Remove Advertising Remove Infographics Remove Measurement Remove YouTube
article thumbnail

2024’s Top 5 PR Trends: What to Watch

Newsfile

For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. Platforms like Facebook and YouTube will continue to be effective since they have the top two numbers of social media users worldwide. As well, it synthesizes a host of ideas.

Trends 105
article thumbnail

Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

As much as video content has grown in advertising, marketing, and PR , data shows that it continues to expand. Video communications can work well in time-urgent situations, but a controlled message is just that, and it will be questioned if it doesn’t measure up. Make case studies more visual.

Video 149
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Share your data for a better PR program

Shift Communications

If you’ve got display advertising data from services like AdRoll, Google AdWords, and other ad networks – especially the results of A/B tests – that data can be used to help guide future content creation. Systems you may be asked about: competitive advertising data, competitors’ ad copy, prior competitor PR data if available.

Data 157
article thumbnail

Simple Content Marketing Framework

Shift Communications

For one thing, you need to re-measure its effectiveness frequently, if you don’t already automate the process of measurement. Here’s a fun infographic from the folks over at Domo about how much is happening in an Internet minute. In one minute, the equivalent of all 4 seasons of Game of Thrones is uploaded to YouTube.

article thumbnail

Digital PR: What You Need to Know

The Proactive Report

Use the SMART formula for your goals (Specific, Measurable, Attainable, Relevant and Time-bound). There are influencers on Twitter, Vine, YouTube, Pinterest and Instagram. Infographics. There are many ways to distribute and amplify your content: Social advertising. Measurement. Influencers. Write web content.

article thumbnail

Digital PR: What You Need to Know

The Proactive Report

Use the SMART formula for your goals (Specific, Measurable, Attainable, Relevant and Time-bound). There are influencers on Twitter, Vine, YouTube, Pinterest and Instagram. Infographics. There are many ways to distribute and amplify your content: Social advertising. Measurement. Influencers. Write web content.

article thumbnail

Digital PR: What You Need to Know

The Proactive Report

Use the SMART formula for your goals (Specific, Measurable, Attainable, Relevant and Time-bound). There are influencers on Twitter, Vine, YouTube, Pinterest and Instagram. Infographics. There are many ways to distribute and amplify your content: Social advertising. Measurement. Influencers. Write web content.