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7 ways to revive your creativity and improve your writing

PR Daily

When you write for a living, it can be easy to forget that you enjoy doing it for fun. You compose so many press releases, executive speeches and blog posts that writing becomes monotonous and uninspiring. You can't do that, however, if you're in a creative rut.

9 Blogs To Make You PR-Smart

ImPRessions - Crenshaw Communications

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Blogs That Can Make You Smarter. Industry or Workplace Blogs. The Cision Blog. Pop Culture/Creativity Blogs.

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7 ways to sell your leaders on brand journalism

PR Daily

to determine where to deploy crews and equipment, Duke Energy reported on its brand journalism site. That’s why so many organizations have gone all in on brand journalism. Brand journalism is not a product pitch,” he says. “It Brand journalism fills a void in business coverage.

'Discover' feature brings brand journalism to Snapchat

PR Daily

A Snapchat blog post. Discover is different because it has been built for creatives. I remember sitting in a journalism lecture a long time ago and hearing a professor talk about how journalists of the future will need to know how to tell stories on mobile devices.

15 PR, marketing and journalism pros to follow on Twitter

PR Daily

Start with this list of 15 communication professionals who are experts in journalism, PR, marketing, social media and writing: Journalism. Brad Phillips is the president of Phillips Media Relations and the author of “The Media Training Bible” and the Mr. Media Training Blog.

“Dear Marketing Diary,” or Why Marketers Should Keep a Journal

Shift Communications

Many marketers and PR professionals keep a blog. But how many keep a journal? Written content can pose a particular challenge, as anyone who blogs can tell you. Many a marketer has suffered the frustration of sitting down to write a blog post….

Keys to writing the best headline ever

PR Daily

As chief honcho of its cultishly popular AdFreak blog, Which covers all things digital advertising and creative. Griner’s topic, “How to Write Content Without Selling Your Soul,” was a bit misleading, but not in a bad way. We all suck at writing headlines. Shoulder pads.

Triple 7s: The Best, Worst and Most Loved Blog Posts in 2017

Sword and the Script

The news cycle was faster, social media was hitting the early majority in the Geoffrey Moore sense, and blogsblogs were everywhere. We started a blog for our employer, a startup in the IT operations space. Not long after that I started this blog and began writing.

13 rules to sharpen your PR writing

PR Daily

When a PR pro writes, it usually is a marketing activity—and that writing must be sharp, clear and focused. PR writing is as varied as marketing content: press releases, brochures, letters, blogging, website content and video-script writing.

Rethinking Ogilvy's 10 tips to writing

PR Daily

So it was with David Ogilvy’s advice on writing that recently made the rounds on LinkedIn. Ogilvy penned these 10 tips for writing on Sept. Read the Roman-Raphaelson book on writing. The actual title of the book is “ Writing that Works.” Write the way you talk.

How to Create an Editorial Strategy for Your Blog – Part One

Journalistics

In my first post of the year, I confessed my blogging sins and provided some insights around what caused me to blog less the past few years, and what I learned from the process. This posts was the first step in my journey to blog more in 2016.

11 writing mistakes that can tank your online content

PR Daily

Everyone makes mistakes, but some can quickly kill your writing efforts. Make sure you’re avoiding the following writing flubs: 1. Instead, consider one of these tips to give your mind a break and jumpstart your creativity. Step away from your writing before you edit to look at your copy with fresh eyes. You might think your writing is excellent, but everyone makes mistakes. Marketing Media Relations Writing & Editing

Tips for writing long-form posts on LinkedIn

PR Daily

A creative headline helps too. RELATED: Brand journalism experts will share the secrets to successful publishing at our NYC summit.]. A version of this story originally appeared on the company's blog This article was originally published on PR Daily in October 2014.

5 ways to stop procrastinating and start writing

PR Daily

What you’ve experienced is the desire to procrastinate when you should be writing. Not getting my writing done” doesn’t sound nearly as nice. The solution for procrastinating when you should be writing is procrastinating some more? RELATED: Revive your writing chops, grab the attention of a distracted audience, and tell great stories across media channels. ]. Here are five pieces of real advice for what to do when you’re procrastinating on your writing: 1.

What I Learned From NOT Blogging

Journalistics

As part of my effort to get the blog back on track in 2016, I spent the past month doing some quantitative and qualitative analysis to better understand how this happened. Why I Was NOT Blogging. I didn’t wake up one morning and consciously decide to stop blogging (denial?).

Popeye’s chicken sandwich returns, Adobe breach hits 7.5M, and rushing to measure ROI won’t produce results

PR Daily

The software company recently announced that it left millions of Creative Cloud subscribers’ information unsecured for roughly a week, potentially exposing their emails, member IDs and other information.

11 writing mistakes that can tank your online content

PR Daily

Everyone makes mistakes, but some can quickly kill your writing efforts. Make sure you’re not avoiding the following writing flubs: 1. Instead, consider one of these tips to give your mind a break and jumpstart your creativity.

How to Write a Press Release that Gets Journalists’ Attention

PR Fuel

Write the release first, edit it later. Keep the release looking good with solid writing and formatting. Never Write a Press Release Without a Plan. When it comes to press release writing, it’s easy to see it as just another task filling up your to-do list.

Google algorithms favor original news, Popeyes’ ‘BYOB’ invite lays an egg, Amazon crowdsourcing Alexa answers

PR Daily

In a blog post , the company’s vice president of Google News, Richard Gringras, wrote: An important element of the coverage we want to provide is original reporting, an endeavor which requires significant time, effort and resources by the publisher.

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Ten Reasons PR Pros Should Blog

Waxing UnLyrical

Image: Chris Lott via Flickr , Creative Commons One of the questions that Joe asked us was what our blogging experience has been like. Once you’ve been blogging for a bit, you’ll start being pitched. Blogging is a strange beast.

6 Quick Tips For PR Writers

ImPRessions - Crenshaw Communications

Now more than ever, public relations recruiters prioritize writing skills. But some just entering our profession may be surprised by what type of writing a typical PR position requires. PR writing may not be what you think. PR writing needs to be high-impact, but not overblown.

What I Learned From NOT Blogging

Journalistics

As part of my effort to get the blog back on track in 2016, I spent the past month doing some quantitative and qualitative analysis to better understand how this happened. Why I Was NOT Blogging. I didn’t wake up one morning and consciously decide to stop blogging (denial?).

Is Pay-to-Post Blogging The New Advertorial?

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? A few weeks ago, they asked a question about paying for blog posts.

The 20 Responsibilities of PR and What They Entail

Onclusive

The flipside of earned media is owned media: publishing content on brand-owned channels such as a customer-facing blog, Medium publication, and the like. Writing/Editing of Miscellaneous PR Assets. Data Journalism. Blog Musings PR industry

3 writing lessons from infographics

PR Daily

Infographics reach 54 percent more readers than blog posts do and can increase content marketing profits by as much as 12 percent, according to Contently. Be creative—brainstorm your hook. It’s the same with PR writing,” he says.

7 Media Statistics from an Annual Survey of Reporters that Gives PR a Glimpse of their Mindset

Sword and the Script

It’s also a key reason why blogging and content marketing has become an important tool in the media relations toolkit. 4) Emphasis on professional journalism. Also, see these related posts: How to Generate Media Referenceable B2B Customers with a Blog.

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Why and how to use handwritten notes in business

PR Daily

Using pen and paper for your writing encourages a freer flow of ideas. Communication experts say handwriting offers these benefits for adults: Creativity. When typing, writers tend to edit as they write rather than let ideas flow. That hinders creativity.

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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

Mika Stambaugh is an Emmy award winning journalist and dynamic entrepreneur known for her creative strategies in executing media and communication campaigns. AirPR: You started your career in journalism. “Nail the elevator pitch.”.

How to Create an Editorial Strategy for Your Blog – Part One

Journalistics

In my first post of the year, I confessed my blogging sins and provided some insights around what caused me to blog less the past few years, and what I learned from the process. This posts was the first step in my journey to blog more in 2016.

WOM: What's Really Behind The Buzz

Waxing UnLyrical

There’s one area within today’s creative industry that is not only comparatively new (when compared to more traditional disciplines), but is taking a growing foothold via a clear aptitude for maximizing effective use of the ever-expanding world of social technology.

9 fantastic holiday gifts for PR pros

PR Daily

FREE GUIDE: The 7 questions you should be asking about brand journalism ]. A blog editorial calendar. Instead of another tchotchke that might get relegated to the corner of the cubicle or in the back of a drawer, give your PR pro an editorial calendar for his or her blog.

4 indicators that your content lacks a strong point of view

PR Daily

However, it does you no good to become the millionth person to write on a trend that’s happening now. Before pitching publication editors and beginning your writing process, start by searching the site you want to pitch. Not everything you write is going to be a good fit everywhere.

Use These Collaborative Exercises to Tone Your Idea Muscles

PRSay

For digital campaigns that include banner ads, video pre-roll and digital billboards, our creative team often fills three or more walls with ideas. When you wake up, grab a cup of coffee or a glass of water and write down at least 10 ideas that come into your head.

Without Marketing You’re Just the Business No One’s Heard Of; Off Script #25: Steve Olenski

Sword and the Script

Though he worked “in marketing” he had never taken a writing class. Even so, he was inspired to pursue writing and creative work in his efforts to persuade. He is still writing today and if you’re in marketing or PR, you might know him today from his column in Forbes.

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An Eclectic but Intriguing Mix of 32 Statistics that Summarize Public Relations and Marketing in 2019

Sword and the Script

I review a lot of marketing studies and surveys – and write about the one I think will be helpful for readers. 1) The average blog post is 1,236 words. How long is the average blog post? How long does it take to write the average blog post?

Personal Branding: Always Be Prepared for Your Next Job Opportunity

Cision

Publish a blog and promote your posts through your LinkedIn profile and other social media channels, or better yet, identify respected blogs in your business networks and submit guest posts. Best Practices Featured brand journalism personal brand

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How To Create An Editorial Strategy for Your Blog: Part Two

Journalistics

You lived through my value-sized “How to Create an Editorial Strategy for Your Blog: Part One” post and have come back for more – I like your determination. In either case, welcome to “How to Create an Editorial Strategy for Your Blog: Part Two.”

4 Tips for becoming a better writer

Media Bullseye

During college, I tutored students in writing. I no longer tutor writing, but I think often about what it takes to become a better writer. Bettering your writing skills is key for improving as a PR professional and communicator. Write more. Write first, edit later.

The Role of a Brand Newsroom Editor

Presspage

Brand Journalism. Hence, the introduction of brand journalism. Make no mistake – brand journalism entails different tasks for different brands and different communicators. The rise of brand journalism has fundamentally changed the role of the newsroom managing editor.

2015 World PR Report: Concerns Around Media Relations And Measurement

Mindful Marketing

From there it reads: Digital Build and Production, Multimedia Content Creation, Insight and Planning, and Creativity – all before Media Relations, listed at 15.1%. Purporting otherwise is going to keep the Bad Pitch Blog very busy. We ranted about this a few blogs ago.