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Digital PR spend increases significantly, but still not enough investment in training

Stuart Bruce

The PRCA Digital PR and Communications Report 2016 reveals a sharp rise in digital PR budgets, but continuing concern over the lack of investment in training. Depressingly the need for more investment in training was also one of the main findings of last year’s report. However, social media (i.e.

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Five Critical Trends in Digital PR You Must Act On

Norton's Notes

Put together after a YouGov study of 228 agency and in-house PR professionals across a wide range of sectors, the results are, for me, both encouraging and worrying. Digital remains the big growth area in PR. The division of labour between in-house and agency is changing. Digital PR Budgets.

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7 PR Blogs You Should Be Following

Critical Mention

While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Ragan’s PR Daily. Its site provides a true depiction of contemporary media, as well as tips and tricks. Share Tweet Share.

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Eight Ideas to Unlearn this Summer: A Communicator’s Checklist

PR News

The post Eight Ideas to Unlearn this Summer: A Communicator’s Checklist appeared first on PR News Blog. It’s enough to make you forget what’s going on back at the office.… … Continued.

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Eight Ideas to Unlearn this Summer: A Communicator’s Checklist

PR News

The post Eight Ideas to Unlearn this Summer: A Communicator’s Checklist appeared first on PR News Blog. It’s enough to make you forget what’s going on back at the office.… … Continued.

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Communication in Top Eight Digital Skills Needed

The Proactive Report

Digital etiquette. Digital PR Skills. Many of these skills are particularly relevant to the practice of PR. Communication: PR is a communication function. There are a host of digital skills we need just to manage our jobs as PR pros. Using blogging software. Working with documents.