PRSay

FEBRUARY 23, 2022

Monthly livestreams on the PRSA LinkedIn page take readers deeper into stories covered in Strategies & Tactics. 17 livestream on PRSA’s LinkedIn page. The live webinars will also be recorded and archived on PRSA’s LinkedIn page. First up: PR measurement lets communicators speak the language of the boardroom.

LinkedIn 123

LinkedIn Strategy Measurement Analytics 123

Communications Conversations

APRIL 21, 2020

Many agencies have asked employees to take pay cuts. But, as people go on the job hunt once again, many will need help brushing up their LinkedIn profile and coming up with creative ways to get their names in front of the right people. I’m sad to report that most people aren’t regular LinkedIn users. And, it worked.

LinkedIn 179

LinkedIn Local Creativity Pitching 179

Prohibition

FEBRUARY 13, 2024

LinkedIn introduces Sponsored Articles LinkedIn has introduced a new ‘sponsored articles’ feature, exclusively available on company pages. Companies will be able to put spend behind existing articles shared on its LinkedIn page, setting targets for awareness, engagement and lead generation.

Instagram 62

Instagram LinkedIn Social Media Media 62

Wadds Inc.

APRIL 26, 2023

Some observations and suggestions for public relations agency managers from our wheelhouse. Public relations agencies have either narrowly hit Q1 business targets or missed them by a small margin. The agency market has switched from being relatively buoyant at the end of Q3 2022 to a slowdown. The slowdown is impacting payments.

Agency 98

Agency Publicity Marketing Banking 98

Konnect Agency

AUGUST 10, 2022

Working with a social media agency can help you get that content you worked so hard on in front of a broader audience and build an established voice across platforms. Why is social media a key part of your thought leadership strategy and how a social media agency can help. Identify Which Platforms to Focus On.

Leadership 98

Leadership Social Media Agency Strategy 98

Stephen Waddington

SEPTEMBER 10, 2020

The agency market is in flux as the economy reinflates. Agencies are facing the following opportunities. What’s your take on the industry and what are other agencies doing? According to LinkedIn data published this week, communications and media professionals are among the least confident among the UK workforce.

Agency 122

Agency Creativity Marketing Government 122

Axia PR

NOVEMBER 27, 2022

A quick guide to adding your social media agency and team members to your company's LinkedIn account. Easily sharing access to your company’s LinkedIn account can help a social media manager create and publish content, which will ultimately increase your company’s visibility and brand awareness.

LinkedIn 62

LinkedIn Social Media Company Media 62

Stephen Waddington

AUGUST 13, 2020

Here are 25 things to think about if you’re thinking of going freelance or starting an agency. It’s worth checking out if you’re thinking of setting up as a freelancer or fledgling agency. Get fit and healthy. There’s only one of you Find a client Reduce your personal costs. The market is saturated Create a business plan.

Agency 147

Agency Insurance Insurance Banking 147

Prohibition

NOVEMBER 20, 2023

From new AI introductions to Meta and LinkedIn, to X setting up a paywall for all users. LinkedIn has started testing AI accelerated ad campaigns Yet another AI update for LinkedIn, following its previous updates, LinkedIn will now be adding accelerated campaigns. Here’s all the latest updates you need to know.

LinkedIn 62

LinkedIn Social Media Privacy Advertising 62

Shift Communications

SEPTEMBER 28, 2022

To help inform your own approach, check out our analysis of six CEOs on LinkedIn using a mix of strategies to build momentum, engagement and connections, as well as a framework for building a compelling executive social media presence.

Analysis 60

Analysis LinkedIn How To Social Media 60

The Hoffman Agency

FEBRUARY 8, 2024

With 2024 unfolding, the German team at The Hoffman Agency unveil a comprehensive look into the future, presenting a series of predictions for the way brands will engage with their audiences. Ina Rohe, Associate Director, The Hoffman Agency “If I want to network or have a coffee with my colleagues, I go to the office.

B2C 73

B2C B2B Agency Trends 73

Prohibition

OCTOBER 25, 2023

LinkedIn explore AI LinkedIn has decided to incorporate AI strategies on its site to improve and streamline hiring and marketing processes for users. Media platform owners now have the option to integrate their site with TikTiok so that users will be able to post content directly from an external site to their TikTok accounts.

LinkedIn 62

LinkedIn Social Media B2B Media 62

Prohibition

AUGUST 25, 2022

LinkedIn to streamline recruitment. In Q2 2023, LinkedIn will be introducing a Business Manager to control all ad accounts, pages, audiences on one dashboard. LinkedIn are also testing a new discover feed with more contextual info on job listings and updates for groups.

Instagram 117

Instagram LinkedIn Social Media Facebook 117

ImPRessions - Crenshaw Communications

JUNE 27, 2018

Deciding it’s time to invest in PR is one thing, but selecting the right agency is another. What’s more, the people who are skilled at internal communications aren’t always prepared to conduct an agency search. Instead, rely on a one-pager that outlines the goals for partnering with a PR agency.

Agency 136

Agency Groups Meeting Internal 136

Stephen Waddington

SEPTEMBER 21, 2021

3Thinkrs is looking to cooperate with other digital, marketing and public relations agencies to solve the entry level onboarding and training challenge created by COVID-19. She’s looking to build an open source entry level training scheme for the agency environment. Today it’s the turn of entry level recruitment.

Training 99

Training Agency LinkedIn Creativity 99

Konnect Agency

AUGUST 11, 2020

People always talk about Instagram and Twitter but we believe that your LinkedIn presence is similarly, if not more, important. LinkedIn distinguishes itself from other social media platforms in that it is more professional. You can treat your LinkedIn profile as a virtual CV of sorts.

LinkedIn 52

LinkedIn Instagram Twitter Agency 52

Prohibition

DECEMBER 12, 2023

LinkedIn dabble with AI Between now and April 2024, LinkedIn is releasing a range of new features with a focus on AI integration. The app is already banned from federal government devices, however, at this stage it’s unclear whether the US will follow the likes of Iran and India in a full TikTok ban.

LinkedIn 62

LinkedIn Social Media B2C Instagram 62

5W PR

DECEMBER 5, 2018

Although various social channels can contribute to a company’s B2B social media marketing strategy, there are few channels that appeal more to professionals online than LinkedIn. LinkedIn is the ultimate way for today’s companies to grow their presence with business clients. Deliver Targeted Content.

LinkedIn 76

LinkedIn B2B Social Media Marketing 76

PRSay

NOVEMBER 30, 2021

Each spring for several decades now, members of PRSA’s Counselors Academy (CAPRSA) — the Professional Interest Section designed by agency leaders for agency leaders — gathered for an annual conference to share best practices and talk shop. The elephant doesn’t care about the mouse, but the mouse has to get a Ph.D. Know who you are.”.

Agency 85

Agency Leadership Conference Groups 85

Communications Conversations

JANUARY 7, 2022

One of the questions I get from time to time from friends and colleagues is “Who would you recommend for a social media agency in Minneapolis?” I mean, there aren’t that many “social media agencies.” ” But, many ad, PR and digital agencies claim to offer social media marketing services.

Social Media 60

Social Media Agency Media Measurement 60

ImPRessions - Crenshaw Communications

JANUARY 5, 2024

From Chris Harihar ’s perspective, generative AI tools like ChatGPT and DALL-E finally gave PR agencies the power to deliver on their promises of AI sophistication. Agency teams will increasingly unlock valuable and time-saving use cases for the tech.

Trends 333

Trends Industry Government Data 333

Prohibition

MARCH 2, 2023

LinkedIn becomes more visual LinkedIn are continuing to move to a more visual platform, with updates to user profiles to make them more visually appealing, showing images, videos, newsletters or documents at the top of the activity section. How can you make your assets more visual and appealing.

LinkedIn 62

LinkedIn Instagram Social Media Media 62

Prohibition

DECEMBER 19, 2022

LinkedIn release 2023 best practices. LinkedIn expert Richard van der Blom recently published his final LinkedIn algorithm report of the year which gives some great insight into how to maximise your businesses LinkedIn performance, with some great strategy recommendations for 2023.

Instagram 62

Instagram LinkedIn Social Media Media 62

Solo PR Pro

FEBRUARY 25, 2021

My mix has always included agency partnerships, but 2020 forced me to get creative and leverage those agency partnerships to stabilize my business. What are agency partnerships? Agency partnerships usually form as a result of traditional advertising and marketing agencies not having PR pros on staff. It was great!

Agency 76

Agency Creativity Media Relations Nonprofit 76

Shift Communications

OCTOBER 28, 2014

Today, we’re excited to announce the release of our latest eBook, ‘LinkedIn for Businesses & Brands.’ LinkedIn is often underused, and its usefulness to brands is often understated. Our eBook walks through seven core ways brands can use LinkedIn, from the very first steps to utilizing groups, advertising and more.

LinkedIn 84

LinkedIn eBook Mobile Local 84

Prohibition

MARCH 26, 2024

Facebook streamlines influencer management Facebook hasn’t been left out of Meta’s influencer updates, as a new Creator Management Tool is being created too which will enable agencies to seamlessly manage creators on the platform. Agencies just need to request the permissions to access, then creators can accept in just one click.

Creativity 62

Creativity Social Media Facebook Instagram 62

The Hoffman Agency

MARCH 9, 2023

Constance (Account director France) and I leaving for the WAW By Micaela Somma, Associate Account Executive My journey at The Hoffman Agency started in July 2022. I discovered the agency a bit by chance. on LinkedIn. There was no one reason why I agreed to work with The Hoffman Agency – there were several!

Agency 36

Agency Energy Travel Study 36

The Hoffman Agency

MARCH 9, 2023

Constance (Account director France) and I leaving for the WAW By Micaela Somma, Associate Account Executive My journey at The Hoffman Agency started in July 2022. I discovered the agency a bit by chance. on LinkedIn. There was no one reason why I agreed to work with The Hoffman Agency – there were several!

Agency 36

Agency Energy Travel Study 36

Stephen Waddington

MARCH 3, 2020

Agency teams are working on their pitches for the Skidz account. TikTok is almost bigger than LinkedIn and Twitter combined with 800 million monthly active users. This blog got exclusive access to a brainstorm in one of London’s leading creative shops. I’m following a team as it prepares its pitch response.

Pitching 79

Pitching Agency Creativity Guidelines 79

Shift Communications

MARCH 18, 2019

If the questions running through your head have led you to starting the next chapter of your life in a public relations agency, congrats! Here are some answers to the questions I had when embarking on this adventure: How do I start researching agencies to apply to? If you don’t have connections yet, don’t worry!

Agency 79

Agency B2B Internal International 79

Deirdre Breakenridge

FEBRUARY 12, 2015

Advertising agencies created ads for multiple outlets, public relations handled media inquiries and proactively sought after coverage, marketing agencies did a variety of things, but generally focused on brand identity and creative attention-garnering activities. Lets play executive for a second.

Tools 150

Tools Agency Instagram Groups 150

Konnect Agency

APRIL 13, 2022

That’s where working with a creative agency comes in. Working With A Creative Agency. Having a creative agency assisting your marketing team can lead to greater visibility, engagement, and sales. A creative agency can implement a number of tactics to help your product or overall brand reach new levels of visibility.

Creativity 52

Creativity Agency Brand Branding 52

Konnect Agency

APRIL 13, 2022

That’s where working with a creative agency comes in. Working With A Creative Agency. Having a creative agency assisting your marketing team can lead to greater visibility, engagement, and sales. A creative agency can implement a number of tactics to help your product or overall brand reach new levels of visibility.

Creativity 52

Creativity Agency Brand Branding 52

Shift Communications

MARCH 13, 2015

In December, I walked through Twitter’s analytics platform , and today I wanted to take a similar dive into LinkedIn’s free Analytics offering. Let’s look at what LinkedIn Analytics offers and how you can use it to both check your progress and guide your content strategy. Here we go! How can this help your content strategy?

Analytics 60

Analytics LinkedIn How To Comparison 60

PR in High Definition

OCTOBER 30, 2023

LinkedIn turned twenty years old in 2023 and has undergone much transformation within its two decades. With 60% of LinkedIn users being between the ages of 25-34 years old, it’s quite possible that the growing presence of millennials and Gen Zs in the job market has driven this transformation.

LinkedIn 62

LinkedIn Instagram Reputation Facebook 62

Shift Communications

MAY 1, 2015

Has LinkedIn’s pivot to become a content marketing site and publisher been a success? LinkedIn’s network continues to grow at a healthy clip, around 5% quarter over quarter: At 364 million total members, LinkedIn’s network has a stronger member count than Twitter or Instagram. Let’s look at the numbers.

LinkedIn 60

LinkedIn Marketing Advertising Advertising 60

ImPRessions - Crenshaw Communications

NOVEMBER 17, 2021

within a PR agency setting or in-house. Please direct applications to LinkedIn. The ideal team member will have worked with various top B2B tech companies (e.g., adtech, martech, cyber security, enterprise SaaS, artificial intelligence, retail tech, etc.) Please share! Content Director: [link]. Account Supervisor: [link] .

Communications 156

Communications Enterprise Retail B2B 156