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Advice From a 94-Year-Old Veteran of the Military and Public Affairs


I’ve had many opportunities in my 20-plus years in public relations, and plenty of stories to go with them. Air Force, where he spent most of his career in public affairs. Then, after his liberation from the Stalag Luft I prisoner of war camp, he spent 41 years in public affairs. What did your time in the military teach you about communications and relationships? The longer you keep giving out tidbits, the longer you will remain in the public eye.

A Former Public Affairs Officer for the U.S. Marine Corps on Why He Pursued His APR


Visit this link for more information about the Accreditation in Public Relations process. Marine Corps public affairs conference in New Orleans in 2011. I sat in the audience of roughly 200 Marine Corps public affairs officers and observed a debate on the value of sending them to a newly-formed, yearlong master’s degree program in communications, and if having the APR really added credibility. (No April is APR Month at PRSA.


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What’s Better, PR Agency Or Client Side Work?

ImPRessions - Crenshaw Communications

In public relations , there are many career path possibilities, but most fall into either the agency side or the client side. Many who’ve been successful after years in agency PR may nurture a curiosity about client-side work. Like everything else in life, a move from agency PR to corporate or brand communications involves trade-offs. Agency PR Has Many Advantages. Starting salaries at PR agencies can be low when compared to the corporate side.

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Facebook And The Perils Of Opposition PR

ImPRessions - Crenshaw Communications

Is it ethical for a PR agency to smear a competitor? But one detail that interested communicators was that it brought on PR agency Definers Public Affairs to run political-style oppo against competitors like Google and Apple. On a content site created by the agency it accused Google of unsavory business practices and noted that Apple collects personal data of users. But when the heat is on, it’s easy to blame the agency.

Should Public Relations Change Its Name?

ImPRessions - Crenshaw Communications

A few years ago I dropped in on a client’s booth at an industry conference, and the company CEO introduced me – the founder of his company’s public relations agency – as the “publicist.” Each offers its own nuances, with “public affairs” implying government relations or legislative goals and “corporate communications” referring to all internal and external communications activities as a management function.

50 Communications and Public Relations Jobs Available Now

Media Bullseye

Check out these public relations jobs that have come across our desk recently. Public Affairs Specialist , DC Dept. of Public Works, Washington, DC – apply by Jan. Public Affairs Specialist , FEMA, Washington, DC – apply by Jan. Public Information Officer 2 , Ohio State Highway Patrol, Franklin County, OH – apply by Jan. Public Affairs Specialist , US Agency for International Development, Washington, DC – apply by Jan.

Can corporate communications stay in the spotlight post-COVID?

PR Daily

Harboring dreams of Cannes Lions and huge marketing budgets, agencies pivoted resources toward consumer marketing. Corporate affairs became fashionable again. Someone needed to communicate what to do in the event of a COVID-19 outbreak.

For PR Agencies, Does Cannes Really Matter?

ImPRessions - Crenshaw Communications

The Cannes Lions Festival of Creativity – the Oscars of the advertising business – was held last week, and apparently it was a big disappointment for the public relations industry, which won fewer awards than in previous years. The other reason is that for many PR agencies, Cannes simply hasn’t been on the radar, except when a client is a sponsor or honoree. The problem is, the work is often led by ad agencies. appeared first on Crenshaw Communications.

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64 Communications and Public Relations Jobs Available Now

Media Bullseye

Check out these public relations jobs that have come across our desk recently. Assistant, School of Communication , American University, Washington, DC. Director of Communications , DC Dept. Multimedia Communications Specialist , Folsom-Cordova Unified School District, Rancho Cordova, CA. Public Affairs & Events Associate, School of International Affairs , George Washington University, Washington, DC. Communications/ PR /Other Consulting Firms.

44 Communications and Public Relations Jobs Available Now

Media Bullseye

Check out these public relations jobs that have come across our desk recently. Communications Specialist with Malone Center for Engineering in Healthcare , Johns Hopkins University, Baltimore, MD. Director of Communications with Batten School of Leadership & Public Policy , University of Virginia, Charlottesville, VA. Executive Director of University Communications and Marketing , University of Wisconsin-Stevens Point, Stevens Point, WI.

What Clients Really Want From A PR Agency

ImPRessions - Crenshaw Communications

What do clients really want from their PR agency ? A panel of communications officers from top brands tackled the question recently in a no-holds-barred session at the global meeting of PROI Worldwide. Here’s what these top communications execs said they want and expect from an agency relationship. “I want my agency to offer things I didn’t know I needed.” “I want an agency that hates to lose,” is how he puts it.

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80 Communications and Public Relations Jobs Available Now

Media Bullseye

Check out these public relations jobs that have come across our desk recently. Public Engagement Coordinator , Jefferson County Public Health, Golden, CO – apply by Oct. Public Information Officer , Maricopa County Dept. Public Affairs Specialist , Patent & Trademark Office, Washington, DC – apply by Oct. Congressional Affairs Analyst , US Marshals Service, Washington, DC – apply by Oct. Communications Officer , Malaria No More, Washington, DC.

What is a Public Relations Specialist?


Public relations specialists are known under different names such as communications specialists and/or media specialists. You can find public relations specialists working in government, nonprofits, as well as small to large companies. The responsibilities can sometimes vary depending upon whom they work for.For the government, the role is usually to let the public know about the different activities of a governmental office, department, or official.

59 Communications and Public Relations Jobs Available Now

Media Bullseye

Check out these public relations jobs that have come across our desk recently. Airport Public Affairs Assistant , City of Long Beach, Long Beach, CA – apply by Mar. Press & Communications Officer (scroll to find), Embassy of Hungary, Washington, DC – apply by Feb. Communications Associate, Biomedical Graduate Education , Georgetown University, Washington, DC. Public Relations Coordinator , Ohio Development Services Agency, Columbus, OH – apply by Mar.

Why corporate communicators should abandon PowerPoint – and how to do it

PR Daily

Digital communication tools have become the superheroes of today’s remote workplace. Without Zoom, Microsoft Teams and other digital systems, collaboration among remote workers, employers, agencies and clients today would be nearly impossible.

69 Communications and Public Relations Jobs Available Now

Media Bullseye

Check out these public relations jobs that have come across our desk recently. Publications Officer , Central Intelligence Agency, Washington, DC. Public Relations Coordinator , City of Lynchburg Water Resources Dept., Public Relations Specialist , Timberland Regional Library, Tumwater, Washington – apply by Apr. Vice Chancellor for Marketing & Communications , University of Maryland, College Park, MD – apply by Apr. Public Relations Jobs

66 Communications and Public Relations Jobs Available Now

Media Bullseye

Check out these public relations jobs that have come across our desk recently. Coordinator, Water Communications , DC Water, Washington, DC – apply by Mar. Special Assistant to the Director of Communications (Job ID: 1700306), International Monetary Fund, Washington, DC – apply by Mar. Director, Government Relations & Public Policy (PDF), American Speech-Language-Hearing Association, Rockville, MD. Communications/ PR /Other Consulting Firms.

63 Communications and Public Relations Jobs Available Now

Media Bullseye

Check out these public relations jobs that have come across our desk recently. Director of Communications Strategy & Operations, Office of Advancement , Georgetown University, Washington, DC. Communications Manager, School of Business , Georgetown University, Washington, DC. Communications Specialist, School of Public Health , Johns Hopkins University, Baltimore, MD. Manager, Federal Affairs/Transportation , AAA, Washington, DC. Public Relations Job

PR and social media set for continued growth

Stuart Bruce

Lots of new research around at the moment that point to a positive future for the public relations business. Yesterday, the Financial Times published the fifth FTSE350 Boardroom Bellwether survey which revealed that almost half the boards of the UK’s largest public companies have not discussed their social media strategies in the past 12 months.

41 Communications and Public Relations Jobs Available Now

Media Bullseye

Check out these public relations jobs that have come across our desk recently. Public Affairs Specialist/Web Operations Coordinator , Administrative Office of the US Courts, Washington, DC – apply by July 26. Public Affairs Specialist , Castaic Lake Water Agency, Santa Clarita, CA – apply by Aug. Marketing/Public Relations Specialist , City and County of Denver, Denver, CO – apply by July 26. Senior Public Information Officer , Dept.

50 Communications and Public Relations Jobs Available Now

Media Bullseye

Check out these public relations jobs that have come across our desk recently. Assistant Director of Marketing & Communications, Law School , Case Western Reserve University, Cleveland, OH. Communications Coordinator with Case Western/Rainbow Babies & Children’s Hospital , Case Western Reserve University, Cleveland, OH. Digital Communications Specialist , Federal Railroad Administration, Washington, DC – apply by July 4. Public Relations Jobs

PR rising in Africa rising

Stuart Bruce

After a week in Nairobi meeting African PR professionals I believe that Africa can be the next big growth area for public relations. Paul Holmes, founder and CEO of the eponymous Holmes Report, the news, research and insight resource for global public relations, said: “Your ambition shouldn’t be to catch up with the US. The African PR sector consists of six main elements: In-house public relations teams in government and public sector organisations.

Davos World Communication Forum highlights

Stuart Bruce

The World Communication Forum in Davos is the most international and diverse of all the conferences I attend around the world. This year was no exception with public relations professionals from around the globe including Belgium, Brazil, Bulgaria. For the first panel we found three excellent replacements: Zsuzsanna Beke , Head of Public Relations and Public Affairs, Richter Gedeon Plc. The remainder of the delegates were asked to form agencies or get a job.

How to Change a Law

Ronn Torossian

Back in February, the public affairs team at the Police Federation of England and Wales launched its “Protect the Protectors” campaign, designed to raise awareness of rising assault rates targeting emergency service workers and force a government response. British Home Office data indicates some 26,000 assaults against police officers in England and Wales in 2017, with a further 17,000 against public health workers in the year to March 2018.

Does it matter where your PR agency is located?

Media Bullseye

Whether an agency’s location really matters has been an interesting question for me for years. While I’d been doing public affairs-related work for years, my first “official” PR job was at FleishmanHillard, which is headquartered in St. For some reason people’s perception of a large, global communications firm (which FH is) meant that it had to be based in New York. Public Relations Feature

The Changing Face of Public Relations in Government; Off Script #30: Merritt Allen of Vox Optima

Sword and the Script

Incidentally, her arrival at her first duty station in the Philippines coincided with a volcanic eruption and, in need of communications help, her commanding officer reassigned her to public affairs. Merritt Allen is the owner and executive director of Vox Optima , which is a strategic communications firm with a long history of working with the government. So much has changed in PR, I wanted to understand how it has impacted communications in government.

How can PR agencies evolve to meet changing client—and employee—needs?

Media Bullseye

In a recent article on PR Week discussing the death of the traditional agency model, the author lamented the inflexibility of the standard agency workweek, and asked why PRs “sign off” at 6 p.m. on Fridays, and why agencies continue to stick with the traditional workweek when so much has changed within the PR industry. Having done public affairs work, I know that particular practice certainly would have made the time to pitch a Sunday show.

Transformational CSR: When a pro-bono client metamorphizes into a cultural change agent within an agency

Waxing UnLyrical

For creative marketing agencies, CSR often takes the form of pro-bono services. Sometimes, that pro-bono relationship can help transform an agency’s culture. Ten years ago, our agency embarked on a journey that imprinted in our minds the impact we could make as strategic communicators and marketers. They then approached SA to create a public awareness campaign to help reduce the stillbirth rate in the state of Iowa. Guest Post by Lisa Holtorf and Dawn Buzynski.

Peppercomm, Intel, Haymaker and more honored at Ragan’s Media Relations Awards Gala

PR Daily

The virtual gathering, hosted by Ginger Zee, chief meteorologist for ABC News, celebrated the best of the best in PR and external communications for 2020. Colao launched his agency in 2014, after three years as a staff writer at Forbes.

What Is Public Relations (PR)?

Doctor Spin

What is public relations (PR)? To add to this already long list, I’ve created a definition which I think work well today: PR (public relations) = strategic communication via owned and earned channels to establish and maintain beneficial relationships with influencers and publics. Here goes: Marketing vs. Communications Large companies often have a Marketing Department and a Communications Department 1. Communication is about two-way communication.

3 Lessons In Crisis Communications - Vegas Style

The Stalwart Blog

Leadership soon set up the mobile incident command center that included a communications team. The circumstances surrounding the mass shooting were impossible to predict, but it became very apparent early on that the public affairs team trained for things like this. Moreover, other state and federal agencies were seamlessly integrated into the organization structure when they arrived on scene.

Davos World Communication Forum promises great speakers and debate

Stuart Bruce

Playing the Three Wales Game at the World Communication Forum in Davos in 2014. The World Communication Forum in Davos next week will see communications and PR experts from 24 countries and five continents gather to discuss a diverse range of topics that are shaping the global communications and public relations agenda in 2015. There are also panels on Communications in Asia and Employee Communications.

How To Hire The Best PR Firm For You

PR Insiders

I often talk to people who know they need publicity and want professional help to get it but find hiring PR agencies to be a confusing and daunting task. Public relations firms differ in a thousand ways, it seems. Happy publicizing!

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Smart globalization: How PR pros should approach the global marketplace

PR Daily

RELATED: Join us for our Speechwriters & Public Affairs Virtual Conference ]. Arguably, PR has been global for a long time, whether evidenced by the large, multi-national megafirms or networks of independent agencies passing off work to each other.

3 major types of financial statements comms pros should know

PR Daily

Quarterly reports are a treasure trove of information for communicators and PR pros. Editor’s Note: This is an excerpt from “Business Acumen for Strategic Communicators: A Primer.” public companies are required to prepare and release their financial statements on a quarterly basis.

Top 10 Influential PR Businesses to Follow in 2020

Critical Mention

There are lots of useful public relations and communication news sources one can benefit from across the internet. Utilize their News section to get your latest PR and communications insight. BIGfish Communications.

10 Top Media Trends for 2021

PR Daily

With social distancing in place, it was now necessary for all but rare exceptions, and for public relations professionals, this meant training clients to make skype interviews interesting. RELATED: Join us for our Speechwriters & Public Affairs Virtual Conference ].

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Universal Accreditation Board Welcomes National Association of Government Communicators


Universal Accreditation Board (UAB) members are very excited to welcome the National Association of Government Communicators to the now nine-member consortium of public relations professional organizations. NAGC was founded in 1976 and serves 350–400 members in a variety of government public affairs and related positions in federal, tribal, state and local government agencies.

Cisco, Maxwell PR, Alibaba Group lead the way among Digital Marketing Awards winners

PR Daily

Dozens of outstanding companies and agencies earn accolades as the best of the best in online audience engagement, consumer awareness and a host of other specialized categories in PR Daily’s recent awards program.

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The word “influencer” has been tainted by social media. Communicators need to take it back.

Media Bullseye

Public relations work changed dramatically with the advent of social media platforms like Facebook, Twitter, and YouTube. The way we reach audiences changed, and the way people communicate with each other changed too. Social platforms have revolutionized how we communicate with one another. At least one casualty of this manipulation that is of concern for communicators is the erosion of the meaning of the word “influencer.” The problem for PR and communications.