Prohibition

SEPTEMBER 1, 2023

After a failed travel sales job for a ski resort, Chris self-taught himself SEO, and managed to get a job at a digital agency in London. Recent research has shown that 70% of marketers feel ill-equipped to handle ‘big data’ challenges. Is your team trained up?

Agency 71

Agency Leadership Training Big Data 71

Critical Mention

FEBRUARY 22, 2019

AI programs identify patterns in massive data sets that ultimately drive successful marketing campaigns. “In the era of big data, we have the need to mine all of that information, and humans can no longer do it alone. Mark Simpson, VP of offering management at IBM Watson Marketing, shared his insights with Ad Age : .

Marketing 118

Marketing Data B2C Big Data 118

Shift Communications

FEBRUARY 19, 2015

Ad agencies, SEO services, Facebook, Google, Twitter, know how to scale their promotional work through technology. When you compare PR to advertising, SEO, Facebook, etc., SEO is machine-to-machine communication as well. Where are PR’s scalable technologies of persuasion? Humans do not scale.

Advertising 60

Advertising Advertising SEO Software 60

Bad Pitch Blog

JANUARY 13, 2016

Thanks to buzzwords like big data, the cloud, social media and more, it’s harder than ever to send a bad pitch. We also turned the blog into an e-book: The Bad Pitch Blog: How To Not Suck at PR & Get Great Media Coverage For Your Business, Startup, or Non-profit Sure, the title’s too long (blame Google and all that SEO jazz).

Pitching 40

Pitching Media Relations Media Big Data 40

5W PR

JUNE 6, 2022

In fact, using data-driven approaches is relatively new in public relations, especially in terms of the different advancements of tools and technologies in the realm of data analytics. That’s because companies still need tools that will help them work through and with all the data that has been generated. Bylined Articles.

Trends 88

Trends Data SEO Consumer 88

prTini

NOVEMBER 7, 2014

5 Tips on Pinterest and Other Missed Social SEO Opportunities. The 50 Most Innovative Companies of 2014: Strong Innovators Three Times More Likely To Rely On Big Data Analytics. Decoding the Facebook News Feed: An Up-to-Date List of the Algorithm Factors and Changes. 3 Tips to Help You Find the Right PR Agency for Your Startup.

Pinterest 59

Pinterest Case Study Big Data Infographics 59

The Resolution Blog

AUGUST 1, 2019

It’s a strange feeling when you watch the people you care about opening a pandora’s box of knowledge in your world of data, targeting, marketing, and technology. Over my 17 years in PR, SEO, digital marketing and now software services I’ve picked up a lot of knowledge in digital communications. The strategy itself was so smart.

Ethics 120

Ethics Publicity Data SEO 120