Agility PR Solutions

APRIL 25, 2022

The way consumers interact with content is constantly changing, which is why content marketing isn’t a precise scientific field. However, understanding content marketing analytics can help companies make better and more informed decisions about their content marketing strategies.

Content Marketing 148

Content Marketing Data Marketing Analytics 148

Agility PR Solutions

AUGUST 21, 2022

In this brave new world, content marketing is more important for businesses than […]. The post Content marketing in the metaverse: How does it work? appeared first on Agility PR Solutions.

Content Marketing 138

Content Marketing Marketing Communications Analysis 138

Agility PR Solutions

SEPTEMBER 20, 2021

“Content is king” is one of the most popular phrases in content marketing. Though that might be the case, content marketing is crucial to driving conversions and sales for most online businesses. The post 4 ways to use content marketing to boost conversions and sales appeared first on Agility PR Solutions.

Content Marketing 170

Content Marketing Marketing Analysis Publicity 170

Agility PR Solutions

MARCH 6, 2022

If you’re looking to improve your PR strategy, you should consider using content marketing as a foundation. Content marketing can help you attract attention from the media, build relationships with key influencers, and more.

Content Marketing 170

Content Marketing Strategy Marketing Media 170

Agility PR Solutions

JANUARY 11, 2022

Content marketing is one of the most successful strategies to boost organic traffic, conversions, and sales. Fortunately, some tricks can help brands create content that delivers results. The post 8 types of visuals your content marketing strategy needs in 2022 and beyond appeared first on Agility PR Solutions.

Content Marketing 180

Content Marketing Strategy Marketing Brand 180

Agility PR Solutions

JANUARY 7, 2021

The PR toolkit has evolved well beyond traditional press releases and media interviews to include the storytelling power of content marketing. The post How content marketing will humanize brand connections in 2021 appeared first on Agility PR Solutions. In this case, […].

Content Marketing 170

Content Marketing Brand Branding Marketing 170

Sword and the Script

OCTOBER 3, 2017

B2B marketing has overwhelmingly adopted the concept of content marketing, according to the 2018 B2B Content Marketing Benchmarks, Budgets & Trends survey. That may mean content marketing is maturing, but that also means competition for an audience will heat up. 50% say improved distribution.

Content Marketing 64

Content Marketing B2B Survey Analysis 64

Agility PR Solutions

AUGUST 11, 2021

Creating a content marketing plan requires a lot of time and effort, but it is crucial to implement the best content practices and strategies so that your online presence thrives. According to Hubspot, 70 percent of marketers are actively investing in content marketing.

Content Marketing 157

Content Marketing Marketing Strategy Analysis 157

Agility PR Solutions

SEPTEMBER 13, 2021

Marketing strategies that worked in the past just aren’t performing the way they were before the global shift that upended our lives. Content marketers need to be aware of the impact that the pandemic has had on their work and how to devise […].

Content Marketing 170

Content Marketing Marketing Strategy How To 170

Sword and the Script

JANUARY 21, 2020

One of the biggest mistakes I see in content marketing is when organizations and businesses do not treat it like a distinct channel. A page with industry analysis and commentary has the same structure as every other page on your site. This boxes your approach to content marketing into a corner and removes options.

Content Marketing 122

Content Marketing Marketing How To Leadership 122

Agility PR Solutions

OCTOBER 11, 2020

And to do so, one of the critical ways to keep your marketing strategies on the track is using content marketing. In just a few years, content marketing strategies have gained massive popularity because around 60 percent of marketers spend vast […].

Content Marketing 170

Content Marketing Marketing Strategy Analysis 170

Agility PR Solutions

JANUARY 19, 2021

Creating your content strategy from scratch may be tedious, but it is not a one-and-done type of thing. Your content strategy should be worked on […]. The post Upgrading your content marketing strategy—a step-by-step guide appeared first on Agility PR Solutions.

Content Marketing 197

Content Marketing Strategy Marketing Analysis 197

Contently - Strategy

NOVEMBER 3, 2021

When it comes to freelance content marketing , however, the parameters are often less clear. Fact-checking for my content marketing stories is just as essential as it is for my editorial work,” said Anna Dimond , a journalist, content creator, and producer. Why accuracy in content marketing is important.

Content Marketing 120

Content Marketing Marketing Viral Study 120

Agility PR Solutions

JUNE 27, 2021

In recent years, organizations that incorporated content marketing in their businesses have reported high revenues. To maintain that growth and relevance, marketers must stay updated with the ever-fluctuating content marketing landscape. Almost every […].

Content Marketing 148

Content Marketing Trends Marketing Report 148

Buzzstream

JANUARY 22, 2024

For reference, the median DR in our analysis was 74. The post 150+ Guest Posting Sites That Will Actually Build Traffic (Analysis) appeared first on BuzzStream. Check Domain Authority or Rating Third-party metrics like Domain Authority (DA) and Domain Rating (DR) are built as a proxy for Google’s Page Rank.

Analysis 90

Analysis SEO Guidelines Google 90

Agility PR Solutions

AUGUST 26, 2021

COVID-19 has changed much about how we live, and while an end to the pandemic is in sight, content marketers must be vigilant in adapting to people’s needs. The post 5 ways to adapt content marketing in the age of COVID-19 appeared first on Agility PR Solutions.

Content Marketing 154

Content Marketing Marketing Analysis Publicity 154

Agility PR Solutions

JUNE 5, 2022

There’s nothing like working hard on a content marketing campaign only to be rewarded with a low return on investment (ROI). From facing your ad spend losses to cringing at the content marketing labor you paid for in vain, facing a low ROI is every marketer’s nightmare.

Content Marketing 94

Content Marketing Measurement Marketing Analysis 94

Agility PR Solutions

SEPTEMBER 29, 2021

In marketing content, precision is a fool’s errand. PAN’s Eighth Annual Content Fitness Report features five key insights about the state […]. The post Content marketing is hard. The constant innovation is part of what makes the work interesting, but it also highlights a frustrating truth.

Content Marketing 150

Content Marketing Marketing Consumer Report 150

Agility PR Solutions

OCTOBER 27, 2021

The post How web design impacts content marketing in the post-COVID era appeared first on Agility PR Solutions. After all, we live in times with significant advances in medicine and technology. The impact of the virus has been profound. No aspect of life went on uninterrupted. Lives and livelihoods were, […].

Web 148

Web Content Marketing Marketing Technology 148

Onclusive

JANUARY 10, 2018

With the explosion of Artificial Intelligence (AI) technologies, an increased focus from the C-suite on business- and metrics-driven KPIs, and a new trend toward Growth PR , PR & content marketing measurement is changing – radically and rapidly. What are your predictions for PR & content marketing measurement in 2018?

Content Marketing 150

Content Marketing Measurement Interviews Marketing 150

Agility PR Solutions

MARCH 1, 2020

Though any successful marketer will assure you […]. The post 5 reasons why word choice matters in content marketing appeared first on Agility PR Solutions. Perhaps this is most evident in the way in which brand leaders treat individual words.

Content Marketing 168

Content Marketing Marketing Brand Branding 168

Sword and the Script

FEBRUARY 2, 2022

In any case, both of these were “audience buys” and proved to be savvy PR, content marketing and SEO moves. Most of these come from registering for one-off gated content like white papers and webinars – these assets are expensive to create and promote. And I have a massive library of SEO and content marketing material.”.

SEO 130

SEO Content Marketing Marketing Software 130

Agility PR Solutions

MAY 15, 2022

Content marketing is something that all businesses can benefit from, but how video fits into your strategy is the right question to ask. The post 7 types of videos to boost your content marketing strategy appeared first on Agility PR Solutions.

Content Marketing 86

Content Marketing Video Strategy Marketing 86

Agility PR Solutions

MARCH 31, 2021

The COVID-19 pandemic has placed both content marketers and PR professionals in an awkward position. Creating marketing or PR content that ignores the coronavirus is virtually impossible; the impact it’s had on humanity is simply too significant.

Content Marketing 157

Content Marketing Marketing Analysis Publicity 157

Prohibition

MARCH 16, 2021

We don’t need to sell you on the benefits of content marketing. When compared with other forms of marketing, content marketing has the potential to form a meaningful and long-lasting relationship with your customer or prospect. So, how do you get it right when it comes to content marketing?

Content Marketing 62

Content Marketing Marketing Social Media Video 62

Agility PR Solutions

NOVEMBER 18, 2018

The world of content marketing is changing rapidly. But the diversity and sheer number of content posts are so massive that target audiences are unlikely to ever consume them all. One thing’s for sure: content marketing […]. One thing’s for sure: content marketing […].

Content Marketing 140

Content Marketing Trends Marketing Creativity 140

Shift Communications

OCTOBER 21, 2014

This week I was reminded of a post I wrote back in March on jumpstarting your B2B content. MarketingProfs’ latest B2B Content Marketing 2015 Benchmarks, Budgets & Trends report. The report provides some great insight into how B2B marketers are thinking about content and where they’re stuck. The reminder?

Content Marketing 160

Content Marketing B2B Marketing Measurement 160

Agility PR Solutions

NOVEMBER 9, 2020

Do you have a well-documented and defined content marketing process that you and your team diligently follow? You may have a loosely-defined system in place, but not a well-defined content marketing process. For most of you, the answer is probably no. But, why does it matter?

Content Marketing 140

Content Marketing How To Marketing System 140

Cision

JUNE 2, 2015

Content marketing boils down to one simple question: what story is your brand telling? According to CMI’s 2015 Benchmark Report , 55 percent of B2B marketers plan to increase their content marketing budget in the next 12 months—essentially, pouring more money into telling their brands’ stories.

Content Marketing 120

Content Marketing Data Strategy Marketing 120

Critical Mention

APRIL 5, 2019

Without great content, you lessen your chance of generating leads and conversions. Simply put, content marketing is an effective way to generate and nurture leads, as well as keep your brand relevant in today’s digital world. What is content marketing? Research the types of content marketing that sell.

Content Marketing 75

Content Marketing Marketing Crisis Communications Crisis 75

Agility PR Solutions

JUNE 30, 2022

If you’ve been dabbling in content marketing as a small or medium business owner but haven’t seen the results you were hoping for, now is the time to ramp up your efforts. Content marketing is so much more than just writing a blog post or creating a social media update. It’s about developing a strategy […].

Content Marketing 94

Content Marketing Marketing Writing Social Media 94

Agility PR Solutions

APRIL 19, 2020

What makes things worse is the fact that the world of content is ever-changing. That being said, success in the content marketing realm isn’t rare. The post 9 content marketing KPIs that predict your campaign’s success appeared first on Agility PR Solutions. So, let’s take a quick look at the […].

Content Marketing 105

Content Marketing Handbook Marketing Strategy 105

Tribe Builder Media

APRIL 9, 2019

Why is it that content marketing is touted as one of the best online marketing strategies for business exposure? OK, that’s great, but exactly how do you go about perfecting the art of content marketing ? Content marketing resources… lots and lots of resources —that’s how!

Resources 65

Resources Content Marketing Marketing Leadership 65

Contently - Strategy

APRIL 17, 2019

Growing your content marketing program across the org is just as much about efficiency as it is about expansion. Producing more content without clear goals or objectives isn’t an accomplishment. In the next section, let’s go over what you can do to scale your content program and align your teams.

Content Marketing 84

Content Marketing How To Marketing Banking 84

Critical Mention

APRIL 2, 2019

As a PR or marketing professional tasked with keeping your brand strong, you understand how important competitive analysis is. You may be able to learn from their strategies or find some space in your target market that they aren’t hitting effectively. But without competitor analysis tools you simply can’t achieve this.

Analysis 74

Analysis Tools SEO Software 74

Agility PR Solutions

OCTOBER 20, 2020

Back in 2015, Seth Godin, known by some as the godfather of modern marketing, made a bold statement: “Content marketing is the only marketing left.” The post The first steps toward building your content marketing strategy: Discover & Assess appeared first on Agility PR Solutions.

Content Marketing 78

Content Marketing Strategy Marketing Consumer 78

Agility PR Solutions

OCTOBER 15, 2019

Content marketing has become one of the best methods to advertise and promote content, services, and everything a business has to offer. Since this marketing type differs a lot from other types, it is easy to make mistakes […].

Content Marketing 96

Content Marketing How To Marketing Advertising 96