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Top Cybersecurity Trends For PR In 2020

ImPRessions - Crenshaw Communications

And regardless of how well prepared a company may be to deal with an incident, breaches and attacks will happen – so advance PR prep is also in order. Today, every company is a technology company. Financial services companies are getting into cryptocurrencies and have invested heavily in mobile experiences.

Trends 156
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Top Cybersecurity Trends For PR In 2020

ImPRessions - Crenshaw Communications

And regardless of how well prepared a company may be to deal with an incident, breaches and attacks will happen – so advance PR prep is also in order. Today, every company is a technology company. Financial services companies are getting into cryptocurrencies and have invested heavily in mobile experiences.

Trends 156
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Forecast 2026: 3 Takeaways for the Next 3 Years of the PR Profession

PRSay

Lacking a time machine that would let us jump into the future, my company surveyed hundreds of PR practitioners about where the profession is heading in the next three years. The global CBD market is estimated to reach $47 billion by 2028 , according to Vantage Market Research.

Survey 86
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Consumer Evolution Due to Pandemics

5W PR

Of those polled, 87% of respondents to a recent survey by software solutions company, Shekel, already said they prefer to shop at stores that have touchless or some kind of self-checkout. Department of Labor Statistics, the number of cashiers in the country is expected to decline by 4% by 2028. Others may not. Cashierless.

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Just Divided over Nike's New Ad

Mindful Marketing

” Marking the 30th anniversary of the company’s iconic “Just Do It” campaign, Nike’s new ad uses narration from NFL-quarterback-turned-activist Colin Kaepernick, who also appears briefly in the spot to urge viewers to, among other things, “Believe in something, even if it means sacrificing everything.”

Sports 50
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2024’s Top 5 PR Trends: What to Watch

Newsfile

McKinsey & Company, 2023 By all accounts, PR pros are increasingly using generative AI in their roles and this is expected to steadily increase over the next year. But early in 2024, the company will introduce Gemini Ultra in a new experience called Bard Advanced. Foster a company culture that prioritizes customer satisfaction.

Trends 105
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Will Generative AI Replace Marketers and Content Creators?

Landis PR

billion by the year 2028 —a more than sevenfold jump from just $15.8 Plus, nearly seven out of 10 business executives favor content written by identifiable author-experts expressing their own point of view, rather than a generic brand voice that espouses neutral company beliefs. billion in 2021.