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Travel PR Strategies to Connect with Travelers as Consumer Spending is On the Rise

5W PR

Consumer spending is taking flight, and travelers are eager to rediscover the world after a period of grounded dreams. But in this exciting, competitive landscape, the question for brands becomes how they can grab their attention, ignite their imagination, and become their travel buddy of choice.

Travel 78
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7 Reasons to Partner With a PR Agency in 2022 | Business Wire Blog

Business Wire

As more COVID-19 vaccines roll out around the world, in-person events and travel resume, and there’s a bit more hope in the air, it’s time to recalibrate and adapt your company’s goals and grand plans. Now, perhaps more than ever, is the time to partner with a PR agency to be successful in a brave new world.

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Tougher times for PR agencies in 2023 but direction of travel still good

Steve Barrett on PR

As holding companies and the world’s largest PR firm unveil their financial numbers for last year, the industry’s performance in a difficult 12 months is starting to clarify.

Travel 114
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Why Your Tourism Board Should Network with Travel Agents

5W PR

In the increasingly competitive travel industry , it’s important for tourism boards to explore partnerships that can help draw more tourists. By forging strong relationships with travel agents, tourism boards can tap into a wealth of expertise, extensive networks, and customer base to enhance destination marketing efforts.

Tourism 88
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How to Tap Into Culture for Travel PR Strategies

5W PR

In the world of travel public relations, connecting with the essence of a destination’s culture can be a powerful strategy to attract tourists and build a strong brand identity. The allure of new experiences, traditions, and lifestyles can captivate travelers, making culture a goldmine for PR professionals.

Travel 78
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Agency year ahead: a time for start-ups and scaling

Stephen Waddington

Now is a great time to go freelance or to start an agency. If you’re an agency founder it’s also a good time to think about creating additional value, scaling and growth. So why my optimism around freelancing, new agency starts and scaling? The marketing and PR agency market has followed the wider economy and society.

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Preparing for Takeoff: Business Travel for Beginners

Konnect Agency

While our public relations agency is headquartered here in Los Angeles, Konnect team members are often traveling all over the country for our clients — whether it’s for an in-person meeting, grand opening event or meetings with editors and reporters. Having all the essentials at-the-ready will help you stay prepared for anything.

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