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News Release Benchmarks for Healthcare & BioTechnology

Onclusive

In a first-of-its kind research study, we analyzed 15,000 press releases across two dozen industries to better understand how they affect generating syndicated pick-up, social media engagement, and editorial coverage. In 2019, Onclusive and Business Wire teamed up to identify the characteristics of a winning news release. Speaker Info.

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These Emerging Technologies Are Shaping Defense Tech PR

5W PR

The advancements in AI, hypersonic missiles, directed energy weapons (DEWs), networks, drones, biotechnology, and materials science present both unprecedented opportunities and ethical challenges. As materials science revolutionizes the defense industry, public relations efforts highlight the positive impact on soldier capabilities.

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How to Make your Messaging Stick

Onclusive

23andMe , a personal genomics and biotechnology leader, used NEO during a recent campaign launch to look at the key messages and terms that were driving the most website traffic and actions. In addition, they tested a new strategy leveraging industry experts for their product launches. Read the full case study.

How To 370
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New leadership signals new — but unpredictable — opportunity for Indonesia’s tech sector 

The Hoffman Agency

This includes continuing downstreaming processes within Indonesia of raw materials like nickel, crucial for high-growth industries like electric vehicles (EVs) and semiconductors. This approach strengthens these industries and aligns with the nation’s net-zero roadmap, requiring investment in clean technologies.

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Influencer Insights: Media Moves and Intel for June 20

Beyond PR

Keep reading for the latest industry insights, including a look at USA Today’s new interim editor-in-chief, Reuters’ new financial regulations editor, and a Q&A with Global News Toronto Co-Anchor Farah Nasser. Prior to that, she was a healthcare and biotechnology reporter at WBJ for five years.

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Quick Tips for Pitching Fortune, Bloomberg TV and Other Business Media

Beyond PR

To help brand communicators craft a business pitch that connects, the Publicity Club of New York hosted a panel discussion featuring journalists from Fortune, Bloomberg TV, Business Insider and other leading industry media. Use industry preferences when pitching an expert or story. Target the appropriate business outlet.

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Ivy Le’s Good Pitch Lands Ink in The Atlanta Journal Constitution

Bad Pitch Blog

s economy from our universities Off the field, Georgia’s universities are on the same team, developing biotechnology to tackle tomorrow’s complex health problems. Consider: * BIO, the annual biotechnology industry convention, will be hosted by Atlanta in 2009. Subject: Some GOOD news about Ga.’s