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Quick Tips for Pitching Fortune, Bloomberg TV and Other Business Media

Beyond PR

Magazine focuses on entrepreneurship and small business growth. For instance, panelist Aaron Task, the digital editor at Fortune, discussed how the magazine is branching out into other news areas, such as healthcare and biotechnology. Knowing the differences between business audiences is critical. In contrast, Inc.

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Stop Smearing Goldfish: That Attention Span Statistic is Dubious

Sword and the Script

The article reports: “You might have seen those stats in Time magazine , the Telegraph , the Guardian , USA Today , the New York Times or the National Post. And the evidence shows it’s probably false. That’s according to the BBC in a 2017 health section article titled, Busting the attention span myth.