Academy’s new Oscar category aimed to boost ratings gets backlash instead
AUGUST 9, 2018
Though many reporters and social media users applauded the shorter running time for the ceremony, the online backlash over the Academy’s new Oscar category was swift and fierce. 2029: Oscar for Best Film (Based Solely On Trailer Reactions). The BBC reported: It's also been noted by some media outlets, such as Variety , that the Oscars are broadcast on ABC in the US, a company owned by Disney - one of the studios which may benefit from the best popular film award.