10 Top Media Trends for 2021

PR Daily

For those looking to offer earned media coverage in the coming year, here are some developments you must follow. Media and media relations was no exception. Here are 10 developments all media relations pros should track: 1.

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Peppercomm, Intel, Haymaker and more honored at Ragan’s Media Relations Awards Gala

PR Daily

Ragan and PR Daily brought together finalists for an afternoon of virtual camaraderie and networking to honor professionals who had big media-relations wins during the year. When it came to the many media-relations honorees, there was much to be serious about.


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Announcing PR Daily’s Media Relations Awards finalists

PR Daily

The work from PR Daily’s Media Relations Awards finalists checked all the boxes. We called on communications pros, organizations and agencies from across the globe to share their innovative campaigns, events, pitches and strategies—and they did not disappoint. Today, we’re excited to announce PR Daily’s Media Relations Awards finalists. Global Media Relations Campaign. Carbon Engineering, Yulu Public Relations and Carbon Engineering.

Announcing PR Daily’s 2018 Media Relations Awards finalists

PR Daily

In today’s rapidly changing media industry landscape, communicators have to adjust and adapt on the run. We’re excited to announce PR Daily’s 2018 Media Relations Awards finalists. Motivating the Modern Millennial Homebuyer with Relatable Insights, Bank of America, Bank of America in partnership with Burson-Marsteller. Beyond Ad Trade: Elevating The Trade Desk as a Key Player in the Media and Tech Ecosystem, 5W Public Relations and The Trade Desk.

Announcing PR Daily’s 2016 Media Relations Awards Finalists

PR Daily

We asked to see your plan, pitch placement and earned media coverage. You displayed your hard work and imagination again and again in integrated marketing communications, issue/cause advocacy campaign, press event/media tour, use of video and many more. Next, they will study the finalists’ entries again and name the 2016 category winners of the Media Relations Awards, and we will announce these winners in mid-July. Invest in Libraries, The New York Public Library.

Press lists, news releases and spamming reporters: A new ethical paradigm for media relations

Praxis Makes Perfect

In my 22 years of corporate, agency & nonprofit PR/public affairs, I have yet to encounter a. PR public relations media relations media list news release spamming journalists press lists media database

What Clients Really Want From A PR Agency

ImPRessions - Crenshaw Communications

What do clients really want from their PR agency ? The meeting was hosted by PROI partner agency Jackson Spalding , who tapped clients from three notable companies: Scott Williamson, VP Public Affairs & Communications of Coca-Cola North America; Betsy Talton, Director of Corporate Communications, Delta Air Lines, and Amanda Hannah, Manager, External Communications, Chick-fil-A. “I want my agency to offer things I didn’t know I needed.”

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How business and finance skills make communicators unstoppable

PR Daily

Steve Cody, founder and CEO of Peppercomm, a strategic communications firm and 2020 PR Week Best Place to Work, sums it up this way: “If you’re financially ignorant, you will be considered an afterthought on the corporate side and a less strategic fast tracker with agencies.”.

PR rising in Africa rising

Stuart Bruce

Stuart Bruce speaking on digital and social media in PR at the World Conference on PR in Emerging Economies at the Kenyatta International Convention Centre in Nairobi, Kenya. Those were just some of the amazing statistics I learned when I spoke about digital and social media in PR at the first ever World Conference on PR in Emerging Economies held at the Kenyatta International Convention Centre in Nairobi, Kenya.

Smart globalization: How PR pros should approach the global marketplace

PR Daily

As a post-pandemic world tries to rebuild essential connections, what should smart PR people think about their strategy in an interconnected, borderless media landscape? RELATED: Join us for our Speechwriters & Public Affairs Virtual Conference ].

Transformational CSR: When a pro-bono client metamorphizes into a cultural change agent within an agency

Waxing UnLyrical

For creative marketing agencies, CSR often takes the form of pro-bono services. Sometimes, that pro-bono relationship can help transform an agency’s culture. Ten years ago, our agency embarked on a journey that imprinted in our minds the impact we could make as strategic communicators and marketers. They then approached SA to create a public awareness campaign to help reduce the stillbirth rate in the state of Iowa. Guest Post by Lisa Holtorf and Dawn Buzynski.

Weighing the choice between grad school or entering the workforce

PR Daily

RELATED: Join us for our Speechwriters & Public Affairs Virtual Conference ]. I’ve been interning with Belle Communication, a digital public relations firm, since September, and I’ve been able to extensively grow my PR and communication skills.

Top 10 Influential PR Businesses to Follow in 2020

Critical Mention

There are lots of useful public relations and communication news sources one can benefit from across the internet. Message: We are a progressive public relations agency, designed to reach a profoundly diverse global market.

Nickerson’s Paul Doyle: ‘There’s work to be done and great stories to tell’

PR Daily

RELATED: Join us for our Speechwriters & Public Affairs Virtual Conference ]. Doyle: Nickerson is a very process driven agency. Doyle: Set expectations early with clients, teams, and media. A Day in the Life Marketing Media Relations PR Industry Storytelling

Cisco, Maxwell PR, Alibaba Group lead the way among Digital Marketing Awards winners

PR Daily

Dozens of outstanding companies and agencies earn accolades as the best of the best in online audience engagement, consumer awareness and a host of other specialized categories in PR Daily’s recent awards program.

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How short-term and long-term crisis responses require different mindsets

PR Daily

The immediate need to play defense, provide robust media relations and careful holding statements can differ from the strategic approach required for long-term management. According to some experts, that’s a relatively new reality.

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Marriott, Norwegian Air and more announce layoffs; Target, other chains offer special hours for at-risk shoppers, and EU asks Netflix to slow streaming

PR Daily

Also: More than half of all employees are preparing for job cuts, a PR agency offers its wire service for free, the importance of executive communication, and more. RELATED: Stream our Crisis Communications Virtual Conference on March 31—without leaving your desk ].

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30 jobs in the PR and marketing world

PR Daily

CoverMyMeds is searching for a public relations specialist in Columbus, Ohio. Public relations specialist—LEGOLAND California (California). Marketing and public relations coordinator—UC Health (Colorado). Community relations specialist—University of Phoenix (Arizona). Public relations director—No Limit Agency (Illinois). Social media specialist—Pennsylvania State University (Pennsylvania).

Schwartz Media Strategies’ president: ‘Look how far we’ve come’

PR Daily

The agency leader argues that PR and comms pros have much to be thankful for here at the end of a long and arduous year. RELATED: Are you one of the Rising Stars or Communicators of the Year? ]. As public relations professionals, our job entails being on-call and staying connected 24/7.

Pornhub donates 50k masks and offers free subscriptions, digital platforms and tech partner to share COVID-19 information, and Tony Awards postponed

PR Daily

AARP’s Reshma Mehta spoke at Ragan’s Speechwriting and Public Affairs Virtual Conference on March 25 about how the organization’s rapid response team has helped in its approach to COVID-19.

30 jobs in the PR and marketing world

PR Daily

Founded in 2006 by Colleen Paige, National Pet Day was created “… to celebrate the joy pets bring to our lives and to create public awareness about the plight of many different kinds of animals awaiting a forever home in shelters and rescues all around the globe,” according to its website. Social media feeds are sure to be flooded with visuals of furry, feathered or scaly comrades featuring the hashtag #NationalPetDay. Public affairs manager—Advocate Health Care (Illinois).

Facebook bets on video with new tools, Twitter to shut down Periscope, and Ally Bank offers New Year’s babies $250

PR Daily

The social media platform has gone live with a social media video app that it announced was in testing in May, called “Collab”—and is preparing another video offering that connects audiences with celebrities and content creators during live broadcasts.

Brands donate to frontline workers, Yelp pauses GoFundMe effort after backlash, and Ralph Lauren to make 250k masks

PR Daily

Newsweek reported : The Federal Emergency Management Agency (FEMA) reportedly uses the “Waffle House Index” to determine the effect of a disaster, such as a hurricane, or in this case, a pandemic.

Announcing PR Daily’s 2020 Digital Marketing & Social Media Awards finalists

PR Daily

We’re excited to announce PR Daily’s 2020 Digital PR & Social Media Awards finalists. Annual Report, Beloit Health System with Chartwell Agency. Tahoe Treasures, The Abbi Agency. Wellness Your Way Festival, Dunn Pellier Media. Media Relations Campaign.

Behind the Headlines With Steve Majors


In this interview, Steve discusses what he learned from working in television news, the skills needed for successful media relations and how to improve your pitching strategy. Their public affairs agency was at the center of so much that was happening to rebuild trust in public institutions after Hurricane Katrina. What are some of your tips for improving media relations? Recognize that media relations is an art and a science.

What is a Public Relations Specialist?


Public relations specialists are known under different names such as communications specialists and/or media specialists. You can find public relations specialists working in government, nonprofits, as well as small to large companies. The responsibilities can sometimes vary depending upon whom they work for.For the government, the role is usually to let the public know about the different activities of a governmental office, department, or official.

Twitter, Google and Walmart address COVID-19, MSNBC anchor resigns on air, and Recording Academy fires chief

PR Daily

Several publications, including The Verge , published instructions for making your own sanitizer (though the Centers for Disease Control and Prevention recommends regularly washing your hands and avoiding touching your face). What’s the career path of a social media communicator?

50 Communications and Public Relations Jobs Available Now

Media Bullseye

Check out these public relations jobs that have come across our desk recently. Public Affairs Specialist , DC Dept. of Public Works, Washington, DC – apply by Jan. Public Affairs Specialist , FEMA, Washington, DC – apply by Jan. Public Information Officer 2 , Ohio State Highway Patrol, Franklin County, OH – apply by Jan. Public Affairs Specialist , US Agency for International Development, Washington, DC – apply by Jan.

Announcing PR Daily’s 2020 Nonprofit PR Awards finalists

PR Daily

Public Affairs, Washington University in St. Media Relations Campaign. Public Affairs, Washington University in St. The National Headache Foundation, The Motion Agency. Western Golf Association Evans Scholars Foundation, Dittoe Public Relations.

Announcing Ragan and PR Daily’s 2018 ACE Awards finalists

PR Daily

We called upon the best individual practitioners, in-house teams and agencies in marketing and communications for our 2018 ACE Awards—and you delivered. Sherry Smith, vice president, media, mobile and marketing at Clarity PR. Madison Slinker, global social media and digital strategy lead at Salesforce. Government Communications or Government Public Affairs Professional. Chris Floore, assistant to the county manager, public affairs at Macon-Bibb County.

Can corporate communications stay in the spotlight post-COVID?

PR Daily

Harboring dreams of Cannes Lions and huge marketing budgets, agencies pivoted resources toward consumer marketing. Corporate affairs became fashionable again. Someone had to explain the new operational processes and procedures to staff, vendors and media outlets alike.

Should Public Relations Change Its Name?

ImPRessions - Crenshaw Communications

A few years ago I dropped in on a client’s booth at an industry conference, and the company CEO introduced me – the founder of his company’s public relations agency – as the “publicist.” It implies a kind of “smile-and-dial” media pitch person, or a celebrity’s press agent. PR is thriving, but what about “public relations” — as a name? Long live public relations.

Does Pew’s State of the News Media report hold clues for PR pros?

Media Bullseye

In June, Pew released portions of its annual State of the News Media report. As always, it is full of interesting data that shows what is changing—and what isn’t—in the sphere of news media. Instead of releasing one large comprehensive report on all aspects of news media, Pew has elected to break out the data by releasing results over the course of several months. On the other hand, podcasting deserves attention as a possible owned media channel.

59 Communications and Public Relations Jobs Available Now

Media Bullseye

Check out these public relations jobs that have come across our desk recently. Airport Public Affairs Assistant , City of Long Beach, Long Beach, CA – apply by Mar. Director, Law School Alumni Relations , George Washington University, Washington, DC – apply by Mar. Associate Director of Government Affairs (frequent travel to DC), Johns Hopkins University, Baltimore, MD. Senior Vice President of Media Relations , AARP, Washington, DC.

Why can’t employee communications be exciting?

PR Daily

RELATED: Join Ragan's Communications Leadership Council, exclusively for leaders in employee and internal communications ]. However, when exploring a master’s degree in public affairs reporting, the head of the program wondered instead if PR was her path.

New federal audit probes ‘PR and propaganda’ spending

PR Daily

All they wanted to do is refine their agency’s messaging. The agency—which operates within the Department of Health and Human Services— has raised red flags about the amount of taxpayer dollars the government shells out for “PR, advertising and propaganda.” (Yes, Also noteworthy is that SAMSHA submitted a fiscal 2016 budget request for $16 million for “public awareness and support.” government is now the “second largest public relations firm in the world.”.

30 jobs in the PR and marketing world

PR Daily

RELATED: Deliver powerful leadership messaging in a digital landscape ]. It summarizes the role: The Communications Intern will gain valuable insight into the world of non-profit public relations and communications by working directly with the USGBC Marketing & Communications team. Public relations director—University of Chicago (Illinois). Public relations intern—Ketchum Inc. Public affairs director—American University (Washington, D.C.).

30 jobs in the PR and marketing world

PR Daily

This statistic isn’t difficult to believe if you network in public relations and marketing circles. About one in four agency owners has at least one paid employee, according to the Pew analysis. There are lots of opportunities in working for a smaller PR agency. You’ll probably have more contact with the CEO than you would at a larger agency, and that can give you valuable insight. RELATED : Motivate employees with digital communications that inspire.].

3 Reasons to take the 2020 JOTW Comms Survey

Sword and the Script

Each week he lists upwards of 60 jobs from across the communications profession – public relations, public affairs, marketing communications and more. Is media relations getting harder – or is it just harder for you? Is Media Relations Getting Harder?

41 Communications and Public Relations Jobs Available Now

Media Bullseye

Check out these public relations jobs that have come across our desk recently. Public Affairs Specialist/Web Operations Coordinator , Administrative Office of the US Courts, Washington, DC – apply by July 26. Public Affairs Specialist , Castaic Lake Water Agency, Santa Clarita, CA – apply by Aug. Marketing/Public Relations Specialist , City and County of Denver, Denver, CO – apply by July 26. Senior Public Information Officer , Dept.