MaccaPR

JULY 8, 2015

With the exit of former editor Steve Mollman, the MaccaPR blog was pleased to interview the new editor-in-chief of. Oh, and formerly a WCCO Radio talk show host and KFAN-AM Radio news director. That kind of PR pitching reveals a shot-gun approach. Those PR people who worked in radio, TV, print – they get it.

Interviews 48

Interviews Radio Journalism Newspapers 48

Konnect Agency

MARCH 15, 2021

As public relations professionals, we sometimes know the sinking feeling of sending out countless pitches and getting no responses. With a witty hook, a captivating story angle, and a solid brand – why the radio silence? Relevant pitches yield more responses, and more responses yield more potential for press placements.

Media 52

Media Pitching Agency Media Relations 52

Polaris

NOVEMBER 17, 2015

Initial interviews with their communications team revealed the Centre was up to some interesting things: • How researchers are making plants more tolerant to drought. • Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 Consider Crayola.

Agency 100

Agency Newspapers Interviews Radio 100

Critical Mention

FEBRUARY 27, 2020

As owner of PR Media , a full-service public relations agency located in Philadelphia/New York area, Publicist Robyn Stevens has created innovative media and marketing strategies with her extensive industry knowledge and connections. We spoke to her about her views on public relations strategies and where she sees it heading in the future.

Journalism 78

Journalism Social Media Radio Fashion 78

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

For a better understanding of the mechanics of PR, from creating media pitches that work to delivering a well-crafted results report, no one does it better than the Cision Blog. ” Finally, writer Christoph Trappe also includes a handy index of social media, content and storytelling terms that are very helpful for clients and agencies.

Blogging 170

Blogging Writing Creativity Storytelling 170

Mora Communications

OCTOBER 23, 2017

If they’ve been covered in a radio or magazine interview, or on TV, many simply wait for sales to materialize right after the fact. Use your TV and radio appearances and magazine and newspaper articles to land other media. Share links of interview, features and stories. Coverage Leads to Coverage. Have fun.

Marketing 40

Marketing Radio Interviews Newspapers 40

Communications Conversations

OCTOBER 15, 2019

Consider the following: Demand for media attention is high: Most top-tier writers now receive 100, 250 or 500 pitches a week for 5 story spots. Treat subject lines like you’re a copywriter at a big ad agency and you have to write a killer headline for a new ad. My pro tip: Write 10 subject lines for each pitch.

Media Relations 100

Media Relations Pitching Media Report 100

Mark My Words

MARCH 9, 2021

Looking at the headlines after last night’s interview, Meghan and Harry are currently the most famous couple on the planet right now,” says James Herring, CEO of branding consultancy Taylor Herring, whose clients have included the BBC and Disney. In the US, just be famous, wear some labels, do some interviews, we’ll be so happy to have you.

Interviews 60

Interviews Pinterest Privacy Film 60

Landis PR

APRIL 12, 2021

SF Mayor Frank Jordan inviting two radio reporters on his doorstep in to interview him while he took a shower. It’s Human Nature 101: I’m much more inclined to weigh a pitch — or take a complaint seriously — if it comes from a PR person I’ve gotten to know and trust. Oh, where to start?

Meeting 98

Meeting Media Print Enterprise 98

Remote PR Jobs

SEPTEMBER 25, 2023

Businesses and individuals can certainly work on public relations campaigns themselves with existing resources, but they often need help from consultants or agencies. Stellar also sends invoices for payment only after an article appears or a TV or radio interview concludes. just local media pitching, solely trade media, etc.).

Radio 100

Radio Print Television Local 100

Waxing UnLyrical

MAY 27, 2011

So I was asked to interview six PR pros who would work to expand the brand and product exposure, primarily from a publicity point of view. I did reference Gini Dietrich ‘s blog post of what to look for in a PR pro/agency when hiring one. Here’s what we were looking for and tips on rocking the interview: 1.

Brand 70

Brand Branding Local Interviews 70

Remote PR Jobs

SEPTEMBER 25, 2023

On the Media If you’re looking for a weekly podcast that does a deep dive into hot button issues while "maintaining the civility and fairness that are hallmarks of public radio," On the Media is your new best friend. Featuring interviews, analysis and in-depth conversation, the weekly show is hosted by Holmes Report editor Arun Sudhaman.

Pitching 100

Pitching Interviews Trends Journalism 100

Waxing UnLyrical

JULY 2, 2018

I was a journalist in a former life, so my first job was at a startup ad agency and I had absolutely no idea what I was doing. KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. My degree is in mass comm and I went to school for a career in radio.

Measurement 40

Measurement Nonprofit Education Social Media 40

ImPRessions - Crenshaw Communications

JANUARY 28, 2016

The best of the genre provide in-depth looks at a range of people or ideas, and they often include the extra interview questions that you just don’t get on traditional radio shows. I think the main difference with podcasts vs. radio is that podcasts are more niche. ” A: Sending a mass email is not a pitch.

Radio 168

Radio Pitching Interviews Communications 168

Communications Conversations

MAY 3, 2016

Courtney is the director of Allen Hall PR our student run public relations agency at the University of Oregon and the president of the American Women in Sports Media chapter. She’s done an extensive survey and in-dedpth interviews. In addition, Kathryn is highly active in The Agency at Southern Miss, the student run firm.

Sports 0

Sports Leadership Internal International 0

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. As the brand or PR agency behind the media tour, you will be driving the action. Your Pitch Team.

Media 120

Media Television Pharmaceuticals Radio 120

PR 20/20

FEBRUARY 6, 2020

If you want to hear personal interviews with the songwriters behind Top 40 greatest hits, dive deep on the music of movies , or re-watch The Office alongside two of the show’s stars, there’s a podcast for that. Each episode explores what makes the agency so effective, including its culture, and approach to marketing and brand.

Marketing 74

Marketing Conference Content Marketing Agency 74

Maxim Behar

MAY 31, 2021

The world-renowned PR expert Maxim Behar was interviewed for MeTV , the first Indian / South Asian TV Channel from Australia, by Sukruti Narayanan, the MeTV Director of Public Relations and Business Growth. So, I started my small one-man show advertising agency that produced souvenirs, business cards, and calendars.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Cision

AUGUST 20, 2015

If you plan to interview people who aren’t sitting next to you, you’ll also need Skype or other VoiP to conduct phone interviews. Q: How much prep/research time do you spend for each interview? You could elect to do record this while you capture the interview: I just find it cleaner to have separate files.).

Skype 120

Skype Software Analytics Interviews 120

Shift Communications

DECEMBER 1, 2016

And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. An interview took place, and the client was quoted in a story on a very strategic topic to Benefitfocus’ business. Is High-Deductible Health Insurance Worth the Risk? ,

Strategy 60

Strategy Print Insurance Insurance 60

Bianchi Biz Blog

OCTOBER 3, 2022

CES was created more than 50 years ago as the Consumer Electronics Show and hosted only 250 exhibitors (including companies like Motorola, Phillips and LG) who were focused on consumer electronic products like TVs and radios. If you need help with this, tap a PR agency that has experience in helping vehicle tech suppliers shine at CES. (

Automotive 128

Automotive Mobile Technology Hotels 128

MaccaPR

MARCH 18, 2015

Remember when public relations required you to persuade gatekeepers – news editors, TV and radio producers and reporters – to carry your company or client''s content to their audiences? Chris Schermer acknowledged that most large corporations don’t, in fact, have content marketing teams so it’s largely up to his agency to fill the gaps.

Content Marketing 48

Content Marketing Financial Marketing Analytics 48

Stephen Waddington

DECEMBER 5, 2018

Indeed, many of the hottest public relations agencies such as Manifest and the Romans, and large international networks such as Golin, Ketchum, and Weber Shandwick, proudly lead with earned media. Public relations practitioners have more places to pitch stories but they’re likely to be working with journalists that are overstretched.

Media Relations 115

Media Relations Media Print Newspapers 115

Sword and the Script

FEBRUARY 4, 2020

The TVEyes platform couples artificial intelligence with industry-leading video search technology to identify and quantify relevant coverage and brand presence across TV, radio and podcast sources.”. The company positions the profile access as a way to help boost the relevancy of pitches a reporter receives. 10) PE firm completes $2.7

Software 100

Software Analysis Data Tools 100