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The 10 Best PR & Content Marketing Conferences to Attend in 2019

Onclusive

PR and content marketing are rapidly evolving with new access to data and insights, new methods of measurement and more channels to reach your audience than ever. Content Marketing World. Most conferences focus on media relations, crisis communications, social media, and measurement, plus a well-known awards show.

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Interview Series: CMO of UL Discusses How PR & Content Marketing Are Evolving in 2018

Onclusive

Kathy Seegebrecht is SVP and Chief Marketing Officer for UL (Underwriters Laboratories). Kathy: In my opinion, Integrated Marketing as a function has morphed into Content Operations and Campaign Management. AirPR: What are best practices in PR & content marketing measurement?

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State of The PR Industry: A Look Back at 2021

Onclusive

Another 20% said that they get their budget as part of the marketing budgeting process, and 15% review their PR metrics and results with the C-suite every quarter: In this blog post, we’ve covered the top five questions asked during our webinars. There is more to discover in our whitepaper on this subject—download it below.

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The 15 Best PR and Marketing Conferences to Attend in 2020

Onclusive

This gathering invites you to dive deep into the industry’s most progressive curriculum on Crisis Management. Content Marketing World. Content Marketing World is the leading event where attendees can learn and network with the best and the brightest in the content marketing industry.

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Prohibition is seeking a new PR Account Manager

Prohibition

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video seeding. You need to have solid media relations skills, have managed some talented PR executives before.

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Why it’s important to prepare for a PR crisis

Prohibition

Each PR crisis will affect each company, brand or individual in a different way – that’s because they’re all different. And not every company has an appropriate response to that specific crisis. This is where effective PR crisis management comes in. Create a written crisis plan.

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Four marketing myths debunked!

5W PR

Here are four marketing myths that need to be debunked: Marketing Myth #1 : Content marketing is only beneficial for some businesses. Content marketing is the new buzz marketing term – and for a reason. Marketing Myth #2 : Creativity goes down the drain when working with a brand.