Critical Mention
OCTOBER 27, 2018
MGM films staged a telekinetic surprise. In 2013, to promote “Carrie,” a remake of the original 1976 version, its distribution company MGM Films created a Halloween surprise for customers who were taking a coffee break at a local coffee shop in New York. After the infamous horror film “IT” was remade in 2017, Warner Bros.
Flack's Revenge
NOVEMBER 29, 2017
I had to learn more, and asked Mark if he’d entertain some questions for the blog. By 2014 it was obvious that video was the rising star of content marketing. Kiki helps with acquiring props and costumes, prepping the scripts for the teleprompters, and creating the blog posts and YouTube uploads.
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Prohibition
FEBRUARY 2, 2024
The love Millennials and Gen Zs have for the 2004 film is strong enough that a simple campaign like this is arguably more effective than creating something entirely new for the new film. This campaign is the perfect balance of promoting something new while drawing on the success of a previous project. We loved this!
Sword and the Script
NOVEMBER 6, 2018
Instead, the documentary makes the market – customers and prospective customers – the hero in the film, as it walks the audience through four high profile breaches. The company debuted the film at RSA, which is one of the most significant tradeshows in the industry. How to Generate Media Referenceable B2B Customers with a Blog.
Sword and the Script
NOVEMBER 26, 2016
In an age of ad blocking, brands have to transition away from solely sponsoring or being associated with the content their customers or prospects want or need. Instead, brands have to also produce the desired content. 1) The Parallel between Product Placement and Content Marketing. in its own ads.”).
Polaris
DECEMBER 14, 2014
Most useful offline reference resource: Epic Content Marketing by Joe Pulizzi. Joe Pulizzi, the godfather of content marketing, wrote this book in 2014. It’s an instant classic that helps us achieve improved results while marketing less by doing “epic content marketing.” 2 Kathi Kruse.
Critical Mention
OCTOBER 29, 2018
One of the best examples of James’ showcasing his sense of humor was a spot he filmed with comedian Kevin Hart that revolved around the basketball player’s less-than-stellar golf swing. A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics.
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