Solo PR Pro

MARCH 31, 2020

Is anyone hiring new solos / agencies right now? The post Staying the Course In a Crisis appeared first on Solo PR Pro. Some of the questions we will be discussing, include: Should I wait until things are normal again to market my business? How should I approach business development right now? We look forward to connecting with you!

Course 96

Course Crisis Twitter Community 96

ImPRessions - Crenshaw Communications

NOVEMBER 1, 2018

Bringing on an external PR agency , or really any outside firm, is an investment of time and budget for any company, no matter its size. Naturally, things will go better for both parties if the agency team gives their all, and the client manages for the best possible outcomes. Photo by rawpixel.com from Pexels. Here are some of ours.

Agency 223

Agency How To Construction Advertising 223

ImPRessions - Crenshaw Communications

AUGUST 12, 2019

Bringing on a public relations agency can help an organization engage a far larger audience than they’re able to do on their own. So before a startup decides to bring on a PR agency, they should be asking themselves these five questions. Does the startup have internal support for the PR agency? Do you have a real story?

Agency 149

Agency Internal International Course 149

Stern + Associates

OCTOBER 26, 2023

We often work with clients who have multiple communications agencies for different aspects of their program. That’s why it’s beneficial to have a “one-stop-shop” communications agency capable of handling most, if not all, of these things. A one-stop-shop agency ensures a well-oiled machine when it comes to integrated communications.

Agency 62

Agency Communications Crisis Communications Crisis 62

ImPRessions - Crenshaw Communications

FEBRUARY 12, 2018

The best public relations partnerships are client-agency collaborations that involve a serious time commitment on both sides. But what if the client has limited time to invest with the agency team? Or if it lacks experienced staff to manage the agency effort? Get a strong start with your PR agency. Invite the agency in.

Agency 178

Agency How To Meeting Construction 178

ImPRessions - Crenshaw Communications

NOVEMBER 16, 2023

Partnering with a new PR agency is a big investment – of time, resources, and focus. Whatever the case, no business should invest in a PR agency relationship without asking themselves – and the agency – some key questions. This is a good question to put to the agency team at the outset, for a few reasons.

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Agency Energy Resources Internal 234

ImPRessions - Crenshaw Communications

SEPTEMBER 8, 2017

And we’ve written about what agencies need from their client partners in order to be successful. The chief parameters of the client-agency relationship are covered in the letter of agreement, and planning documents will further outline expectations. Has the agency maintained staffing as promised? Beyond The LOA.

Agency 136

Agency Print Course Travel 136

Katie Paine's Measurement Blog

APRIL 10, 2023

The Measurement Marquis Level for Agencies includes: Access to all our premium content Access to all our guides and eBooks Access to Tutorial videos and webinars Access to online course replays A 15% discount to Measurement Base Camp for up to 2 employees a year

Measurement 40

Measurement Agency eBook Employee 40

The Hoffman Agency

AUGUST 14, 2023

That’s why I knew that working at an agency like Hoffman would be the perfect place for me to play around with all kinds of brand identities, programs, and mediums to see how I can visualize each client’s story, telling it in their unique voice. The post Entering the Hoffman Agency appeared first on The Hoffman Agency.

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Agency Study Course Meeting 36

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

Have you decided that 2017 is the year to form a partnership with a new public relations agency? Whether it’s your first foray into agency PR or you’re an old hand at such relationships, we have some advice to help you and your team create conditions for success. This, of course, applies to both parties.

Agency 136

Agency Meeting Print Course 136

Solo PR Pro

MARCH 31, 2020

Is anyone hiring new solos / agencies right now? The post Chat Recap: Staying the Course In a Crisis appeared first on Solo PR Pro. On March 31, 2020 we weighed in with opinions and insight on the following topics of interest: Should I wait until things are normal again to market my business?

Course 52

Course Crisis Leadership Community 52

Agility PR Solutions

JUNE 6, 2019

Whether you are applying for internships or full-time employment, there are essential tips and tricks we recommend to those who are eager to learn about and join agency life. From college courses […]. The post Tips for new college grads pursuing an agency career appeared first on Agility PR Solutions.

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Agency Course Analysis Publicity 86

Communications Conversations

SEPTEMBER 2, 2021

And, as I’ve worked with those execs in different industries, I couldn’t help but think: I wonder what PR/comms/social agency execs in this town look like on social? Those are all very successful people running some successful agencies. Sure, she promotes the agency (and her clients) from time to time.

LinkedIn 111

LinkedIn Agency Exercises Social Media 111

Flack's Revenge

MARCH 24, 2023

CMO Huddles The newsletter shared anecdotes in six areas: making news when you don’t have any, the importance of the finding the right agency partner, building media relationships, how to leverage customer advisory boards (CABs), and the key role of awareness in the B2B buyer journey. 2 recession-proof business by Forbes.

B2B 240

B2B Nonprofit Small Business SEO 240

Communications Conversations

FEBRUARY 11, 2022

” The campaign’s centerpiece, of course, is a 60-second ad that will run across broadcast TV and streaming services. And this seems to be a big ad agency issue. And agencies like that are led by creatives–writers and art directors who cut their teeth in the hardcore ad world, NOT in social or digital marketing.

Case Study 78

Case Study Study Agency Creativity 78

Culpwrit

DECEMBER 4, 2023

By Jack Keich New business is the lifeblood of the public relations industry, and many professionals will tell you that there is nothing more exciting than winning.

Pitching 99

Pitching Course Agency Industry 99

ImPRessions - Crenshaw Communications

MARCH 25, 2016

A relationship with a public relations agency can be a little like a marriage. Take a look on Quora , or talk to someone experienced in working with many different PR agencies, and you’re likely to hear about a range of experiences, from highly productive to sorely disappointing. Ask what they need. Tie PR to business goals.

Agency 120

Agency How To Product Launch Internal 120

ImPRessions - Crenshaw Communications

MARCH 23, 2022

Any good PR agency team wants to get a new engagement up and running as quickly and as well as possible. The first 90 days of an engagement can be the most hectic time of an entire client-agency experience. Understanding how they work is essential for an agency to jumpstart a PR relationship and build trust. Do a deep dive.

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Agency Meeting B2B Conference 310

ImPRessions - Crenshaw Communications

SEPTEMBER 12, 2016

Of course, this works best when the company or organization is based in the area, but it doesn’t always have to be the case. John was good enough to answer our “three questions from a PR agency” for this post. The post A Journalist’s POV: 3 Questions From A PR Agency appeared first on Crenshaw Communications.

Agency 120

Agency Real Estate Pitching Local 120

Victorious PR

DECEMBER 1, 2022

We believe that one of the highest honors an agency can earn is having clients happy with the work we do for them. We are proud members of the Rolling Stone Cultural Council and the Forbes Agency Council. The post Top-Rated PR Agency: Ending the Year with the Most Reviewed Award from The Manifest appeared first on Victorious PR.

Agency 52

Agency Real Estate Employee Ethics 52

ImPRessions - Crenshaw Communications

APRIL 18, 2023

Reputation management tends to touch a number of business functions, including legal, customer experience, sales, marketing, and — of course, communications. That’s why some reputation management firms offer PR services and PR agencies often address reputation management. So what is the difference between PR and reputation management?

Reputation 333

Reputation Crisis Customer Service B2B 333

ImPRessions - Crenshaw Communications

FEBRUARY 2, 2022

As a PR agency team , we know that media interviews help build connections between a reporter and a client company. PR agency staff are often busy with multiple clients, so getting other work out of the way while staffing an interview could seem tempting. But how to ensure the interview goes well? Pay attention during the interview.

Interviews 308

Interviews Media Retail Course 308

Deirdre Breakenridge

FEBRUARY 7, 2022

At my agency, one of our senior leaders had misreported the marketing campaign results in his presentation to the client. Of course, ethics and values are a personal choice and a business practice. A situation stands out in my mind from 20 years ago.

Ethics 367

Ethics Course Video Agency 367

Konnect Agency

MARCH 20, 2024

The challenge culminated in person with a larger-than-life obstacle course and in celebration of The BOSS! The full course was branded by Lenny & Larry’s , complete with a mud crawl, cargo wall and tire flip. The full course was branded by Lenny & Larry’s , complete with a mud crawl, cargo wall and tire flip.

Case Study 52

Case Study Study YouTube Viral 52

ImPRessions - Crenshaw Communications

JANUARY 24, 2022

.” Co-author Robert Brulle has fiercely criticized fossil-fuel companies for “efforts to greenwash their reputations and shift public opinion” and wants to shine a light on the role of PR agencies. The latest release is unveiled in lofty terms on the agency’s own website. Edelman under pressure.

Policies 309

Policies Creativity Reputation Groups 309

Deirdre Breakenridge

FEBRUARY 12, 2015

Advertising agencies created ads for multiple outlets, public relations handled media inquiries and proactively sought after coverage, marketing agencies did a variety of things, but generally focused on brand identity and creative attention-garnering activities. Of course, there’s plenty more each did, but you get the gist.

Tools 150

Tools Agency Instagram Groups 150

Wildfire

NOVEMBER 29, 2018

And as Ritson has argued before, a brief to an agency is not something you can do at the last minute — and it starts way before you actually put pen to paper. He actually believes that the state of briefing communications agencies is so bad in his experience that he recommends marketers go on a course to learn how do it properly.

Agency 56

Agency How To Course Creativity 56

MaccaPR

JULY 13, 2017

What does it take to build a national public relations agency powerhouse from scratch that earns 250 industry awards, competes against the world’s largest PR firms, achieves a double-digit compounded annual growth rate, and still maintains a vibrant agency culture of ‘Spongsters?’. Not agreeing on what success looks like.

Agency 97

Agency Interviews Film Advertising 97

ImPRessions - Crenshaw Communications

SEPTEMBER 16, 2022

While many people think that a PR agency ’s responsibilities boil down to announcements and media placement, we can’t discount the power of thought leadership for business executives, especially for B2B companies. . It can be used in direct marketing, particularly email newsletters, press materials, sales presentations, and internal sessions.

Leadership 295

Leadership Industry Conference Trade Shows 295

ImPRessions - Crenshaw Communications

JUNE 10, 2016

The audit isn’t new, of course, but it’s newly important. The post 6 Things Your PR Agency Can Do Beyond Media Relations appeared first on Crenshaw Communications. Website analysis and evaluation. One of the first things we do when partnering on a PR assignment is review the company website, a topic we also tackled here.

Media Relations 120

Media Relations Agency Media Training Training 120

Polaris

JANUARY 13, 2015

If your business is hiring a PR agency , you’ll want to hire a rock star—not a PR wannabe. Of course, we all want to work with pleasant individuals. When hiring a PR agency look for an inquisitive team who asks about your objectives, the competitive landscape, your marketing plan (including creative executions), and your customers.

Agency 100

Agency eBook Measurement Creativity 100

The Hoffman Agency

JULY 27, 2022

How do we as students prepare for agency life? Here are some key points we took away from the experience: Sarah Matlick, rising senior studying PR at the University of Oregon: Leaving The Hoffman Agency office this past week, I felt excited, motivated and inspired. By Sarah Matlick, Jaden Gill and Erin Tooley (University of Oregon).

Agency 36

Agency Study Case Study Pitching 36

Doctor Spin

MARCH 1, 2024

Here we go: Find Public Relations Entry-Level Jobs Spin Academy | Online PR Courses Find Public Relations Entry-Level Jobs If I were starting today, I’d probably prefer not to wait for public relations entry-level jobs to end up on any of my social feeds. Government agencies. Marketing agencies. But where should you look?

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

PR 20/20

MAY 8, 2019

As HubSpot’s first agency partner back in 2008 , we’ve built our firm on the back of automation and have witnessed it transform the industry over the last decade. We’ve decided to accelerate the transformation to drive efficiency and performance for our agency and our clients. AI should make us better people, professionals and brands.

Agency 84

Agency Enterprise Technology Analytics 84

ImPRessions - Crenshaw Communications

JUNE 8, 2021

According to Glassdoor, the average interview process from first contact to a possible offer can last up to 23 days – varying of course based on the industry. One of the benefits of working in a small PR agency is the relationships you build with your co-workers and senior management. Does the agency plan to hire more talent?

Interviews 296

Interviews Employee Agency Company 296

ImPRessions - Crenshaw Communications

JANUARY 27, 2022

PR agency teams , especially those in tech PR, LOVE to speak in jargon. If it is in a press release, of course we may feel pressure to position it as something the industry hasn’t seen before to gain more media attention. Of course you’re proud! Groundbreaking/unique/one-of-a-kind . We’re proud to announce…. We live online now.

Course 418

Course Meeting Industry Corporate 418

The Hoffman Agency

OCTOBER 28, 2019

Breaking into four teams, participants cooked a traditional four-course Thai meal: Tom Yum Goong (Spicy Prawn Soup with Lemongrass). The shot below captures Chef Muybueno in action, explaining to Agency leaders how the fish sauce plays off the tamarind juice in creating the perfect dressing for the papaya salad.

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Agency Course Blogging Leadership 60