Remove Big Data Remove Privacy Remove Public Affairs
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Ethical Issues in Merging the Science and Art of Public Relations: Aaron Kwittken

Ethical Voices

I started in Washington DC in Public Affairs and Crisis Management. The pushback needs to be around, who houses the data, who minds that data, and how is that data used. It all comes back to data and privacy and transparency. We must also watch the biases in collecting the data.

Ethics 52
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The Muzzle Velocity PR Strategy

Doctor Spin

As a seasoned PR professional, I know similar public affairs strategies, albeit on more minor scales. Proceedings of Continue reading In the end, the whole scandal surrounding Cambridge Analytica brought the general public and politicians one step closer to understanding the immense power of big data.

Strategy 103
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Brexit and Trump are result of the failure of professional politics and communications

Stuart Bruce

The data the party gathers by knocking on the door is gold dust and by conventional wisdom essential to winning an election. But it’s greedy because there is nothing much in it for the poor person whose door has been knocked on, life interrupted and privacy violated. Shift Communication’s Christopher Penn. Is only going to get bigger.