article thumbnail

Can PR Agencies Protect Their Ideas?

ImPRessions - Crenshaw Communications

But how does a PR or ad agency avoid it? A recent Twitter dustup highlighted the dilemma. His final tweet concluded that “no agency could have done this ad.” ” CEO called out on Twitter. Except according to Martin Agency CEO Kristen Cavallo, an agency did. Creative minds can think alike.

Agency 361
article thumbnail

What PR Agencies Should Be Thankful For

ImPRessions - Crenshaw Communications

As a PR agency team , we also have a lot to be thankful for at our firm. Media moves on Twitter. Pro tip: to stay up-to-date on media moves, keep an eye out for announcements on Twitter. The post What PR Agencies Should Be Thankful For appeared first on Crenshaw Communications.

Agency 310
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Guest Post: How Twitter Became My Platform of Choice

Deirdre Breakenridge

A Guest Post By Wendy Glavin, Founder and CEO of Wendy Glavin Agency. Since it wasn’t resonating with editors, I decided to try Twitter. Determined to get results, I taught myself Twitter in one weekend. I researched top Twitter influencers, read and retweeted their content. Using Twitter makes me smarter.

Twitter 208
article thumbnail

5 point memo to PR about Twitter from a survey of 2,000 journalists (to get the best results from PR, you must put effort into Twitter)

Sword and the Script

A survey by Muck Rack found 78% of journalists say Twitter is the most valuable network; 7 in 10 journalists still use Twitter to find sources Too many organizations treat PR and social media as separate things. Yet year after year and study after study show reporters and journalists are active and engaged on Twitter.

Twitter 125
article thumbnail

20 Ad Tech Journalists To Follow On Twitter

ImPRessions - Crenshaw Communications

As we race into another year, it’s time for PR pros to check their Twitter feeds to make sure we’re following the right people. By following the top journalists and influencers on Twitter, you’ll start the year more informed than ever. Previously, she covered agencies at AdAge. Her cat content is also very enjoyable!

Twitter 177
article thumbnail

The Best PR Agency Asset: Flawless Media Contact Lists

ImPRessions - Crenshaw Communications

For a PR agency team, few things are more important than having media contacts at the ready. That may sound easy enough, but check out any reporter’s Twitter feed and you’ll probably see complaints about agencies who reach out to irrelevant or outdated contacts, or target their pitches in clumsy ways. they’re work.

Agency 170
article thumbnail

5W Launches New Digital Agency, HOW

5W PR

5W is very excited to share that we have launched a new digital agency, HOW, which is a wholly-owned subsidiary of the 5WPR family. After 20 years of delivering best in class communications and integrated services to clients across the B2B and B2C landscape, the agency is launching HOW as an extension of its existing digital team.

Agency 88