Agility PR Solutions

JANUARY 30, 2025

In an age where consumers are inundated with information, small brands often find themselves competing not just against larger corporations but also against the noise created by social media and digital marketing. Effective corporate PR can be the linchpin that connects these brands to their target audiences. One of the most powerful tools in this […] The post The power of authentic storytelling in corporate PR for small brands first appeared on Agility PR Solutions.

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Storytelling Corporate Brand Branding 183

5W PR

JANUARY 30, 2025

Press releases remain a cornerstone of public relations, but their format and distribution have undergone significant changes. What started as simple text announcements sent to newsrooms has morphed into rich, multimedia content pieces that serve multiple communication objectives. Today’s press releases work harder – they attract journalists, reach consumers directly, boost SEO rankings, and generate social media buzz.

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Agility PR Solutions

JANUARY 30, 2025

Digital marketing in 2025 is not just a tool but a necessity for businesses aiming to thrive in a highly competitive landscape. With rapid technological advancements and evolving consumer behaviors, marketers must adapt their strategies to effectively connect with their target audience. This guide explores innovative strategies and actionable insights to master digital marketing in […] The post Mastering digital marketing: Strategies to connect with your target audience in 2025 first appea

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Strategy Marketing Technology Consumer 105

Ronn Torossian

JANUARY 30, 2025

Learn how companies use cybersecurity PR to protect reputation and build trust through proactive communication strategies and crisis management in the digital age The post The Rise of Proactive Cybersecurity PR: How Brands Are Safeguarding Their Reputation in a Digital Age appeared first on.

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Reputation Crisis Management Brand Branding 195

Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

Pitching

Agility PR Solutions

JANUARY 30, 2025

Many PR people think that being assigned to a Super Bowl account (this years game will be played on Feb. 9), or the 2026 and 2028 Olympics, means that management has plans for their advancement. As the sports marketing guru at Advance Public Relations for 10 years, a well-respected national agency that went out of […] The post Drawbacks of mega sports marketing accounts like the Super Bowl and Olympics for PR first appeared on Agility PR Solutions.

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Sports Marketing Agency Publicity 100

HMA Public Relations

JANUARY 30, 2025

January is National Mentoring Month and in the latest episode of Copper State of Mind, Abbie Fink and Adrian McIntyre discuss the essence of mentorship, the importance of both giving and receiving guidance, and more as they reflect on their own experiences with mentors. Find out more!

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OnePitch

JANUARY 30, 2025

Aria Deshe is a Public Relations and Communications Strategist with 20 years of experience in transforming ideas into media coverage and helping executives become thought leaders.

Communications 57

Communications Publicity Media 57

Medianet Australia

JANUARY 30, 2025

Discover the importance of pre-election messaging for organizations and how the Australian Koala Foundation is leading with its Democracy Booklet initiative.

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Training 52

Doctor Spin

JANUARY 30, 2025

Surprisingly, social media algorithms are basic. With so many exciting new technologies and social networks being R&Ddriven tech giants, its easy to assume that social media algorithms are complex works of wonder. Well, they arent. Here we go: Why Social Media Algorithms Are Basic Earning many subscribers, fans, and followers used to matter a lot, but since the silent switch , it has mattered less.

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Social Media Media Viral Course 52

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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RH Strategic

JANUARY 30, 2025

The past weeks have felt like a series of breathless sprints to navigate sudden and massive potential changes across society and the economy, stemming from consequential orders from Washington, D.C. As the new Trump administration reveals its plans and intentions – particularly regarding tariffs, DEI programs, and federal funding freezes – there is wide-ranging uncertainty.

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Corporate Communications Government 52

Doctor Spin

JANUARY 30, 2025

Social media must be managed. For some, social media is an easy-going playground far removed from everyday life. However, for organisations, the online social space is very real. And social media must be managed. Here we go: Social Media Must Be Managed Todays ongoing amplification of sensationalism, i.e. the silent switch , has profound implications for the public relations function: Many organisations have spent serious resources building trust and attracting subscribers, fans, and followers o

Social Media 52

Social Media Media Viral Course 52

Doctor Spin

JANUARY 30, 2025

Subscriber counts matter less and less. If we know where to look, we can see it clearly: Earning trust over time gets the algorithmic backseat, while sensational pieces of content get the royal treatment. Why is this happening? Here we go: Why Subscriber Counts Matter Less Like many others interested in photography, I subscribe to Canadian content creator and photographer Peter McKinnon on YouTube.

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Viral YouTube Social Media Course 52