Are You The Next Intern for Crenshaw Communications?

ImPRessions - Crenshaw Communications

It is time for us to add an intern to our team! Are you a college student or recent grad looking to gain experience in a top B2B technology PR agency? PR/Marketing Intern. Strong written and verbal communication skills are required for this position. .

A PR Intern’s Guide to Agency Lingo

ImPRessions - Crenshaw Communications

PR intern’s guide to agency lingo. Earned media – Interns need to learn this term first, since it’s among the things clients bring on agencies for. Pre-pitch – A new PR intern may know what a media pitch is, and may even know what an exclusive is; but a pre-pitch is an early outreach to media contacts before a piece of news has been officially announced. If you are a new tech PR intern, study the above terms to prepare for that first day.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

There’s no debate: Not paying an intern as a PR agency is unethical.

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. The post There’s no debate: Not paying an intern as a PR agency is unethical.

How a PR agency can contribute to your communications strategy, and how to select the right agency for your business

Onclusive

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. However, not all brand and PR agency relationships are created equal.

Agency 195

How PR agencies can initiate a culture of DE&I change

PR Daily

This includes the communications sector. We can’t give expert advice on things we as agencies are not doing. So, agencies, let’s heal ourselves: Move past the numbers. Let’s tackle diversity, equity and inclusion as the ultimate internal communications program.

Agency 155

Hoffman Agency Names Thomas Franky as General Manager in Indonesia

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications.

Agency 133

PR pros mark International Women’s Day

PR Daily

Here’s what some leaders are doing to spotlight the contributions of women in communications. For International Women’s Day, many organizations are looking to celebrate the work of their female colleagues—and the PR industry is a focal point.

PR And Communications Trends For 2021

ImPRessions - Crenshaw Communications

The year of COVID-19, Black Lives Matter, assorted climate disasters, and a historically divisive presidential contest has accelerated existing trends and opened up new ones for professional communicators. Marketing and corporate communications will overlap.

Trends 313

How To Go From PR Intern To Permanent Hire

ImPRessions - Crenshaw Communications

But in case a desirable spot opens at the right moment, it’s important to dazzle not only the bosses, but the full staff – since basically everybody’s your boss when you’re an intern. PR tips to go from intern to perm. Staff might be shy about giving work to inexperienced interns, or they may not be well organized. As an intern, you’ll be thrown into the fray with little knowledge of the workplace culture, dress code, personalities or even workload.

Navigating the aftermath: Top 10 communication trends for 2021

PR Daily

It’s an opportunity for communicators to step up as never before and advocate for truth, transparency and empathy. RELATED: Join Ragan's Communications Leadership Council, exclusively for leaders in employee and internal communications ].

Trends 163

Internal communication is just as important as external – and here’s how to improve it

PR in High Definition

Internal communication is just as important as external – and here’s how to improve it. It doesn’t need to be a huge scandal, but an organisation’s reputation is dictated by everything that is said about them, externally and internally.

How To Get The Best From Your PR Agency

ImPRessions - Crenshaw Communications

Bringing on an external PR agency , or really any outside firm, is an investment of time and budget for any company, no matter its size. Naturally, things will go better for both parties if the agency team gives their all, and the client manages for the best possible outcomes. ” It’s a great question, and there are many answers, from the bare essentials to the ultimate agency wish list. If you can cut the red tape, your agency will love you for it.

Agency 201

Why can’t employee communications be exciting?

PR Daily

PepsiCo Foods’ Joan Cetera chips away at outdated notions of internal comms. The pandemic has permeated everything we do in the communications department.”. RELATED: Join Ragan's Communications Leadership Council, exclusively for leaders in employee and internal communications ].

16 stellar blogs and websites to fuel internal communication success

PR Daily

Even the most creative communicators can benefit from fresh tips and best practices—for themselves and for the leaders they support. The communication professional’s role is evolving every day, so it pays to stay on top of what’s happening in the industry. This independent UK-based “ideas agency” uses compelling, clever visuals to make its blog pop. FREE REPORT: Benchmark your internal comms efforts against your peers ]. Communication Director.

“Internal” PR: Takeaways for Summer 2016

ImPRessions - Crenshaw Communications

A wave of mild panic is sweeping over public relations agencies all over the land this week as this year’s crop of summer interns prepares to go back to school. We always want to improve the intern experience, so we interviewed some of our best and brightest and we’re already using the following takeaways to enhance next summer’s program. If you already have a rigid gameplan for a student intern, be prepared to trash it.

Meeting the COVID-19 agency start-ups

Stephen Waddington

Nine entrepreneurs talk about the agencies they’ve launched during the pandemic. My thanks to the founders of Authentic Comms, Boldspace, Coldr , Hard Numbers, Made by Giants, Priestley, Second Mountain Communications and SHOOK. Strategic, pragmatic, authentic communication.

PR Agency Search: Priorities in a PR Expanded World

PR Expanded

Almost four in 10 respondents to a survey of corporate communications, marketing and industry leaders for CommunicationsMatch’s new PR and Communications Agency Search Report said they were looking to hire new agencies in 2017. That’s a lot of new agencies being hired, but it also means other agencies will be dropped. The report shows the primary reason for engaging agencies was not dissatisfaction with existing firms, but a need for new capabilities.

Agency 193

PR agencies must look inward amid race to counsel brands on climate

PR Daily

The short answer is no,” says Eric Yaverbaum, president of Ericho Communications. “It’s So an agency simply can’t market itself as a ‘green’ agency while taking money from clients actively working counter to that ethos.”.

Agency 126

After lockdown: the creative agency market

Stephen Waddington

The agency market is in flux as the economy reinflates. Agencies are facing the following opportunities. What’s your take on the industry and what are other agencies doing? Here are five areas in which I’m helping my agency clients work through the current business environment.

Agency 120

How to Become a People Manager

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. The post How to Become a People Manager appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

$100 Million M&A for Internal Comms Tool: What’s Older is Still News in Marchlyjunetember [PR Tech Sum]

Sword and the Script

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. >>> Can your agency bring big ideas and execute?

‘The whole person’: Internal publication tells employee stories

PR Daily

Robert Half—a staffing agency—takes readers beyond the walls of work when it covers its employees, drawing lessons from their surfing, football and military experiences. “Half Times” is a publication of the staffing agency Robert Half. Though digital communication has finished off some internal magazines, others have found new life, as organizations move from stodgy corporate promotions to people pieces.

How PR Agencies Set Budgets And Billing

ImPRessions - Crenshaw Communications

For any brand or business looking to bring on a PR agency , the cost of a quality public relations program is a key factor in the decision. And for the uninitiated, the different methods agencies have for budgeting and billing can be opaque, making it difficult to get an apples-to-apples comparison when reviewing firms. Yet we’re sometimes reluctant to talk about how agencies set their budgets. When might agencies charge more? How do agencies set rates?

Agency 190

3 Steps for Effective Crisis Communications Management

Onclusive

A communications crisis can be one of the most difficult situations in your career. Crisis preparedness, internal education and having the right tools can aid you before a crisis hits. Here are three steps for effective crisis communications management: 1.

What The PR Agency Isn’t Telling You

ImPRessions - Crenshaw Communications

Any good public relations agency should want to have an open conversation about what clients can expect for their investment. But even the best agencies don’t always spill the tea at the very first meeting. Here are some things to keep in mind for companies looking to bring on an outside PR agency for the first time. What might the agency not want you to know? The more they know, the better the agency team can assess the potential success of the relationship.

Agency 189

The Ultimate Cheat Sheet On Choosing A PR Agency

ImPRessions - Crenshaw Communications

Deciding it’s time to invest in PR is one thing, but selecting the right agency is another. What’s more, the people who are skilled at internal communications aren’t always prepared to conduct an agency search. Instead, rely on a one-pager that outlines the goals for partnering with a PR agency. It should contain both agency deliverables as well as the all-important business objectives for seeking outside support.

Agency 127

Are You Ready For A PR Agency? 5 Questions For Startups

ImPRessions - Crenshaw Communications

Bringing on a public relations agency can help an organization engage a far larger audience than they’re able to do on their own. So before a startup decides to bring on a PR agency, they should be asking themselves these five questions. Understanding the mission is essential for the PR agency to properly plan, position and execute a campaign on behalf of the client. Does the startup have internal support for the PR agency?

Agency 146

Can A PR Agency Be Too Loyal?

ImPRessions - Crenshaw Communications

Like most career PR agency people, I always drink the client Kool-Aid. I’m a true believer, internalizing brand messages and language — even in a personal setting, even after years. Most agency PR people have similar stories. It’s good business for a PR agency team to be indoctrinated in the language, culture, and brand lore of a client. Yet one reason brands bring on agencies is that they’re relatively objective.

Agency 139

How to offer ‘greater good’ in your COVID-19 communications

PR Daily

With many organizations looking to offer help to their communities, it’s crucial to communicate these efforts in a way that feels authentic and thoughtful. The current coronavirus crisis is dominating the news media, as well as brand communications.

PR Guide To Agency-Client On-Boarding

ImPRessions - Crenshaw Communications

So it’s usually a good feeling to finally sign the agency agreement. Many PR agencies have a proprietary immersion and startup process, but even if they don’t, on-boarding is a critical first step in the relationship. The first order of business is immersion into your business by the agency team. Before the letter of agreement is signed, the agency and client should already agree on what general basis PR outcomes will be measured.

Agency 127

Tips For Being A Kick-@$$ PR Intern

Shift Communications

Competition exists in every industry but don’t fixate on what other interns or candidates are doing. Strive to perform above the status quo and you will always differentiate yourself from the pack – internally and externally. To be a kick@$$ intern you should start your everyday with an eagerness to learn, to connect, and to contribute to your teams; you’ll be a SHIFTern rockstar! Senior Account Executive (Previously PR Intern on the consumer team).

A Summer of Public Relations: An Intern’s Perspective

PR Expanded

This summer, I had the opportunity to intern for Cheray Keyes-Shima , APR, CPRC, at KSC, a marketing, advertising and public relations agency in Sarasota, Florida. As a public relations intern for KSC, I gained a variety of hands on experience and had the chance to build my professional portfolio by working on projects ranging from postcard mailers to article and blog posts for clients’ websites. A Guest Post By Rhys Schueren, Student, Loyola University Maryland.

How to Grow an Agency

Shift Communications

Now that we’ve popped the champagne and cut the cake, it feels natural to consider not just HOW MUCH we’ve grown, but HOW we’ve grown – and more importantly, what does that suggest for mid-sized agencies in an increasingly competitive market? The reality is, for those of us in the “mid-size” bracket, it’s tough to compete directly against the pockets of the large, public agencies when it comes to growth – whether we are talking about sheer footprint, new services or practice specialties.

Agency 120

Arctic winds offer a Texas-sized lesson in crisis communications

PR Daily

An agency leader reflects on the takeaways from the crisis that left thousands of Texans without power as cold temperatures shut down power plants and compromised water treatment facilities. and a crisis communications engagement guide.

How communicators can infuse empathy into layoff or furlough announcements

PR Daily

FREE REPORT: COVID-19's Impact on Communications ]. But it’s essential for communicators to be involved in the process to advise the CEO, help craft the announcements, and safeguard the organization’s reputation. Continue to communicate with furloughed workers to keep them informed.

Best PR Practices For Working With International Clients

ImPRessions - Crenshaw Communications

International business helps put a PR agency (quite literally) on the map, opening doors to expanded business opportunities. To mitigate the challenges, we start by looking at trends in media coverage of international announcements. International coverage can ultimately affect strategy in the U.S., Communications here and abroad. agency totally rewrites helps edit. well, it only becomes more so when you handle international clients.

Five Questions For A PR Agency

ImPRessions - Crenshaw Communications

For any organization in initial conversations with a public relations agency, there are many questions to be asked. PR agency questions: To ask or not to ask? If an agency has several small clients compared to your budget and needs, it might mean they don’t have the bandwidth or experience to service your account. Ideally, your budget fits somewhere in the middle or even a bit above the agency’s client budget median.

Agency 127

Lessons from Training on Becoming a People Manager

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. The post Lessons from Training on Becoming a People Manager appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Several of our account folks recently attended a training session conducted by Beryl Loeb and sponsored by the PR Council.

Can corporate communications stay in the spotlight post-COVID?

PR Daily

After a year of intense disruption, engagement with brands from both internal and external audiences has risen dramatically. Harboring dreams of Cannes Lions and huge marketing budgets, agencies pivoted resources toward consumer marketing.

The current crisis demands more external communication

PR Daily

Often it is the difficult and brave decisions which come with the biggest reward—which means that external communication is a necessity during the COVID-19 crisis. Agencies and clients alike are in this together. Jamie Knightley is head of client services for IBA International.

Crisis 170