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Forecast 2026: 3 Takeaways for the Next 3 Years of the PR Profession

PRSay

What will the PR profession look like between now and the year 2026? Lacking a time machine that would let us jump into the future, my company surveyed hundreds of PR practitioners about where the profession is heading in the next three years. Projecting to 2026, the numbers were virtually identical, suggesting long-term confidence.

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Public Relations Jobs Boom as Buffett Sees Newspapers Dying

Remote PR Jobs

Opportunities in public relations are likely to increase as newer specialties that target social media gain even more importance and companies boost staff to help control their message and defend their image. Companies tend to hire either internal or external PR specialists to help shape and manage their image.

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Cannes Lions 2023: AdTech Dominates At The World’s Biggest Creative Meet

ImPRessions - Crenshaw Communications

The creator economy, valued at over $104 billion by some estimates, is projected to reach $200 billion by 2026. Corporate activism drives brand positioning Increasingly, companies are realizing that standing for something can have significant implications for their brand.

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Transparency and Trust: The Role of ESG Reporting

Presspage

Using ESG reporting as a strategic tool A successful ESG reporting strategy should outline the environmental impact of a company while clarifying its social responsibility and governance structures. Aside from this achievement, the release also explained the company’s ESG focus and its Climate Action Plan.

Report 109
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5 Powerful Sustainability Press Release Examples, Featuring Barbie

Newsfile

trillion in 2026. Not only is the company committed to the environment, but it wants you to know about it. View complete media release example Research shows that 35% of an employee’s emotional investment in their work and 20% of their desire to stay within their existing company depends on how included they feel in their workplace.

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B2B and B2C communications: 6 trends for 2024 from PR experts in the agency world

The Hoffman Agency

This is essential for the success of a company – and for the future-oriented training of its employees. But for many companies, the balance between remote working and the physical office is a challenge. Instead, companies in 2024 should ask themselves why employees prefer to work in the HO and then draw the right conclusions.

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Effective PR Tips for Cannabis Brands

5W PR

With the help of strategic relationship building and influencing, companies in the cannabis industry can reach a lot more consumers and generate conversions. Then, companies can also implement a revenue model to keep better track of the connection between their brand awareness and their conversion or sales rates.

Brand 88