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Confusion, Technology and Talent in Marketing; Off Script #26: Frank Pollock on Fundamentals and What He’s Learned from Working in CPG

Sword and the Script

As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. He’s hung a shingle and runs a consultancy focused on marketing technology. I curate a newsletter on marketing technology so I read a ton of articles about marketing every week.

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How to Improve Your Social Media Targeting

Cision

Interests -> (Business and Industry, Entertainment, Family and Relationships, Fitness and Wellness, Food and Drink, Hobbies and Activities, Shopping and Fashion, Sports and Outdoors, Technology). Music and radio. Technology and computing. Up until now, it has not been very easy to advertise on the Snapchat platform.

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The Top 50 Social Media Influencers on Twitter

Cision

Social is branding, but unlike traditional advertising—it’s more human. VP Marketing Technology at SHIFT Communications, Marketing Over Coffee co-host. Influencer, marketing & social media pro, social selling expert, speaker, author, radio show host. Ted Coiné – @tedcoine. Coach and author on #SocialCEO.

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How Artificial Intelligence Will Redefine Marketing Jobs

PR 20/20

Image and voice recognition have become serious technologies. Self-driving cars are viable technologies—and self-driving trucks may be next. There is a very real first mover advantage to this technology. Smart practitioners at small businesses are leveraging the technology to outcompete big brands.

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Top 50 PR, Marketing & Social Media Podcasters to Follow

Cision

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. A podcast featuring discussions at the intersection of business, technology & culture hosted by Chris Saad and Brian Solis. But why is podcasting important to PR and marketing professionals?

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Retrevo’s Good ‘n Plenty Pitch

Bad Pitch Blog

Tech, The San Francisco Chronicle, VentureBeat, Men''s Fitness,CNET, Mashable, PlayBoy Radio and many more. Technologies like Twitter enable you to connect with and even befriend people in the media. Jacobson is the Director of Public Relations at Retrevo.com and the author of 42 Rules of Social Media for Small Business.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

As technology advances, we require up to the minute information quickly and efficiently. Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Mass communication aims to meet these needs.

Ethics 52