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How to Get in Magazines

PR for Anyone

What I didn’t know is that national magazines plan their publications at least four months out and regional publications plan about two months out. Gift guides of most national magazines are fully booked by July 1st. Knowing the themes of a magazine in a particular month lets you know if your story idea might be a potential fit.

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What is Advertising Value Equivalency in PR? (+ AVE Alternatives)

Prowly

But we’ll […] The post What is Advertising Value Equivalency in PR? (+ AVE Alternatives) appeared first on Prowly Magazine. In this article, we’ll guide you through using AVE, address any frequent questions, and explore AVE alternatives. What we do know for sure is that PRs use AVE because their clients ask to see it.

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Public Relations and Advertising: Life with or without borders?

Prowly

As a PR professional, everyone always told you that good publicity is gained for free, and if you can publish just by pitching to the right journalist and selling the story to a high-end magazine: the world is yours! But well well well, have you ever been contacted by the magazine’s advertising team when their […].

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Should Anyone Advertise Alcohol?

Mindful Marketing

” Given that in many countries, alcohol advertising is commonplace – on television, in magazines, and on billboards – why have many taken issue with Sake Viva on social media? I have to admit that alcohol advertising is a difficult issue for me to approach objectively. children), in the wrong places (e.g.,

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Don't Be Naïve About Native Advertising

Mindful Marketing

Native advertising is the term used to describe “paid advertising where the ad matches the form, feel and function of the content of the media on which it appears.” Today's native advertising is much more stealthy. time spent on the site, page views) for purpose of appeal to advertisers. billion. .”

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The Role of Native Advertising in Your Content Marketing Strategy

Prowly

With traditional online advertising in a tailspin, marketers have invested much of their energy into content creation, casting a wide net for eyeballs via both owned and earned channels. The post The Role of Native Advertising in Your Content Marketing Strategy appeared first on Prowly Magazine. The answer? The answer?

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Are You Making These 5 Mistakes with Your Facebook Advertising?

Prowly

Advertising through this platform can be quite effective, but it is certainly not as easy as it appears. The post Are You Making These 5 Mistakes with Your Facebook Advertising? appeared first on Prowly Magazine. Facebook is one of the most powerful tools to reach specific audiences.