Maxim Behar
APRIL 17, 2024
By Simona Dimitrova, 24 hours Daily, Sofia, Bulgaria "It was my second or third meeting with King Simeon II in Madrid, with whom we became close friends after first meeting him in 1992, and since then, I have interviewed him several times before. I was telling him what was going on in our country what are the news, how is doing what and also – how impatient people are waiting for him.
Maxim Behar
APRIL 17, 2024
“The Global PR Revolution” is delving into ethics, morality, accuracy, and transparency — but the fact is that the gist of our job has always been to tell the truth, and this is what we’ve been doing in our everyday lives. Nothing proves this point better than the giant scandal that shocked the UK, South Africa, and the entire global PR community, culminating in September 2017, just as I started and restarted this book: the Bell Pottinger case.
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Maxim Behar
APRIL 4, 2024
Mhm… We are all hearing this daily – there aren’t enough people on the market, young people don’t want to work, a spoiled generation is coming … Stop! How can there not be enough people when there are plenty? Call it whatever you want, but Bulgaria is full of brilliant additions to the millennial generation… who have knowledge, who are capable, and who are enthusiastic.
Maxim Behar
APRIL 1, 2024
Maxim Behar, globally renowned PR professional and CEO of the leading international PR company M3 Communications Group, Inc., was elected Chairman of the new Board of Trustees of UNWE (University of National and World Economy in Sofia) during its first meeting in the presence of the Rector Prof. Dimitar Dimitrov and the academic management. He has been a member of the Board for the past four years, and in 2021 he was elected as a member of the first Advisory Board of the European University ENGA
Maxim Behar
APRIL 2, 2024
Is there something else in the history of the PR industry that could be deemed comparable to the current revolution caused by social media? Absolutely not. Today’s revolution is the first true revolution in the PR business since its inception. That is indisputably so. PR used always to be dependent on traditional media, as well as being dependable. The media in its classical form — already long known as traditional media, which continues to linger on today — existed long before PR, particularly
Maxim Behar
MARCH 28, 2024
Introduce yourself with few sentences. Maxim Behar, 38 years old with 30 years of experience, I have spent more than half of my life in public communications – journalism, PR, and various other fields. However, nearly five years were spent at a machinery plant in Sofia, where I gained valuable lessons and preparation to enter management. I was born in the beautiful city of Shumen, where I've been an honored citizen for almost 20 years.
Maxim Behar
MARCH 28, 2024
For years, even decades now, in Bulgaria and in many other countries around the world, there have always been two types of elections: the first - held at the ballot stations, and the second - when the people go to the streets to express their opinions, often through protests, due to unfulfilled promises. Democracy has always rested on the balance between these two pillars of the modern way of expressing one's position on how people in a country would want to live.
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