Cision

JULY 21, 2015

While each component of your marketing strategy (email, PR, social media, blogs) should bring you results, it’s often better when two or more components work together. Take blogging and social media. You can write knock-’em-dead content, but without a push from other places, your blog may see little to no traffic on its own.

Social Media 120

Social Media Blogging Media LinkedIn 120

ImPRessions - Crenshaw Communications

MAY 23, 2017

Public relations experts know that the majority of traffic coming to a blog post comes in the first hours and days of publication. This makes the timely promotion of your blog content critical to its success. There are several tools and creative ways to get your post read by the audience you’re targeting.

Blogging 136

Blogging Airlines Analytics LinkedIn 136

Sword and the Script

JANUARY 29, 2019

At the time of this writing, the rate is currently 3.8%. To that end, here are a few creative PR ideas to help the recruiting shop out. Have professionals on hand to review resumes or LinkedIn profiles and give attended (free) pointers for improvement or optimization. 2) Think creatively: guerilla recruiting tactics.

Resources 76

Resources Creativity Publicity Local 76

Mindful Marketing

NOVEMBER 18, 2023

In a recent LinkedIn article , James Lusk highlighted several of the tools. The ones that seem best suited for positive personal branding are: Grammarly – to improve one’s writing mechanics. But users shouldn't use it to write substantial content then claim authorship. ” Subscribe to Mindful Matters blog.

Brand 99

Brand Branding Ethics Tools 99

Communications Conversations

FEBRUARY 21, 2020

Start research and writing a byline for my Trustmark client. Much of the work I do for them revolves around B2B media relations with HR publications, podcasts and blogs. Scan LinkedIn; comment on a post where a friend got a new job; make a post promoting a Talking Points Podcast episode we just completed the previous day.

Social Media 157

Social Media Media Tourism LinkedIn 157

MaccaPR

JANUARY 5, 2016

Just as every parent thinks their own sons and daughters are the best looking and most brilliant children on Planet Earth, too many companies and marketing agencies – our Minneapolis PR firm included – are convinced that their blogs could hardly be better. You posted full blog posts on the main blog index page. Ah, hubris.

Blogging 48

Blogging Creativity Agency Mobile 48

Sword and the Script

JANUARY 10, 2017

It’s easy to believe there are a million marketing blogs but that’s just not true. If you blog about marketing – especially with any semblance of frequency – you are in fact among a fair small group. There are more blogs focused on personal development than any other topic, according to the survey.

Survey 60

Survey Blogging Corporate Analytics 60

Landis PR

MAY 1, 2023

This frees up time for more strategic and creative endeavors, client engagement, and relationship development. While new AI resources for PR and marketing professionals are constantly being developed, we’ve compiled a list of those that have caught our attention for their usefulness, creativity, ingenuity, or expertise.

Tools 52

Tools Marketing Writing Resources 52

wiredPRworks

FEBRUARY 11, 2016

On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Digital Marketing, LinkedIn Training and Social Selling Workshop in Chicago. LinkedIn, Twitter and Facebook accounts, basic working knowledge of social media. CLASS DESCRIPTION. CLASS PREREQUISITES.

Training 45

Training LinkedIn Marketing Pinterest 45

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. Content like blogs and opinion pieces allow a CEO to show depth and personality, which helps build a distinct personal brand.

Case Study 178

Case Study SEO Film Video 178

Cision

JUNE 21, 2016

LinkedIn is a great platform for housing your resume and publishing content that showcases your expertise. Consider a brief introductory video of yourself to post on LinkedIn and to send to potential employers along with your resume. Ensure that you have proper mediums in place to communicate your story. Put yourself out there.

Brand 189

Brand Branding Real Estate Tourism 189

Critical Mention

FEBRUARY 4, 2020

From tweets to blogs, many PR organizations publish great PR content. Hunter PR is a wonderful strategic and creative communications partner that helps brands by creating strategic programming, content and relationships that foster consumer attention to brands. Share Tweet Share. Weber Shandwick. WeberShandwick. BIGfish Communications.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Cision

JUNE 30, 2015

Facebook, LinkedIn and Google+ have been image friendly for a while, but now even Twitter’s getting in on it. If you’re sharing a blog post, the link should pull the image from the post, but if you’re sharing something else, find a relevant, attention-getting image and attach it to your update. Post Content on LinkedIn.

Social Media 120

Social Media Media LinkedIn Small Business 120

Solo PR Pro

MARCH 29, 2022

From webinars to conferences, blogs to heading back to the classroom, there are many ways for us to invest in ourselves and our work with ongoing professional development. Blogs, Books, and Podcasts. Take advantage of self-directed learning with blogs, books and podcasts in your areas of interest. Coursera , and LinkedIn.

Conference 80

Conference Reddit Local Course 80

The Hoffman Agency

NOVEMBER 28, 2022

It started like this: I was scrolling through LinkedIn after midnight. Normally, I don’t dare entertain the self-comparison LinkedIn invites this late at night, but I’m in London, so it’s around 8 a.m. Public relations is writing-intensive and storytelling-driven, but it is also collaborative and team-driven. in the U.S.,

Storytelling 36

Storytelling LinkedIn Comparison Internal 36

wiredPRworks

APRIL 20, 2022

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. Thanks to David for writing the book, including me in the first one – such an honor!, Fifteen years ago, David’s ideas seemed radical, creative, and wonderful. And, he even added links to their sites. Twitter [link].

Marketing 118

Marketing Social Media Trends Instagram 118

MaccaPR

DECEMBER 10, 2014

You invest a lot of time in your ThinkSEM blog , chiefly written by your wife and co-owner Sarah Danks and PR staffer Kayla Hollatz – it’s a fun read. When I first started our agency, I relied solely on PPC and SEO to market ThinkSEM, because I didn’t think blogs, social media or content marketing would do anything for us!

SEO 98

SEO Interviews Blogging Engineering 98

Communications Conversations

JANUARY 2, 2020

I still remember my first blog post. I started with a blog because at the time I was in a job that just wasn’t challenging me. In the meantime, I wanted to write. The blog was a spot for me to rant. It was a creative outlet. I blogged more often. I shared my blog posts there. It was Dec.

Social Media 78

Social Media Media LinkedIn Instagram 78

Communications Conversations

OCTOBER 13, 2015

I blogged about it earlier this year. 6: Could you identify your star volunteers—and help them tell their volunteerism stories via LinkedIn? 7: Could you identify one key executive with a passion for volunteering and help him/her tell their volunteerism story via LinkedIn? Remember the #LilyforTarget launch? Opportunity, right?

Corporate 60

Corporate Creativity Employee Instagram 60

Cision

NOVEMBER 11, 2015

Dreaming of a major website or newspaper writing about your brand? While you’re never guaranteed that a journalist will write about you, these five tips will at least give you a fighting chance. While you’re never guaranteed that a journalist will write about you, these five tips will at least give you a fighting chance.

Pitching 120

Pitching Newspapers Writing Local 120

Communications Conversations

FEBRUARY 8, 2021

Last week, a post I wrote caught some serious flack on LinkedIn. ” After sharing it on LinkedIn, I received feedback from some female friends and colleagues that I have a lot of respect for–Candee Wolf and Gabby Nelson, as well as others. And as I wrote it, I was trying to think of a way to add a creative twist to the post.

LinkedIn 83

LinkedIn Creativity Blogging Corporate 83

Waxing UnLyrical

NOVEMBER 10, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Blogging is a strange beast.

Blogging 90

Blogging Facebook Twitter Writing 90

Deirdre Breakenridge

FEBRUARY 12, 2015

Advertising agencies created ads for multiple outlets, public relations handled media inquiries and proactively sought after coverage, marketing agencies did a variety of things, but generally focused on brand identity and creative attention-garnering activities. You can connect with her on Twitter , Instagram , Facebook , and LinkedIn.

Tools 150

Tools Agency Instagram Groups 150

Cision

JUNE 25, 2015

Write a press release. Blog about the coverage. Explain more in a blog post and post to your site. Upload the article to your LinkedIn page. After pushing it out on your social channels on publication, share again throughout the day (Twitter) and a few times more throughout the month (LinkedIn and Facebook).

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Norton's Notes

JULY 12, 2016

The world’s defacto professional B2B social network LinkedIn has changed the landscape of business networking, and with the recent buyout by Microsoft , is only likely to grow in influence and be added more and more to our daily life. I am going to be honest here and say I like some of LinkedIn and I hate other aspects of it.

LinkedIn 0

LinkedIn Pinterest Pitching Social Media 0

Bianchi Biz Blog

FEBRUARY 2, 2023

For those facing writer’s block , ChatGPT can help you get past that blank page, by gathering and logically organizing information, compiling lists, and offering one or more approaches to help you tackle your writing assignment. So overall, for us, it was a useful experiment, and it did save a few minutes of writing time.

Automotive 80

Automotive Training Data Customer Service 80

Critical Mention

APRIL 9, 2020

Because of this, it’s best to tailor your blog posts, earned media placements and social media interactions to a wide segment of customers and prospective clients. This is the time to get creative and produce a wide range of online content. It is a great time to pitch journalists on stories, especially if they have a “feel-good” angle.

Healthcare 89

Healthcare Radio Sports Video 89

ImPRessions - Crenshaw Communications

AUGUST 26, 2019

For B2B companies, it’s particularly important to monitor social communities like LinkedIn groups and Twitter conversations among journalists (MuckRack). But much of it can be automated, allowing more time for developing the creative subject line or the new launch idea. This is the most important one for PR agencies.

Pitching 136

Pitching Agency Tools Resources 136

Cision

DECEMBER 29, 2015

Ann primarily writes about social media and growth hack strategies, SEO and e-commerce. Quite obviously, the competition on the web has become fierce, forcing businesses and content marketers to become more creative than ever before in their content endeavors. This is a pretty audacious bit of 2016 prediction. User-Generated Content

Content Marketing 120

Content Marketing Trends Marketing Storytelling 120

ZudePR

JANUARY 21, 2016

But the overriding one – and the one that concerns me here in this blog post – is the amount I have read. I’d even started a running blog to practice. These authors were blogging all the latest information. So proud of it was I that I wrote a blog post detailing my content curation process. Truthfully.

Digg 104

Digg SEO System Reddit 104

ISEBOX

NOVEMBER 18, 2016

So, feel free to share it on Facebook, Twitter, LinkedIn, Instagram and Pinterest with those amazing multimedia assets that go right along with it. Write for the Platform. On the two, it is generally acceptable to be a little cheekier than say a LinkedIn post. In summary, if your message is worth writing, it’s worth sharing.

Pinterest 70

Pinterest LinkedIn Facebook Viral 70

wiredPRworks

MAY 18, 2022

Over coffee at Navy Pier, Barry told me if I wanted to get my business moving I should write a book. He hosts his own weekly radio program for 12 years, The Small Business Radio Show on AM820, and writes regularly for the American Express Open Forum and other periodicals. Barry Moltz on LinkedIn. Barbara Rozgonyi on LinkedIn.

Small Business 52

Small Business Social Media Radio Media 52

Flack's Revenge

NOVEMBER 29, 2017

Through this collaboration I learned of Stone Temple’s very creative use of video. I had to learn more, and asked Mark if he’d entertain some questions for the blog. Eric Enge and I are the main performers/presenters, and I also write the scripts and handle social promotion. He agreed; see the Q and A below.

Video 153

Video B2B Marketing Film 153

Sword and the Script

JANUARY 3, 2023

ChatGPT seems to miss emerging themes if there isn’t a wide body of writing already on a topic. Creativity: PR practitioners must be able to think creatively and come up with new and innovative ideas for campaigns and projects. Some may see irony in an AI system that writes reasonably well suggesting writing is a top skill.

Interviews 98

Interviews Publicity Technology Social Media 98

Landis PR

MAY 31, 2022

Third, being genuinely interested and excited about your client translates to the copy you write, from pitches and blog posts to social copy. If you are a good writer, creative thinker and love meeting new people – a career in PR can be an extremely rewarding experience. Robin Carr, Senior Counselor – Public Relations Major.

Communications 52

Communications Software Interviews Journalism 52

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees.

Agency 89

Agency Energy Crisis Management Industry 89

The Proactive Report

JUNE 17, 2018

1. Do your homework: Find out what is currently available on your topic, what angles have already been covered, and where you can fill a need or write about a new angle. Don’t slap a stock image on a blog post just because you know you need an image. It must be interesting, different, and creative. Connect on LinkedIn.

B2C 157

B2C Study Exercises Sports 157