article thumbnail

Tech & telecom industry earns brand intimacy points during COVID

Agility PR Solutions

The technology & telecommunications industry, which has historically performed well in developing brand intimacy with consumers, has become increasingly important in the daily lives of people across the country during the COVID-19 pandemic, according to new research from marketing intimacy agency MBLM.

article thumbnail

How the APR Changed My Future

PRSay

Working for a national telecommunications firm in Atlanta, I lost a seismic bump up the corporate ladder. A few years later, after the sale of the telecommunications firm, I decided to invest my retirement package from the firm — at age of 40 — in myself. A setback at work. My APR journey began when I didn’t receive a promotion.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

S&T Live Recap: UCLA’s Mary Osako on Being Yourself in Corporate America

PRSay

Her first PR job was with a two-person agency. When she was hired at the telecommunications company Sprint, Osako looked up to her boss. She contacted UCLA’s alumni network and was introduced to a speechwriter who gave Osako her first exposure to corporate communications.

article thumbnail

Spotlight on a Solo PR Pro: Meet Stu Opperman, APR

Solo PR Pro

Stu refocused his sights and graduated with a degree in Telecommunications, eventually landing his first professional job doing news, sports, and as a DJ in California. They didn’t have a lot of PR experience, but knew it could be a revenue center for the agency, and they entrusted me to handle that,” he says.

Meeting 131
article thumbnail

Behind the Headlines With Ashley Simmons

Cision

Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. What are you most excited about in your new role as director of communications at the Telecommunications Industry Association? The tools and technology will come after.

article thumbnail

An Honest Look at My APR Journey

PRSay

Right out of college, I was hired as a part-time writer for a local advertising agency. Anna Gonzalez, APR works at JP Marketing, a full-service advertising agency headquartered in Fresno, California, where she manages a team of three. To be honest, this entire experience sums up my career to this point.

article thumbnail

Why it’s important to prepare for a PR crisis

Prohibition

For example Chinese telecommunications company Huawei was accused by the U.S. The fast paced digital world we live in means it is essential that you are prepared for a PR crisis. The key to any crisis communication is to be proactive, transparent and accountable. Unlike a lot of brands in 2019 that failed to do so.

Crisis 62