NewsWhip

OCTOBER 21, 2021

If it seems as if fall and winter promotions started early, it’s true – we noted in our latest holiday food and beverage trends report that holiday foods and beverages began to trend in July, priming buyers for the festive season. We’ll look into some of the top holiday food and beverage trends taking shape this year.

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Prohibition

JANUARY 30, 2024

In this blog post, we’ll explore the ins and outs of influencer marketing, highlighting the trends and strategies that will shape the industry in 2024. By understanding and adapting to these trends, marketers can build and create meaningful connections with audiences and drive impactful results in the ever-changing digital landscape.

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Communications Conversations

SEPTEMBER 29, 2020

Today I thought I’d take a look at some of the macro-level trends happening in the media industry and their impact on us, as PR professionals, in the coming years. Trend #1: Newsrooms are more barren than ever. Trend #2: Big-time news is increasingly reported from one of three cities. Trend #3: The problem of the paywall.

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NewsWhip

SEPTEMBER 22, 2021

This year we did a deep dive into the types of candy and treats that are trending for the Halloween season. We looked at which brands are receiving the most attention for their Halloween themed candy, how Disney Parks are transforming their menu for the holiday, and other candy trends that are sparking interest. engagements. .

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The Proactive Report

JUNE 20, 2018

In January the Content Marketing Association laid out 10 trends they predicted would be big this year. Read the full article on the 10 Trends. The post 10 Content Trends to Watch in 2018 appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow. Diversification of content channels.

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NewsWhip

OCTOBER 10, 2019

What’s trending now for upcoming holidays? The top stories for holiday trends in 2019 started as early as July this year. Top Articles for Holiday Trends in 2019. 2018 Engagements to Holiday Trends Content on Pinterest. 2018 Engagements to Holiday Trends Content on Pinterest. Top Pinned Articles in 2018.

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Stern + Associates

DECEMBER 8, 2022

This can save professionals time and effort when drafting timely pitches, strategizing campaigns and staying on top of the latest social media trends. The post A Blog Article About ChatGPT (Mostly) Written by ChatGPT appeared first on Stern Strategy Group.

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5W PR

JULY 13, 2023

Giada De Laurentiis, a renowned chef, TV personality, and founder of Giadzy, delivered a keynote presentation at the Summer Fancy Food Show, where she shared insights into emerging food trends shaping the specialty food industry and driving the success of her own brand.

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Prohibition

JANUARY 20, 2023

Last year was a big one for change and trends across social media, with the Instagram reels shift, Elon Musk and Twitter Blue, TikTok’s continued popularity, the introduction of BeReal and LinkedIn continually moving toward a more humanised platform – there was lots that came into play to keep us social media marketers on our toes.

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Cision

AUGUST 31, 2016

Every Time You Read a Killer Article, Share it Socially . Whenever you share a journalist’s article, make sure to tag her with her social media username so you can get on her radar. Forget pitching just yet; instead, start a dialogue around an article you really enjoyed. Here are 5 tips to help you be that source.

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NewsWhip

JULY 26, 2022

Its reporters have used NewsWhip data to see how certain topics, such as the war in Ukraine and the Uvalde mass shooting , have trended over time, and it’s now built a Google Trends-powered dashboard to get more insight into the election issues Americans are talking about. . What’s changed? Inflation and gas rise and fall together .

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ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

Linking to blogs or articles that feature your expertise are also great ways to present your brand. As a thought leader, your goal is to provide authentic insights into industry trends and business. LinkedIn also lets you publish your own articles within the platform as updates in your feed and LinkedIn groups. Create polls.

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NewsWhip

AUGUST 19, 2021

Cohen Collegiate Professor of Information and Associate Dean for Research and Faculty Affairs of the University of Michigan School of Information, to discuss misinformation and current trends regarding the topic. The first time they come across any new article from that source, they’re immediately warned about the reliability.”.

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Critical Mention

APRIL 17, 2019

To help you create your social media marketing strategy, we have 15 of the top social media trends you need to follow in 2019! With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year. LinkedIn has always been recognized as a place of high-quality educational articles.

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Onclusive

MAY 10, 2017

That said, here are 10 PR industry job trends, including some data sourced from the U.S. For example, at AirPR it’s all about PR attribution; we show PR professionals exactly how much site traffic results from a specific article or blog post, and how those visitors are interacting and engaging on their websites.

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Prohibition

APRIL 7, 2022

With the social media landscape ever-changing, there are always different updates and trends emerging that social media managers need to be mindful of. Here, we’ve put together a round up of the most recent trends to be aware of across various social channels. LinkedIn remains key for business recruitment drives.

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The Hoffman Agency

FEBRUARY 8, 2024

Copyright : [link] , Christopher Burns (@christopher__burns) As the landscape continues to evolve and new trends and technologies redefine industry standards, we invite you to join us as we explore the frontiers of the marketing and communications world in 2024. I think a lot could happen here, especially in B2B technology media.

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ImPRessions - Crenshaw Communications

OCTOBER 4, 2023

In the public relations world, keeping up with trends is the name of the game. It also means we should try to influence our companies and clients to get ahead of the mobile trend with innovations like a website that’s optimized for voice search, or – importantly – a mobile site that is accessible to those with disabilities.

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Prowly

MARCH 22, 2024

Brand monitoring helps to track online brand mentions to assess public perception, pinpoint trends, uphold reputations and evaluate PR campaigns. In the first part of this article, we […] The post 13 Best Brand Monitoring Tools for PR Managers Compared (2024) appeared first on Prowly Blog.

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Prohibition

FEBRUARY 2, 2023

Their latest update now shows trending SEO terms in the search bar when you search for a query: Generally, this update will help to create more topical and relevant TikTok content for users – especially with the addition of trending sounds, the TikTok algorithm and trending hashtags.

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Onclusive

AUGUST 3, 2020

Trending topics, swelling issues, and of course their own company and spokespeople. Simply counting the number of articles that mention your competition can be highly misleading. 2) Don’t just track the placements, measure which articles are trending on social media. This article originally appeared in Forbes.

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ImPRessions - Crenshaw Communications

FEBRUARY 14, 2024

An analysis of articles written about current Fortune 100 CEOs and their companies shows a strong correlation with those CEOs who are quoted in the press and the position of their organizations. The trend toward increased CEO visibility isn’t merely a matter of ego, or personal preference, though it certainly might feed their vanity.

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Prohibition

APRIL 7, 2022

With the social media landscape ever-changing, there are always different updates and trends emerging that social media managers need to be mindful of. If you prefer a quick video to learn for the latest social media trends here are the highlights from our latest webinar. Instagram launches 3D avatars and story likes.

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Onclusive

NOVEMBER 17, 2021

This week, we’re wrapping up the series with a look at sentiment monitoring, social listening and trend tracking as an essential part of the process. Finally, you can track sentiment trends over time. Current trends. Welcome back to our blog series about managing corporate reputation with PESTLE analysis! Sentiment monitoring.

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The Proactive Report

DECEMBER 6, 2018

It gives meaning to the story and it’s what you want your viewer or reader to take away from the article or video. The post Business Video Marketing Trends Shifting to Animated Video Stories in 2019 appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow. Purpose : This is your core message.

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Onclusive

MAY 4, 2020

Monitoring the media for trending topics, terms and themes has become as much of a scientific exercise as a marketing exercise. Here are two practical examples of using real-time data to react and pivot to media trends. Monitor those trends by tracking the number of mentions each sound bite gets in the media every day.

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Cision

JUNE 1, 2015

What I want to share in this piece is how basic social listening using Twitter Trends to earn media placements. What I want to do in this piece is show how many media placement opportunities may be hidden in plain sight (plain sight = Twitter Trends). What was trending on March 12? Can you do the same with Google? Conclusion.

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5W PR

SEPTEMBER 7, 2017

How can companies embrace the authenticity trend in a way that works for their brand? It’s a big ask for brands to take on transparency: as a Forbes article from earlier this spring argued, “…the irony here is that marketing, by nature, isn’t really authentic. This makes smart and effective communication more important than ever.

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ImPRessions - Crenshaw Communications

MAY 3, 2021

Moreover, given how interconnected the business world is today, international news stories, trends, and policy changes often have ripple effects that impact the U.S. Almost all businesses are sitting on data that can be used to position themselves as a key media resource for information, trends, and forecasting.

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Onclusive

SEPTEMBER 16, 2021

For example, one feature article in a target publication is worth much more than ten articles with passing brand mentions in non-relevant publications. The answer? Use percentage change basis instead of absolute numbers to showcase your success.

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Flack's Revenge

MARCH 24, 2023

“Google is looking at various signals of brand popularity in their ranking algorithm for SEO and even small improvements can make an exponential difference” CMO Huddle Participants Another email pitched an article in Forbes Advisor with the subject line: PR Agencies named No. 2 recession-proof business by Forbes.

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Karen Freberg

FEBRUARY 8, 2021

Each year, I try to look at the campaigns from a social media perspective – to see what trends, issues, challenges, and opportunities the event can bring to my work in and out of the classroom. If you want to check out the top commercials and ads, I’d recommend reading this great article from Adweek.

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Onclusive

JUNE 9, 2021

At this stage, it is useful to go back to the insights about what’s currently trending in your industry, what your competitors are talking about, and what is being covered by the media. How do you go about surfacing the current trends across the media universe? Identify the right authors and outlets.

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Agility PR Solutions

JANUARY 30, 2019

The post Not another Super Bowl article about the Gillette ad appeared first on Agility PR Solutions. I’m looking at you, public relations and marketing executives (and their lackeys, too). Of course, preparation for the “big game”—the nomenclature of choice for every company that isn’t technically a Super Bowl […].

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PRSay

DECEMBER 19, 2018

In creating the daily Issues & Trends newsletter, an exclusive PRSA member benefit, we here at PRSA’s publications department often share the media stories we find fascinating, informative and pertinent to the evolving communications profession. ” Tech trends. He creates and edits Issues & Trends.

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Onclusive

JUNE 8, 2022

These insights are based on our quantitative analysis of the PR Attribution data from over 100,000 earned media articles published in 2021 that covered both business-to-consumer and business-to-business brands across a wide range of industries. less traffic than negative sentiment articles, and neutral sentiment articles drive 48.7%

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Onclusive

JUNE 8, 2022

These insights are based on our quantitative analysis of the PR Attribution data from over 100,000 earned media articles published in 2021 that covered both business-to-consumer and business-to-business brands across a wide range of industries. On average, positive sentiment articles drive 50.4% Brand sentiment and consumer behavior.

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