Bianchi Biz Blog

FEBRUARY 2, 2023

To help our followers in the automotive and mobility PR and marketing sector, we wanted to offer some practical observations. Another potential use of ChatGPT in the automotive industry is in the creation of social media content. There’s no question that it could change the way we work.

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Bianchi Biz Blog

JUNE 1, 2023

In the rapidly evolving automotive and mobility industry, staying ahead of the curve is essential for success, especially for newer entrants in this space offering software-defined vehicle tech, V2X, connectivity, lidar and other sensor and processing technologies for ADAS, autonomous vehicles, electric vehicles, and shared vehicles.

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Bianchi Biz Blog

AUGUST 22, 2022

My main job is to look after all of Automotive News Europe’s monthly digital products, so at any time I’m working one to two months ahead. What is the top trend you’re covering or interested in right now? I’ve been with Automotive News Europe since 2003. What’s the top story you’re working on right now?

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Bianchi Biz Blog

FEBRUARY 6, 2023

Jerry Hirsch is the technology and innovation editor at Automotive News. Can you tell us what types of stories, trends or issues are on your radar now? Describe the craziest or most fun story you have written. EV battery materials plant in S.C.

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Bianchi Biz Blog

MAY 8, 2023

I am a tech and innovation reporter at Automotive News. Can you tell us what types of stories, trends or issues are on your radar now? You can follow Molly and Automotive News on Twitter at: @mollyboigon @automotive_news Check out some of Molly’s recent article here: The EV startup boom is over.

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Bianchi Biz Blog

JUNE 7, 2021

I am a freelance automotive and tech journalist. Can you tell us what types of stories, trends or issues are on your radar now? I’m a big fan of personal stories within the automotive world. I then transitioned to tech journalism and finally to automotive journalism. . Individuals building something weird or unique.

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Bianchi Biz Blog

OCTOBER 4, 2021

Award-winning automotive journalist Gary Witzenburg has been writing about automobiles, auto people and the auto industry for 33 years. Navy officer, auto engineer, race driver and advanced technology vehicle development manager who has authored eight automotive books. What story or stories are you most proud of?

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Bianchi Biz Blog

JULY 20, 2023

While January seems a long way off, it’s not if you’re an automotive or mobility communicator participating in CES 2024. Data from the CES 2023 show is one source of information that can provide some useful insight to the automotive and mobility technology companies looking to maximize their ROI with PR at CES 2024.

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Bianchi Biz Blog

JULY 1, 2021

ESG (environmental, social, and governance) reporting is rapidly becoming the hottest trend for mobility, automotive and vehicle technology suppliers. So, we decided to do our own research, and to benchmark and identify best practices for ESG communications by top North American automotive suppliers.

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Bianchi Biz Blog

APRIL 11, 2024

Photo: Consumer Technology Association (CTA)® CES continues to be an important venue for many automotive and vehicle technology suppliers and decision makers, according to data recently released by the Consumer Technology Association (CTA), which produces CES. Our annual show audit proves CES is where business gets done,” said Gary Shapiro.

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Bianchi Biz Blog

DECEMBER 2, 2021

It’s no secret that the automotive industry is facing more change – and disruption – than at any other time in its history. The trends of electrified, connected, autonomous and shared vehicles are rapidly changing the game … not only for automakers but also for the entire vehicle technology supply chain ecosystem.

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Bianchi Biz Blog

MAY 3, 2021

I’m a freelance automotive journalist with a focus on new vehicles, technology and how the two come together to create the cars we love to drive. I also speak to all things automotive at conferences and as co-host of the Wheel Bearings podcast. Can you tell us what types of stories, trends or issues are on your radar now?

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Bianchi Biz Blog

AUGUST 18, 2022

But early indications look to be positive, especially for automotive and mobility companies, as travel begins to return to more normal levels. The audited data from the CES 2022 show is one source of information that can provide some useful data points to the automotive and mobility technology companies looking to engage in CES 2023.

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Bianchi Biz Blog

DECEMBER 14, 2023

As we focus primarily on automotive and mobility public relations, we identified a few trends among what our visitors saw as our most popular posts. Automotive & Tech Suppliers Abound at CES 2023 2. Understanding the Automotive News PACE Award Process Have a favorite post from 2023? Find Your Ideal PR Agency Partner.

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Bianchi Biz Blog

NOVEMBER 16, 2020

I cover the Fiat Chrysler Automobiles beat for Automotive News. Can you tell us what types of stories, trends or issues are on your radar now? I’ve also tried to explore hot-button issues and give them an automotive touch. I’ve written a lot of fun stories at Automotive News.

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Bianchi Biz Blog

OCTOBER 11, 2022

Kristen Strakalaitis is the morning host of First Shift at Automotive News. Can you tell us what types of stories, trends or issues are on your radar now? You might also be interested in: Countdown to CES 2023: Top 7 PR Lessons for Mobility and Automotive Suppliers. Meet the Media: Scotty Reiss, Founder of A Girls Guide to Cars.

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Bianchi Biz Blog

NOVEMBER 12, 2021

I’m a reporter with Automotive News covering suppliers and electric vehicles. Can you tell us what types of stories, trends or issues are on your radar now? It’s on everyone’s radar now, but I’m extremely interested in the shift to EVs and the way traditional automotive companies and start-ups are adapting to it.

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Bianchi Biz Blog

APRIL 5, 2021

I’m the web editor for Automotive News , supervising all breaking news content on autonews.com. I work closely with our publisher, Jason Stein, about a strategic vision for the kind of journalists and newsroom culture we want for Automotive News. I have supervised the Automotive News collegiate internship program since 2007.

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Bianchi Biz Blog

JANUARY 11, 2021

For over a decade, I was the editor-in-chief of AutoblogGreen and today I freelance for a good roster of publications, including Car and Driver, Forbes, Automotive News, SAE Automotive Engineering and others. Can you tell us what types of stories, trends or issues are on your radar now? Cooking, hiking or playing board games.

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Bianchi Biz Blog

DECEMBER 15, 2022

While our blog is focused on the automotive and mobility public relations space, we found a few trending topics in our most popular posts. Here are the top 10 most visited blog posts on our site for 2022: 2022’s Top 13 Podcasts for Automotive & Mobility Technology Suppliers. Are You a Bad Client? Listen for Yourself.

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Bianchi Biz Blog

DECEMBER 2, 2020

Now our most popular series, we pose questions to key automotive and mobility beat journalists to help PR folks like you better understand their needs. In this post, we highlight some of the top mobility trends of interest to reporters, as identified in gathering our 100+ Meet the Media profiles. So, straight from some of the top U.S.

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Bianchi Biz Blog

OCTOBER 23, 2023

Can you tell us what types of stories, trends or issues are on your radar now? Since I have made the switch to covering parts suppliers and distributors in the automotive aftermarket, supply chain, M&A trends and sustainability are on my radar. Lastly, the automotive aftermarket is figuring out how to prepare for EVs.

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Bianchi Biz Blog

JUNE 12, 2023

Guest Post by Jan Griffiths, president & founder of Gravitas Detroit In today’s fast-paced and digitally connected world, internal communication has become more critical than ever for automotive suppliers. Employees can listen to podcasts while commuting, during breaks, or while performing routine tasks.

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Bianchi Biz Blog

OCTOBER 19, 2020

Sarah Kominek is the automotive and medical reporter at Plastics News, Crain Communications. Can you tell us what types of stories, trends or issues are on your radar now? The post Meet the Media, Sarah Kominek, Automotive & Medical Reporter at Plastics News appeared first on Bianchi PR.

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Onclusive

FEBRUARY 14, 2023

Vocal online audiences are ready and waiting to give their opinions and call out individual brands; a trend that’s likely to increase. Be focused   It can be tempting to jump on trends that have given other brands publicity or chase the news to boost your brand’s exposure. Where can you make the most impact?

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PR in High Definition

MARCH 24, 2021

What’s trending this Spring? Onto the automotive industry and some major green pushes from Volvo and Volkswagen, which both announced plans to sell more electric cars. The post What’s trending in tech right now? Yes please!). Regulation or not, Bitcoin doesn’t seem to be going away any time soon!

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Bianchi Biz Blog

DECEMBER 7, 2020

Please provide your job title and media outlet(s), as well as a brief description of your duties: Automotive Reporter, Detroit Free Press. Can you tell us what types of stories, trends or issues are on your radar now? Lawrence, Automotive Reporter at the Detroit Free Press appeared first on Bianchi PR.

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Bianchi Biz Blog

SEPTEMBER 21, 2023

Based on our 30+ years of PR experience, many of those supporting automotive clients at CES, we’ve identified several key media relations facts, challenges your company could face and the opportunities that could potentially surround them: Even with millions of square feet of CES exhibit space, it goes fast.

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Bianchi Biz Blog

MARCH 6, 2023

I’m Craig Cole, senior editor at EV Pulse, a site dedicated to covering electric and electrified vehicles as well as alternative fuels and future automotive technology. I’ve been in this position for almost a year now, though I have been a full-time automotive journalist for 16 years.

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Bianchi Biz Blog

JULY 21, 2022

As such, it’s important for exhibitors – especially the vehicle technology providers and automotive mobility suppliers we serve – to fully understand the media landscape of this massive event to ensure success, set realistic targets and appropriately manage executive expectations about media attention you may or may not garner at the show.

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Bianchi Biz Blog

DECEMBER 16, 2021

Though our content is focused sharply on the automotive/mobility PR space and, hence, a very limited audience, our trending topic posts each typically saw several hundred visitors. 7 Myths of Automotive Supplier and Vehicle Technology PR. Here are our top 10 most popular posts of 2021: 1.

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Bianchi Biz Blog

JULY 10, 2023

I also consult on audience and editorial strategies for a few startup publications in the tech and automotive spaces. (If Can you tell us what types of stories, trends or issues are on your radar now? I’m interested in the zero-emission, digital transformation of the automotive industry and the future of how we get around.

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Bianchi Biz Blog

AUGUST 9, 2021

Can you tell us what types of stories, trends or issues are on your radar now? I’m proud of my reporting for Automotive News on the supply chain production halts and ramp up early in the pandemic in spring 2020. Five Key Insights from the Top Automotive Suppliers’ ESG Reports. I’m Alexa St.

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Bianchi Biz Blog

AUGUST 31, 2023

These podcasts range widely in length and topic focus, but together, they can keep supplier executives informed on the latest industry news, technologies and trends. Heavy Duty Trucking’s editorial team brings you expert insights and interviews industry professionals to discuss the latest news, trends and technology.

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Transportation Automotive Mobile Interviews 87

5W PR

MARCH 8, 2023

Pet influencer marketing is a popular trend in the marketing world. This campaign was unique because it combined both pet and automotive influencer marketing. Loki promoted the Mercedes-Benz G-Class on his social media platforms, creating a unique campaign that combined both pet and automotive influencer marketing.

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Bianchi Biz Blog

FEBRUARY 29, 2024

Another trade-specific trend was these outlets increased openness to contributed articles. Author: Adriana Van Duyn Adriana is an account supervisor at Bianchi PR with more than 18 years of B2B PR experience representing clients across the automotive, mobility and industrial sectors.

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Bianchi Biz Blog

SEPTEMBER 26, 2022

I’m the founder of A Girls Guide to Cars , the leading automotive site written for women. Can you tell us what types of stories, trends or issues are on your radar now? Now, in addition to writing and shooting video, I have the pleasure of working with more than 40 female writers, most of them new to automotive.

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