for More Earned Media

Cision

Overreliance on analytics overshadows creativity, which can hinder your chances to earn more media. When you focus solely on optimizing for clicks or conversions, you miss the opportunity for the audience to emotionally connect with a clever or creative piece of content. Creative and Content Go Hand-In-Hand.

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Creative Brand Events for Spring

5W PR

Here are some creative event branding ideas for spring that can help brands make a lasting impression. Interactive art installations or workshops offer attendees creative opportunities to be involved in the process. The post Creative Brand Events for Spring appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

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8 Creative Hashtag Campaigns You Should Look Up To

Brand24

Learn from creative brands how to engage an audience through hashtags! The post 8 Creative Hashtag Campaigns You Should Look Up To first appeared on Brand24 Blog. There are lots of hashtag campaigns, most of them are boring.

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Crowdsource Your Team’s Creativity for More Influential Communication

Ronn Torossian

Done properly, narratives are bolstered by a regular stream of positive and connective messages communicated through a variety of media, with input from a variety of sources in your organization. With that in mind, do you have a tool you use to collect and “bank” all the creative energy on your team?

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5 Apps to Help Boost Creativity for Writers

Cision

If you're feeling unfocused and could use a boost of motivation and inspiration, check out these smartphone apps to get you back on a creative track.

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How to Get Creative With Your Toothpaste and Oral Care Campaigns

5W PR

These days, consumers aren’t going to be paying attention to the latest promotional effort from an oral hygiene brand unless it’s able to grab their attention with innovative and creative ways. Or, they could even launch a social media contest where the winners score a tropical getaway or some other prizes.

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Creative Ways to Convey Results of Your Hair Products

5W PR

Hair product companies are constantly looking for new and creative ways to convey the results of their products to consumers. Whether it’s through hair product advertisements , packaging, or social media, there are many ways to showcase the benefits of hair products and stand out in a crowded market.