PR News

MAY 30, 2017

Andrew Hayes, VP, corporate communications at Fifth Third Bank, has seen media relations from the other side, and he wasn’t too impressed by the view. After running his own PR agency for 10 years, he joined NBC Television as PR manager for a national daytime talk show and later on led PR and community relations… Continued.

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Pitching Television Banking Media 119

Doctor Spin

MARCH 1, 2024

Here’s a list of places where someone might find entry-level jobs in public relations: Public relations agencies. Government agencies. Local, state, and federal government entities often hire entry-level PR professionals to handle public relations and communications tasks. Marketing agencies.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Doctor Spin

OCTOBER 16, 2023

The rapid evolution of the internet and social media has transformed the communications industry—and PR professionals must adapt. Some “digital PR” agencies have focused on practices like link-building, DA (domain authority) mapping, and webmaster outreach. Digital PR is not link-building for SEO. But this is SEO, not digital PR.

Digital PR 83

Digital PR SEO Engineering eBook 83

Wadds Inc.

MARCH 2, 2023

Public relations is locked into content and workflow that is more than 100 years old. A survey by Cision in 2021 reported that media relations came third in the list of reasons for distributing a press release via a wire service after brand visibility (68%) and thought leadership (36%).

Engineering 98

Engineering Television Travel Financial 98

ImPRessions - Crenshaw Communications

MAY 18, 2021

As many PR agency teams know, our work can be highly specialized, particularly in B2B public relations. That’s why it’s especially important for PR people not only to understand the tech, but to follow the key media in the industry very closely. Guest post by Crenshaw Communications intern, Jordan Farbowitz .

Advertising 322

Advertising Advertising Privacy Television 322

Cision

OCTOBER 20, 2016

In this interview, Steve discusses what he learned from working in television news, the skills needed for successful media relations and how to improve your pitching strategy. Specifically, I was a television news producer. You’ve held several positions in television news. What did you learn from those experiences?

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Television Public Affairs Pitching Healthcare 120

ImPRessions - Crenshaw Communications

JUNE 12, 2018

Lee was a leader in media relations. Ivy Ledbetter Lee (1877-1934) is credited with refining the art of media relations, but his most celebrated engagement was a train wreck – literally. He started the PR agency that still bears his name in 1952. As the story goes, he had hair care client Toni Co.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Communications Conversations

JUNE 28, 2018

How and why did you get into sports PR after a number of years on the agency side? My goal was always to find my way into sports PR (I’m sure every agency I’ve worked for can testify to me constantly seeking out those sports related opportunities!), What did you find most valuable about your time on the agency side?

Sports 113

Sports Travel Television Agency 113

Cision

AUGUST 16, 2016

Moving around effectively in the media industry can be daunting. Erik Wheater, account executive at Burns360, details his transition from a five-year career in television news to the PR agency life. In this interview, Erik discusses moving from one media world to the next. That is surprisingly a great time to pitch!

Television 120

Television Pitching Journalism Interviews 120

PRSay

MARCH 18, 2020

A network television feed producer said that between the nonstop coronavirus stories and the presidential primary elections, “our resources have become even more scarce.” The medical producer at a local TV affiliate mentioned that COVID-19 “rules life right now.” Remember to keep your messaging useful, newsworthy and strategic.

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Resources Pitching Television Radio 195

Cision

MAY 12, 2017

A few months ago, Flackable , a national financial public relations and digital marketing agency, promoted Kaitlyn Smith to account executive. What is your secret to media relations success? My hero is… Shonda Rhimes for making amazing television and changing the media landscape.

Financial 180

Financial Television Leadership Travel 180

ImPRessions - Crenshaw Communications

FEBRUARY 5, 2019

In the PR agency world , after weeks of fine-tuning messaging, crafting stories and pitching reporters, there’s no better feeling than landing a top media interview for a client. It signals that the overall public relations strategy is on the right track. Referring to other media interviews. Showing up late.

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Interviews Media Television Media Training 251

PRSay

NOVEMBER 15, 2019

Netflix and Amazon don’t own network television channels, so they would have had to purchase an ad for that kind of exposure. Sure, public relations is far more than ads and exposure. A good media relations team is an excellent example of this kind of relationship-building. It wasn’t magic — it was great public relations.

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Analytics Television Banking Data 143

Sword and the Script

JANUARY 3, 2023

PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more. What are some examples of public relations? Media relations: This involves building relationships with journalists and getting media coverage for an organization or individual.

Interviews 97

Interviews Publicity Technology Social Media 97

Critical Mention

OCTOBER 8, 2017

As the leading worldwide real-time aggregator of live television and radio content, we knew it would make sense to offer similar best-in-class capability and speed for global online news as well” he added. Clients use this content to spot trends, analyze, report on and refine on their media relations efforts. Media Contact.

Internal 60

Internal International Television Radio 60

5W PR

JANUARY 17, 2017

A media impression is a comprehensive calculation of the number of people who have heard about your company within a given time period. For instance, if your company or product was mentioned on a television show that had 1 million viewers, that would count as 1 million media impressions. The post How to Measure PR?

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Measurement How To Television Analysis 90

PR in High Definition

MAY 24, 2023

If a business experiences a reputational setback, wants to improve media relations, or is looking for a creative new way to boost visibility, there is a need for soft skills that only us humans can bring to the table. Eurovision is a perfect example of how the human influence shapes reputation.

Reputation 62

Reputation Tourism Creativity Television 62

Stephen Waddington

MAY 19, 2020

The freelance PR market shut down in the first week of April as agencies and in-house teams reacted to the markets they serve and cut costs. Media relations has been impacted by a decline in advertising and the reduced distribution of newsprint. Radio, television and streaming are also holding up or growing.

Crisis 151

Crisis Government Energy Community 151

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

Each December public relations agencies spend time crafting pitches and byline articles capturing clients’ takeaways for their particular industry. television networks have created in 30 years. 2017 PR Takeaways. YouTube has over a billion users, almost one-third of total internet users.

YouTube 136

YouTube Training Video Survey 136

5W PR

JUNE 22, 2018

One of the most important parts of any PR agency’s job is finding the right media coverage for their clients. Whether it’s a television slot or an interview in a magazine, the right PR placements are a critical part of building brand awareness for any business. Get on Social Media. Make the Most of Email.

Publicity 79

Publicity How To Television Agency 79

5W PR

AUGUST 27, 2020

Delivering stores to radio, television, and online audiences through live coverage, SMT has become an important public relations strategy that helps an audience to have a behind-the-scenes understanding of a brand. That has led to the question: Are satellite media tours still possible?

Media 68

Media Travel Radio Interviews 68

Landis PR

APRIL 4, 2022

was honored by PRSA San Francisco with two “ Foggies :” Small Agency of the Year and Campaign of the Year. Earlier this year, we tapped into Dr. Ashley’s expertise again and he appeared on several television programs to discuss long-haul COVID and its effects on brain health. The technique is newsjacking. Baby wearing crotchet crown.

Case Study 52

Case Study Television Video Travel 52

Critical Mention

JANUARY 30, 2019

Marketing and PR professionals invest time and money on increasing brand awareness across a variety of media channels including television, radio, social media, online news and licensed print. As such, a platform that has the ability to monitor all of these channels should be an integral part of any media plan.

How To 60

How To Media Analytics Television 60

Cision

JANUARY 20, 2016

I got to the point where I got to Boston as a journalist in television when I wanted to get back into public relations and marketing. So I was working on a story with an executive at Mullen Public Relations in Massachusetts. What drew you to the area of sustainability and corporate social responsibility?

Corporate 120

Corporate Journalism Nonprofit Strategy 120

5W PR

APRIL 9, 2019

Television, radio (or podcasts), billboards, and print advertising are still popular choices for discerning advertisers who want to reach as many people as possible. The post How to Connect With Consumers Offline appeared first on 5W PR News and Updates, NY Public Relations Agency Blog.

Consumer 60

Consumer How To Advertising Advertising 60

Critical Mention

JANUARY 30, 2019

Marketing and PR professionals invest time and money on increasing brand awareness across a variety of media channels including television, radio, social media, online news and licensed print. As such, a platform that has the ability to monitor all of these channels should be an integral part of any media plan.

Media 60

Media Marketing Analytics Television 60

Ethical Voices

OCTOBER 30, 2023

In my enlisted career, I did just about everything a public affairs person could do including media relations, internal information, community relations, the works. Kind of related to that is the number of public relations practitioners that don’t follow the news closely.

Public Affairs 83

Public Affairs Ethics Social Media Government 83

The Stalwart Blog

JANUARY 28, 2016

Interning with a small PR agency allowed me to learn how a PR agency functions and how client relationships are established and maintained. I had the chance to develop media relations skills (a must in the PR world), where I scored my first piece of coverage ever. What I learned at Stalwart?

Internal 60

Internal International Retail Ethics 60

David PR Group

JULY 9, 2014

After snubbing Cleveland in his much-maligned televised announcement four years ago, how James handles his next move will certainly have an impact on his overall image. Can he afford another public relations gaffe at the expense of Cleveland and its fans? What do you think? Will Cleveland welcome him back if he decides to return?

Crisis Communications 48

Crisis Communications Television Newspapers Agency 48

PRSay

SEPTEMBER 2, 2016

I was able to jump in there with the media relations and publication relations teams at a time the country was on fire with Olympic pride and the Olympic movement was more popular than ever. It was a really great time to be a part of the organization. We need to get that message out.

Sports 60

Sports Education Construction Television 60

Mora Communications

OCTOBER 2, 2017

Although television, online and print ads can bring some new patients to your practice, the opportunities a well-planned public relations campaign can offer are organic and far reaching. Unlike a paid ad, being feature on the editorial side of the media establishes you as an expert -you are the news!

Television 40

Television Print Radio Newspapers 40

Bianchi Biz Blog

SEPTEMBER 26, 2022

I started my career at Adweek covering the television business and competing against huge established newsrooms like The New York Times and the Wall Street Journal. Describe the craziest or most fun story you have written. We were small but scrappy and had big goals including breaking news ahead of our competitors.

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Meeting Automotive Media Journalism 73

Mora Communications

OCTOBER 13, 2017

When attorneys are informed on the topic they are addressing– they can expect to see a spike in web traffic and an uptick in potential new clients after a television appearance. To the person seeking legal counsel, media-coverage separates your law practice from the competition. your law firm).

Advertising 40

Advertising Advertising Television Viral 40

Beyond PR

APRIL 20, 2016

For public relations campaigns, that has traditionally meant showcasing the number of brand mentions and impressions a particular press release or media relations pitch generated. And you can’t get buy-in unless you can quantify your previous programs’ success.

Report 40

Report Media Television Radio 40

PRSay

SEPTEMBER 26, 2016

Externally, you are the face of the organization, and media and others will pick up on little things in your demeanor,” added Gulkis who was the former Director of Media Relations for the Miami Dolphins and assisting the Dolphins communication team the day of Fernandez’s tragic death.

Sports 60

Sports Conference Social Media Crisis 60

Ethical Voices

SEPTEMBER 26, 2022

She is the Senior Director of Public Affairs and Media Relations at Orlando Health. Always on the corporate side, never on the agency side, but in multiple industries. I started in cable television. Joining me on this week’s episode is Kena Lewis APR, Fellow PRSA. The ethical challenges of online identity.

Healthcare 68

Healthcare Ethics Communications System 68

Critical Mention

FEBRUARY 6, 2020

Eric brought a background in content marketing, marketing measurement and marketing automation, having previously co-founded and managed his own agency. The post Why and How to Switch Media Monitoring Platforms appeared first on Critical Mention - Media Monitoring.

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How To Media Radio Print 106