Stephen Waddington

JANUARY 31, 2019

Individual blogs are in decline but blogging remains an important form of social media for reputation and awareness. You need look no further than the marketing, media and PR community for evidence of the decline in the craft of personal blogging. The community that once coalesced around backlinks and comments has gone.

SEO 113

SEO Community LinkedIn Blogging 113

Waxing UnLyrical

JULY 18, 2014

If you came here looking for 15 blog headlines that don’t suck… you were sucked in. By a blog headline that didn’t suck! “Find ways to get people to your blog !” The thing is, recently my blog (and news) consuming habits have been very “un” SSMG [Supposed Social Media Guru]-like.

Blogging 92

Blogging Writing LinkedIn Google 92

Waxing UnLyrical

NOVEMBER 14, 2014

Alison Kenney asked this question yesterday in a Facebook group I belong to: “When it comes to your own website, do you think a blog is a must?” ” You’re reading this blog on a business website, so you already know what my answer is. Why do people ask whether or not you should host your own blog?

Blogging 99

Blogging Leadership LinkedIn Google 99

Sword and the Script

JANUARY 10, 2017

It’s easy to believe there are a million marketing blogs but that’s just not true. If you blog about marketing – especially with any semblance of frequency – you are in fact among a fair small group. There are more blogs focused on personal development than any other topic, according to the survey.

Survey 60

Survey Blogging Corporate Analytics 60

Waxing UnLyrical

JANUARY 8, 2013

Whether you want to go for coffee, meet a friend or keep yourself posted on your friends’ birthdays, Facebook is where today’s generation updates each other by sharing the minutest details of their lives on the platform. What do you think: will Facebook ever successfully bridge the gap between employers and employees?

Employee 104

Employee Facebook Communications Travel 104

wiredPRworks

MARCH 10, 2022

This was an interview I was so looking forward to – after all, Beth and I go way, way, way back to the early days when corporate communications was just making the transition to the first evolution of social media: the intranet. ” says Beth Nyland, the Corporate Poet & Cutter of C.R.A.P.

Creativity 98

Creativity Communications Interviews Instagram 98

Waxing UnLyrical

NOVEMBER 10, 2014

Seeing as how tomorrow’s Veterans Day, I thought for today, we’d focus our roundup on content from blogging veterans; what it’s like, what their tips are, and how they keep going. and I remember how, when I was just getting started blogging, I wondered how people could keep at it for years and years and years.

Blogging 70

Blogging Knowledge Base Resources SEO 70

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. I blogged about it earlier this year. Good story. Great, model employee. Driving traffic to the web site.

Corporate 60

Corporate Creativity Employee Instagram 60

Waxing UnLyrical

MAY 13, 2013

There’s a ton of stuff going on, so here at WUL we’re taking a short break from “live” blogging this week. So, in the spirit of education and the public good, here are are five articles that will provide you with blogging tips from optimizing your excerpts to increasing your readership.

Blogging 78

Blogging Exercises Google Survey 78

Waxing UnLyrical

APRIL 17, 2015

You spent the first few months creating great blog content (in your opinion, and let’s assume, for the sake of argument, your opinion is spot on). Then you started distributing said content through Facebook, Twitter, Pinterest… maybe other platforms as well. So you put it together. ” Aaaahhh!!! Twitter chats).

Content Marketing 40

Content Marketing Community Marketing Mobile 40

Waxing UnLyrical

JANUARY 4, 2016

Maybe you’re even planning to get started with blogging? On January 10th, this blog turns seven. Getting started on blogging can be daunting, but IMHO is worth it. I’ve heard from quite a few of you who want to make blogging a priority this year. 7 Strategies To Help Build The Perfect Blog For Your Business.

Blogging 40

Blogging Writing Google SEO 40

Waxing UnLyrical

APRIL 24, 2015

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community.

Community 40

Community Measurement Reddit Google 40

Deirdre Breakenridge

FEBRUARY 2, 2015

Some might chalk up their success to their early adoption of blogging and social media. You could take away each of their respective platforms (blog, Facebook Page, Twitter followers, etc.), It’s that thing you stand on to be heard, which in the digital realm could be a blog, Facebook Page, YouTube channel, or some other group.

YouTube 150

YouTube Groups LinkedIn Social Media 150

PRSay

JULY 14, 2020

Should corporate leaders share their own beliefs? Here are some of the ways transparency plays a major role, whether you’re a PR or marketing organization, a major conglomerate or a community business: Transparency within your team. For every business and every leader, the answers to those questions are different.

System 157

System Community Social Media Policies 157

MaccaPR

AUGUST 26, 2015

You’re scrolling through Facebook and your past posts - with images recalling a five-year-old inside joke, best friend’s wedding, or favorite family vacation at the lake - spark memories that come flooding back like it was yesterday. Corporate histories are important to customers, employees, business partners, and community members.

Corporate 48

Corporate Storytelling Examples Brand 48

Melissa Agnes

SEPTEMBER 7, 2014

As I chatted with Staff Sergeant, and head of this customer service unit, Chris Boddy of the Toronto Police Service, I was interested in understanding what customer service means to their Police Agency and how it differs – or doesn’t – from a corporate organization. Fan them on Facebook. Check them out on Instagram.

Customer Service 227

Customer Service Crisis Crisis Communications Internal 227

Communications Conversations

MAY 20, 2020

” And, over the years, there have certainly been a fair share of corporate failures when it comes to brand journalism. Some are straight blog posts from SF leaders. On Facebook J&J created five different “mini-shows” out of the full-length feature show on May 12. Many starts and stops.

Journalism 148

Journalism Brand Branding Interviews 148

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Many of the Fringe community stakeholders are clear: the artists (actors, writers, directors, stage managers, etc.);

Community 40

Community Print Twitter Creativity 40

Waxing UnLyrical

FEBRUARY 4, 2013

If you’ve created neat Listly lists the WUL community and I should know about, please leave the URL(s) in your comment below! G put me on her top 50 list of blogs, so I’m a rockstar. Adding context and community. Context and Community: the 2 Cs That Can Make Social Scoring Work is a post from: Waxing UnLyrical.

Community 79

Community Nonprofit Twitter Measurement 79

MaccaPR

JANUARY 8, 2021

From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively use social media in 2021. Corporate Blogs Are Making a Comeback – Big Time. He pointed admiringly at Walmart’s corporate blog. What about Twitch?

Social Media 62

Social Media Trends Marketing Viral 62

Communications Conversations

NOVEMBER 1, 2017

No other SMB in the country has made it to 100 yet–quite a testament to the community we have here in Minnesota. Army blog, one of the early and powerful case studies for transparency and authenticity in “corporate” blogging, and a case study I remember well from the early days.

SMB 99

SMB Social Media Case Study Marketing 99

Sword and the Script

APRIL 12, 2022

The PR community needs the competition. In an interview on this blog in 2021 , Propel Co-Founder and CEO Zach Cutler said as a former PR agency owner, he couldn’t find software that met his agency’s growth needs. That sounds promising. That’s the first in this month’s PR Tech Sum. Propel Raises $4.5 Million Seed Round.

Software 88

Software Pitching Measurement Enterprise 88

MaccaPR

JANUARY 28, 2022

Let’s admit it: we had a blast watching two of Minnesota’s most celebrated social media experts – Christina Milanowski , associate director of social media for Life Time and Aaron Komo, senior brand manager for social and community at Noom – reveal their predictions for digital marketing trends in this New Year.

Social Media 62

Social Media Marketing Media Instagram 62

MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? Facebook page ) and. Needless to say, that message was shared widely across Facebook. One defender of the gym owner protested: "it was never intended to be posted to Facebook or go ‘viral.’"

Instagram 98

Instagram Crisis Local Privacy 98

Contently - Strategy

OCTOBER 4, 2018

For instance, your blog posts may read as professional and enthusiastic, but your Facebook copy promoting each blog post can’t sound exactly like what you post on LinkedIn, Twitter, or Instagram. Here’s what they had to say about the way brand voice changes on Facebook, LinkedIn, Twitter, and Instagram.

Brand 111

Brand Branding LinkedIn Instagram 111

Waxing UnLyrical

NOVEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? A few weeks ago, they asked a question about paying for blog posts. In 2010, blogs and bloggers are truly influencers. Do we really want that?

Blogging 73

Blogging Twitter Facebook Measurement 73

ReimaginePR

OCTOBER 10, 2016

If you want to build a business in the 21st century, you need to reach the 21st century consumer, and that person is on Facebook or YouTube liking cat videos as we speak. It’s the old adage: people buy from people, not brands, and certainly not soulless corporations. Think of it more like a mini blog post. Why YouTube?

Video 120

Video Strategy YouTube Marketing 120

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

The HQ2 search generated a frenzy of positive media coverage as well as 238 proposals from individual North American cities, and it helped cement Amazon’s status as a desired corporate neighbor and employer. 2017 also brought a reckoning of sorts for Facebook. The Losers. He called it a ”pretty crazy ” idea.

Airlines 180

Airlines Reputation Journalism Crisis 180

Waxing UnLyrical

MAY 12, 2014

Quit Asking for Likes On Facebook or Risk a Penalty. Why: Facebook’s getting flooded with spammy attempts from Pages to gain likes. Shelly Kramer reminds us why offering your audience fresh, relevant, high quality original content is still the best way to sustain your community. Based in the Washington, D.C.,

Community 79

Community Google Facebook Small Business 79

Waxing UnLyrical

OCTOBER 14, 2010

This cultivates a thinking community where information is evaluated, and then adapted and built upon. Establishing your voice A blog post with pointers isn’t only meant to teach, it is also meant to connect with readers. Steve Crescenzo observes this problem in corporate communications.

Blogging 71

Blogging Twitter Creativity Facebook 71

Waxing UnLyrical

SEPTEMBER 19, 2012

The social network, as most of us think of it, is nothing more than the likes of Facebook or Orkut, among others. But to the world at large, it’s not just about Facebook (or the related movie), but a community that has been built over the years around a common interest or topic. Talking and tweeting.

Social Media 83

Social Media Media Community Local 83

Melissa Agnes

AUGUST 13, 2014

This blog post isn’t meant to pick on anyone, it’s meant to take one professional’s point of view and rebut it with my own. It is difficult to Facebook post your way out of a crisis. ” Firstly, you aren’t supposed to tweet your way, or Facebook your way out of a crisis. That’s not the goal.

Social Media 252

Social Media Crisis Crisis Management Crisis Communications 252

Prohibition

JANUARY 23, 2023

With that said, this blog will detail what video content works for some channels and what kind of video doesn’t work for other social media sites. ‘Native posting’ is the first thing to consider with Facebook. . ‘Native posting’ is the first thing to consider with Facebook.

Video 62

Video Social Media Instagram Media 62

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. I appreciate your comments by email, Facebook and Twitter.

Government 103

Government Print Education Ethics 103

Waxing UnLyrical

MARCH 25, 2013

The Chobani Facebook page. And the company has used a lot of the techniques I discussed recently, right here on WUL, on growing your Facebook community. WUL : And how many tweets and Facebook comments a day (or week) do you guys get? WUL : And how many tweets and Facebook comments a day (or week) do you guys get?

Customer Service 101

Customer Service Travel Facebook Web 101

PR Job Coach

FEBRUARY 2, 2015

It no longer matters whether you are the CEO or the community crier. The corporate world is littered with examples of misTweets, Facebook faux pas and loose lips on LinkedIn. The choices are many – Facebook, LinkedIn, Twitter, Quora, Snapchat, Pinterest, Wechat, Tumblr, YouTube, Google+, etc., Whither Form and Function.

Pinterest 100

Pinterest LinkedIn YouTube Engineering 100

Waxing UnLyrical

FEBRUARY 24, 2014

Facebook Advertising on a Small Budget. Why: Developing a budget for Facebook Ads is daunting to most small businesses. How To Revive Old Blog Content. Why: In this in-depth and thoughtful post, Mike Alton goes through how and when (or when not to) revive older blog posts. Who Are Micro Influencers and Do We Need Them?

Small Business 75

Small Business Advertising Advertising SEO 75