PRSay

APRIL 5, 2023

What will the PR profession look like between now and the year 2026? Here’s the breakdown: 54% of respondents work at PR agencies, 24% work for corporate PR departments and 22% work as independent PR practitioners. Projecting to 2026, the numbers were virtually identical, suggesting long-term confidence.

Survey 86

Survey Measurement Employee Retail 86

The Hoffman Agency

FEBRUARY 8, 2024

With 2024 unfolding, the German team at The Hoffman Agency unveil a comprehensive look into the future, presenting a series of predictions for the way brands will engage with their audiences. Ina Rohe, Associate Director, The Hoffman Agency “If I want to network or have a coffee with my colleagues, I go to the office.

B2C 73

B2C B2B Agency Trends 73

ImPRessions - Crenshaw Communications

JUNE 20, 2023

Yet as a PR agency with deep roots in adtech, we’ve been tracking Cannes Lions for years. The creator economy, valued at over $104 billion by some estimates, is projected to reach $200 billion by 2026. Amid the celebrations, one phrase echoes along the beaches and luxury yachts — “Adtech is taking over Cannes Lions.”

Creativity 156

Creativity Meeting Advertising Advertising 156

Stephen Waddington

JUNE 22, 2017

In an upbeat article PRWeek reported that agencies increased their haul at the Cannes PR Lions following changes to the awards process and a revised definition of public relations, although ad agencies still dominate. Public relations has received an unprecedented level of attention at Cannes. Image recognition: Aipoly.

Public Affairs 112

Public Affairs Privacy Creativity Software 112

5W PR

JUNE 15, 2022

By 2026, the global cannabis market is expected to reach over $90 billion, according to reports. The post Effective PR Tips for Cannabis Brands appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Brand 88

Brand Branding Consumer Pitching 88

Communications Conversations

OCTOBER 15, 2019

What’s more, employment prospects for PRs will expand even more to 282,600 by 2026 (up 9 percent from 2016) according to projections from the Labor Department. Treat subject lines like you’re a copywriter at a big ad agency and you have to write a killer headline for a new ad. This ratio has doubled in the last 10 years.

Media Relations 100

Media Relations Pitching Media Report 100