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Web Analytics and Traffic Terms for PRs and Marketers – A Simple Guide

The Resolution Blog

Getting to grips with the weird and wonderful world of analytics terminology can be a real headache for even the most experienced PR person or marketer. So […] The post Web Analytics and Traffic Terms for PRs and Marketers – A Simple Guide appeared first on PR Resolution — by CoverageBook.

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Onclusive Clips #6 – Campaign Optimization – The Power of PR Analytics

Onclusive

Campaign Optimization – The Power of PR Analytics The continued rise of social media has given consumers an open platform to freely discuss brands and customer experiences. We speak to seasoned PR & Media Monitoring experts to gain actionable insight into the main challenges faced by Comms and Marketing professionals.

Analytics 195
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Onclusive Clips – Campaign Optimization – The Power of PR Analytics

Onclusive

Campaign Optimization – The Power of PR Analytics The continued rise of social media has given consumers an open platform to freely discuss brands and customer experiences. We speak to seasoned PR & Media Monitoring experts to gain actionable insight into the main challenges faced by Comms and Marketing professionals.

Analytics 195
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Audience Analytics and Tracking – The PR Secret Sauce

The Proactive Report

One for the most exciting tools available to PR and marketing pros is audience analytics and tracking. This is not a new function of PR or marketing. The post Audience Analytics and Tracking – The PR Secret Sauce appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow.

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How Companies Can Rely on Analytics

Ronn Torossian

For companies to create better marketing campaigns that will generate positive results, they need to be relying on marketing analytics and the data that has been generated from previous promotional efforts. The post How Companies Can Rely on Analytics appeared first on. That’s why one of the best […].

Analytics 195
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How to take your digital marketing to the next level with business analytics tools

Agility PR Solutions

Business analytics tools can take your digital marketing strategies to the next level. With insights into customer behavior, you can tap into valuable information that allows you to optimize campaigns, create targeted content and measure success.

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#PRStudChat Discusses How to Get Started with Digital Marketing Analytics

Deirdre Breakenridge

For many organizations, at the top of the skills list, is managing digital media and analytics. They seek out marketing and PR professionals who have a good grasp of digital analytics and how to track and measure campaign results and prove business value. Any final words on digital marketing analytics?

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