Prohibition

JULY 7, 2023

The importance of PR for food and beverage businesses In the competitive food and beverage industry, having a strong public relations strategy is essential for building brand awareness, attracting customers, and ultimately driving sales. A food PR agency’s role goes beyond simply sending out press releases.

Agency 62

Agency Case Study How To Crisis 62

Landis PR

OCTOBER 2, 2023

By Brianne Murphy Miller Note: This is a reposted blog by Public Relations Global Network. All relationships take effort, and that includes the one between client and communications agency. Considering that “communication” is the function, these relationships deserve a bit more time and effort!

Agency 64

Agency Technology Meeting Software 64

Onclusive

NOVEMBER 8, 2023

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 195

Training Media Training Reputation Crisis Communications 195

Landis PR

MARCH 6, 2023

Photo courtesy of Pixabay Prepare for your Search Before beginning your search for a PR agency, it’s vital that you and your team make a list of your needs and define why you are looking for an agency in the first place. Hiring an agency is a partnership – you’ll have to dedicate time to it. Presentation over zoom?

Agency 52

Agency Public Affairs Case Study Crisis Communications 52

Victorious PR

JANUARY 27, 2023

Navigating the media landscape as a crypto company can be a challenging task, and without the right public relations strategies in place, it can be easy to fall into common pitfalls and make costly mistakes. When building relationships with the media, it’s important to be transparent, responsive, and informative.

Company 52

Company Real Estate Strategy Publicity 52

Onclusive

AUGUST 9, 2021

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 370

Training Media Training Reputation Crisis Communications 370

Onclusive

AUGUST 22, 2017

Our job descriptions tells us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. Earned Media/Media Relations. Owned Media/Content Strategy. Media Monitoring & Analysis. Internal Communications. Crisis Communications.

Media Training 397

Media Training Crisis Communications Conference Training 397

5W PR

MARCH 26, 2024

Old-school media Traditional industry publications and journalists still hold sway in reaching a broader audience. Foster relationships with media outlets by offering them exclusive interviews, newsworthy press releases, and insightful industry commentary. Media relations Stay ahead of the game by connecting with the media.

B2B 78

B2B Strategy Communications Case Study 78

Victorious PR

FEBRUARY 4, 2023

Utilizing Public Relations is one of the most critical factors to success in a business in the modern day and age. The misperception of PR is that they are just sending your name to various media outlets for little to no reason. Working with a PR Firm that understands your goals will increase your credibility with your audience.

Reputation 52

Reputation Publicity Real Estate Social Media 52

Critical Mention

SEPTEMBER 19, 2019

Jelly Digital Marketing & PR is a one-stop-shop online marketing agency in Fort Langley, British Columbia. The award-winning , Canadian-based agency, a Critical Mention client, provides agile and responsive public relations, content creation, digital advertising and SEO solutions to those in Vancouver and the Fraser Valley area.

Agency 79

Agency Marketing Media SEO 79

5W PR

SEPTEMBER 13, 2019

You reply, “I practice public relations.” Public relations means different things to different people, including the word “practice.”. The first is for your company and the second to its key publics. The intended result is a public that respects and trusts the organization. The Punchline.

Publicity 68

Publicity How To Case Study Meeting 68

Onclusive

JANUARY 25, 2019

The 2019 conference will explore new challenges and opportunities facing the communication profession. Public Relations Society of America (PRSA) International Conference. This awards event celebrates the best of the best corporate, agency, nonprofit, and education teams, and the work they produced during the entry period.

Conference 256

Conference Content Marketing Marketing Internal 256

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

An anonymous quote tells us, “A mistake should be your teacher, not your attacker,” and those in public relations would be wise to remember it when something goes awry. Insufficient communication. “Lean” communications like emails or shared documents are best for routine updates and edits to materials.

Skype 170

Skype Interviews Crisis Communications Crisis 170

Sword and the Script

AUGUST 1, 2022

Some of those comments include the following: “Significantly more related to internal comms and recruiting.”. More and more crisis communication events that interrupt the general flow of work in our area. More digital communications; not in person anymore.”. Michelle Garrett , PR consultant, Garrett Public Relations.

Survey 129

Survey Communications Measurement Internal 129

Victorious PR

JUNE 15, 2023

The recent news surrounding regulatory actions and the crypto industry’s key players has highlighted the essential role of public relations (PR) for crypto projects. PR becomes paramount during these times to provide clear and transparent communication to stakeholders, including investors, users, and the community.

Community 52

Community Education Leadership Guidelines 52

5W PR

SEPTEMBER 11, 2019

In a recent article, we cited a study that estimated that public relations would grow about 6% between 2014 and 2024 and that U.S. News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. What Can I Do With a Public Relations Degree?

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Sword and the Script

MARCH 25, 2017

Scotney’s fifteenth point – integrated communications – stands out for me: “Public relations is now more integrated. Twenty-five years ago it focused mainly on communications whereas now it covers many other theories, including behavioural psychology and economics.”. See these related posts: . 2) PR at crossroads.

Publicity 80

Publicity Crisis Construction Study 80

Solo PR Pro

FEBRUARY 1, 2022

After a decade in radio, Stu was in the market for a professional life that offered more stability, and made the leap to PR pro, eventually working his way up the ranks at an advertising-dominant agency based in South Florida. Stu ended up staying with that agency for 10 years, working his way up from PR director to vice president.

Meeting 131

Meeting Radio Sports Telecommunications 131

PRSay

APRIL 2, 2020

That quote from Mr. Rogers has gained new relevance in reference to health care workers who are on the front lines of the COVID-19 crisis. Communicators can also be the “helpers” to the media right now. You will always find people who are helping.’”. Remember, we’re all in this together.

Skype 200

Skype How To Crisis Pitching 200

Cision

JUNE 15, 2017

Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been elected president of the Hispanic Public Relations Association (HPRA) national board for 2017. What are some of the key components of a successful strategic communication strategy? What has stayed the same?

Automotive 245

Automotive Resources Strategy Consumer 245

Burrelles Fresh Ideas

JANUARY 9, 2024

Doing more with less seems to be a never-ending trend in the public relations profession. Today’s PR pros must not only navigate, research and pitch in an increasingly complex media environment but also track (monitor) and measure the results in a way that resonates with stakeholders. And this year was no exception.

Pitching 94

Pitching Print Measurement Report 94

The Hoffman Agency

AUGUST 18, 2020

Here at The Hoffman Agency, we think of our employees and other PR pros as our superheroes! They put on their cape of communication every day to take their clients to new heights with their extraordinary abilities and powers. Want to join the follow PR superheroes here at The Hoffman Agency? Which PR Superhero are you?

Crisis Communications 36

Crisis Communications Crisis Social Media Storytelling 36

5W PR

JANUARY 14, 2019

The post Rihanna Uses Competitor’s Public Relations Trouble to Enhance Her Brand appeared first on 5W PR News and Updates, NY Public Relations Agency Blog. The lesson here is twofold: Understand when a market is shifting and, when opportunity presents itself, you need to have a message ready to capture it.

Brand 68

Brand Branding Publicity Fashion 68

Solo PR Pro

JANUARY 17, 2023

If you're considering leaving a traditional agency or in-house communications gig to go out on your own, you probably have a lot on your mind. I considered going in-house but the right opportunity never materialized, so I kept being lured back into agency life. Is becoming a solo PR pro the right move for you?

Agency 108

Agency Travel Groups Community 108

Reputation Us

APRIL 17, 2019

Before forming ReputationUs, Casey was president of LT Public Relations, directing the strategic communications efforts for corporations, financial institutions and public sector clients. Prior to LTPR, Boggs served as public relations director at AIG, leading the public relations efforts of six affiliated companies.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

Solo PR Pro

SEPTEMBER 21, 2021

Upon graduating, Susan decided to leave reporting behind and instead put her skills to work doing media relations for a major retailer back in her hometown. When I first left my corporate job, I could not believe how much business was out there for someone who had strong media relations skills and good crisis experience,” Susan says.

Meeting 91

Meeting Retail Groups Hotels 91

Landis PR

JANUARY 16, 2024

Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business. It’s more of a journey.

Agency 59

Agency Internal International Meeting 59

Landis PR

JANUARY 22, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Anni Kosunen, Ellun Kanat. Photo courtesy of Pixabay For CMOs, understanding the importance of effective communication measurement is vital. Communication and marketing are not just support functions.

Measurement 59

Measurement Communications Crisis Communications Crisis 59

Solo PR Pro

NOVEMBER 10, 2020

Consider looking at your communications and public relations counselors this same way. The comparisons between lawyers and communications professionals are endless. In the case of the law, it’s the judge that’s the decision-maker; in media relations, it’s the reporter/editor. In PR it’s the same.

Communications 99

Communications Comparison Exercises Interviews 99

Doctor Spin

MAY 21, 2023

Are you considering hiring a public relations agency? Collaborating with a great PR agency could be your secret weapon. many different types of PR agencies, let me give you the basic rundown on how to get it right. How To Work With PR Agencies II. The Benefits of a Public Relations Agency III.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue.

Leadership 105

Leadership SEO Measurement Reputation 105

Sword and the Script

APRIL 23, 2019

But a new survey out of the Center for Public Relations at USC Annenberg shows that isn’t happening among some PR pros and corporate communicators. The annual survey polled 210 CEOs, 1,583 PR professionals and 378 students with an eclectic mix of questions to develop the 2019 Global Communications Report.

Technology 126

Technology Study Communications Survey 126

Sword and the Script

MAY 17, 2016

If your answer involves turning to Google, then you’re not unlike the 250 or so reporters the agency Wasabi Publicity recently surveyed. Social Media. The survey matches my own experience and I believe represents a substantial evolution to the classic corporate media relations program. Breaking news.

Survey 64

Survey Report Content Marketing Pitching 64

5W PR

AUGUST 29, 2018

The credit reporting agency fell victim to hackers that accessed sensitive information belonging to nearly half the population of the United States. It was announced that some Equifax executives sold off their stock between the time the company learned of the breach and when it was announced to the public. Equifax Waits Too Long.

Crisis 88

Crisis Data Consumer Agency 88

Cision

JUNE 22, 2015

Below Peter answers many of the questions he couldn’t get to, teaching us how to deal with crisis communication in a social world. Q: Any advice on how to best monitor and react for online engagement of media during a crisis? Give them the examples that illustrate companies that ignored public opinion.

Crisis 120

Crisis Crisis Communications Local Social Media 120

Stuart Bruce

NOVEMBER 27, 2015

After a week in Nairobi meeting African PR professionals I believe that Africa can be the next big growth area for public relations. Paul Holmes, founder and CEO of the eponymous Holmes Report, the news, research and insight resource for global public relations, said: “Your ambition shouldn’t be to catch up with the US. .”

Mobile 60

Mobile Public Affairs Government Local 60

Reputation Us

JANUARY 13, 2016

It’s no longer enough to protect and serve their communities; law enforcement agencies must now rebuild public trust. From our work with law enforcement clients and our stronghold in crisis communications, the recognition that effective communication is necessary — even critical — is no longer the issue.

Communications 60

Communications Crisis Reputation Local 60