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Convergence of Marketing & Comms: Insights From E*Trade, Dolby, BitGo,  Bank of the West

Onclusive

At the recent Growth PR Conference from AirPR, leadership from E*Trade, Dolby, BitGo, and Bank of the West shared their personal experiences and thoughts on what works… and what doesn’t. Ben Stuart, CMO, Bank of the West. “I Becky Saeger, Board of Directors, E*Trade Financial. “I

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Banking’s Reckoning: With millions lost to scams, are banks finally getting their PR pushback?

Ronn Torossian

The latest story on the British media circuit has the Big Banks in its sights: scammers have stolen more than £500 million (US$653 million) from UK bank customers in the first half of 2018, and the banks have done little to restore faith in the system. appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

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Notes on the UK public relations agency market

Wadds Inc.

Some observations and suggestions for public relations agency managers from our wheelhouse. Public relations agencies have either narrowly hit Q1 business targets or missed them by a small margin. The agency market has switched from being relatively buoyant at the end of Q3 2022 to a slowdown. The slowdown is impacting payments.

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10 Rules For Keeping (PR Agency) Clients

ImPRessions - Crenshaw Communications

For a PR agency , what’s better than winning a new client? In the PR business, client retention is tied to staff retention, and both impact the health of any creative services agency. In the PR business, client retention is tied to staff retention, and both impact the health of any creative services agency. Agree on KPIs.

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Inside Innovation: ING Bank Communications team

The Resolution Blog

Changing the traditional PR structure and workflow isn’t easy so when we heard about the success of ING Bank communications team in Amsterdam, we had to find out more. Here we speak to ING Bank communications director, Johan van der Zanden to find out how his comms team became Agile and the success they have felt since.

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PR Agency Search: Priorities in a PR Expanded World

Deirdre Breakenridge

Almost four in 10 respondents to a survey of corporate communications, marketing and industry leaders for CommunicationsMatch’s new PR and Communications Agency Search Report said they were looking to hire new agencies in 2017. That’s a lot of new agencies being hired, but it also means other agencies will be dropped.

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So, you want to freelance or start a fledgling agency?

Stephen Waddington

Here are 25 things to think about if you’re thinking of going freelance or starting an agency. It’s worth checking out if you’re thinking of setting up as a freelancer or fledgling agency. Get fit and healthy. There’s only one of you Find a client Reduce your personal costs. The market is saturated Create a business plan.

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