5 Qualities of a Great PR Pro (According to PR Pros)


PR and comms pros reveal the most important traits needed for industry success. US Blog

4 (More) Expert Tips for Measuring the Impact of PR


Answers to your pressing questions about media monitoring and PR measurement. PR Measurement


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5 Reasons the Press Release Still Matters


With the increase of social media, data-driven storytelling, and the 24-7 news cycle, the press release has evolved while still a relevant part of your marketing strategy. Comms Best Practices

10 Things to Consider When Planning Your PR Budget


Secure the budget you need to make the maximum impact for your PR efforts. PR Strategy

How Startup Leadership Can Inspire the Team to Deliver Results and Become Great

Inspiring the team to do their best, break through barriers and achieve milestones is the core responsibility of the startup leadership. Inspiring people to do great requires installing confidence and the ability to learn from setbacks and failures.

7 Scary PR Stories to Tell in the Dark


Journalists divulge the scariest pitches they've ever gotten. PR Strategy

7 Ways to Make Your Press Release Go Further


How to repurpose press releases for maximum impact. US Blog

How To 302

The Most Overused Press Release Words, According to Journalists


Avoid using these words in your press releases and pitches. US Blog

The 5 Most Impressive Press Releases from October


Press releases that focused on ESG stood out from the crowd this month. US Blog

What's the Buzz? September's Top Trends Around Hot Topics on Social Media


See what people were talking about on social this month. US Blog

Trends 264

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

The 5 Most Impressive Press Releases from July


See why these press releases impressed us the most this month. US Blog

UK Media Moves including City A.M., The Sun, Money Saving Expert and more


City A.M. print edition has returned; Hayley Richardson has started as Assistant Head of Features at The Sun; Chris Newlands appointed Head of News and Investigations at Money Saving Expert. Media Blog

Print 261

5 Things We Learned From the 2021 State of the Press Release


Key takeaways for PR pros from an analysis of 100,000 press releases. US Blog

Freelancing 101: A Guide to Getting Started


If you've recently lost your journalism job or are looking for a way to shift into freelancing, here's a quick-start guide to becoming a freelance writer. Media Blog

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

5 Tips to Optimize Your Content for Voice Search


Voice search can't be ignored. Here are 5 tips to optimize your digital content to compete in search and increase organic traffic. Media Blog

6 Writing Habits You Should Adopt in 2021


Set small writing goals in 2021 and see big results. Media Blog

A Few of Our Favorite Tools for Journalists and Bloggers


We found tools for journalists and bloggers to help with each step of the writing process. Bookmark this list to make your life easier. Media Blog

Tools 263

3 Must-Have Elements for Your Next Press Release


Make your next press release stand out from the crowd. US Blog

A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

Through advances in technology and access to care, managers can be empowered to serve as the front line of defense to help identify employee AUD and SUD concerns before they escalate. Understanding AUD and SUD, and providing tools for your workforce to overcome the challenges that they pose, is key to fostering strong mental health at work. Join us for this important how-to discussion.

5 Expert Tips for Measuring PR and Making an Impact


How to make sense of the metrics that matter most for your PR and comms strategy. PR Strategy

Celebrating International Non-Binary People's Day at Cision


How PR pros can be proactive allies to the non-binary community. US Blog

The 5 Most Impressive Press Releases from May


See why these press releases impressed us the most this month. US Blog

10 Questions to Ask Before You Publish a New Blog Post


If you don’t have these must-haves checked off your list before publishing, a new blog post may not perform as well as you’d hoped. Don’t skip these steps! Media Blog

The Growth PR Playbook

PR and communications now rely on data-driven, real-time, iterative storytelling with metrics that help to manage crises, get ahead of the competition, and impact the bottom line. Learn how to build a Growth PR plan in this Onclusive whitepaper.

10 Hispanic News Podcasts You Shouldn't Miss


To celebrate Hispanic Heritage Month, here are 10 of the top Hispanic news podcasts providing insights on politics, culture, business, and current events. Media Blog

What to Know When Following Up on a Pitch


To follow up, or not to follow up? That is the question. US Blog

5 Ways to Manage Social Media Burnout


The 24/7 news cycle makes it easy to get caught up in the constant flow of information on social media. Journalists need to find balance and avoid burnout. Media Blog

Media Moves at The New Republic & Wired, New Top Editors at Chicago Tribune, Allure


Timothy Noah, Daniel Strauss join TNR, Maryn McKenna now at Wired, and more. Media Blog

Media 249

Generating Leads with Facebook: A Guide for Businesses

In this Facebook guide for businesses, we’ll help you strategize with tips and techniques straight from our playbooks. We also let you in on the best practices for improving your lead gen campaigns, starting with a review of your performance metrics.

Social Listening 101: What It Is and Why It Matters


All about the new must-have part of any PR strategy. PR Strategy

The 7 Deadly Sins of Blogging and How to Avoid Them


Being a serial writer is a demanding and mysterious craft. Have you committed one of these 7 blog killers? Media Blog

The 5 Most Impressive Press Releases from February


See why these press releases impressed us the most in February. US Blog

Webinar Rewind: How to Integrate Paid, Owned and Earned (Without Losing Your Mind)


Get more out of your earned media efforts. US Blog

How To 297

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

The 5 Most Impressive Press Releases from March


See why these press releases impressed us the most in March. US Blog

How to Pitch Your Holiday Story: Tips from Journalists and Influencers


Surprise and delight with your pitches this holiday season. PR Strategy

Lessons from the 2021 State of the Media Report


The most revealing journalist insights broken down by the numbers. Best Practices

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7 Headline Writing Tips for Your Digital Content


Your headline is the first (and sometimes only) thing a reader sees. So follow these tips the next time you’re writing a headline. Media Blog