Agility PR Solutions

APRIL 1, 2024

A new research report from tech recruiting platform Built In, the 2024 State of the Talent Industry, affirms that tech hiring is the number one strategic priority […] The post 2024 state of tech talent: Online platforms and employer branding are top recruitment priorities appeared first on Agility PR Solutions.

Brand 96

Brand Branding Tools Report 96

Agility PR Solutions

NOVEMBER 26, 2023

2023 was another landmark year in social media marketing, with major changes like the sale and rebranding of Twitter, and the launch of Meta’s Threads catalyzing significant strategic adjustments by many brands and businesses. So what can we expect in 2024?

Social Media 181

Social Media Video Strategy Brand 181

ImPRessions - Crenshaw Communications

MARCH 1, 2024

It might feel like 2024 has just started, but in the tech PR business , “awards season” has a way of creeping up on PR and marketing teams. Industry awards are an important part of a PR strategy, especially for B2B brands. In 2024, course-correct if you find yourself slipping toward any of these mistakes.

Industry 170

Industry Case Study B2B Resources 170

PRSay

FEBRUARY 2, 2024

Communications trends that emerged in 2023 promise to gain further momentum as 2024 continues. In 2023, powerful campaigns strengthened PR’s ability to improve brand reputation and influence, while also strengthening customer adoption and loyalty. In doing so, backlash from supporting issues that are “off-brand” can be mitigated.

Trends 174

Trends B2C Video Measurement 174

Business Wire

OCTOBER 26, 2023

And how do companies and brands draw on these issues to better position themselves to appeal to audiences and customers? As we wrap up an eventful 2023, this is a great time to reflect on our cultural touchstones and what we talked about the most. What continues to link generations? Where do the paths diverge and why?

Blogging 471

Blogging Brand Branding Trends 471

Prowly

DECEMBER 6, 2023

Analyzing your brand sentiment is an extremely effective way to gauge public opinion about your brand, as well as create PR and marketing strategies. Sentiment analysis tools do just that – round up your brand mentions and analyze the sentiment behind them, doing the hard work so you can focus on the details.

Analysis 196

Analysis Tools Strategy Brand 196

Prowly

MARCH 14, 2024

They’ve gone through decades of evolution, but even in 2024, press releases are an important medium for communicating news stories and making sure your client’s brand gets noticed. Yes, great, […] The post The Ultimate Guide to Press Release Tools – Top List for 2024 appeared first on Prowly Blog.

Tools 104

Tools Blogging Brand Branding 104

Agility PR Solutions

JANUARY 29, 2024

The field of influencer marketing is starting off 2024 as a $16.4 billion industry, with more and more brands allocating a significant portion of their marketing and advertising budget to creator brand deals—speaking to its increasing effectiveness as a comms strategy, based on its reputation as an authentic voice in brand promotion.

Brand 96

Brand Branding Advertising Advertising 96

Agility PR Solutions

NOVEMBER 29, 2023

The Creator Economy is booming, and PR pros, communicators and the brands they represent are among the big beneficiaries of this wealth of talent. After another huge year, what can content creators—and the brands and firms that engage them—expect to lead content trends in 2024?

Trends 101

Trends Brand Branding Communications 101

Reputation Us

JANUARY 8, 2024

2024 will be another monumental year of continued change in the world of corporate reputation management. To learn more or to schedule Casey Boggs to speak at your upcoming event, visit the 2024 Reputation Speaking website. 2024 REPUTATION SPEAKING TOPICS 1. Reputation Management We are at a pivotal moment where trust in A.I.

Reputation 88

Reputation Crisis Management Crisis Analysis 88

Agility PR Solutions

FEBRUARY 14, 2024

We talk a lot about how brands communicate with customers and the world. Everything from brand persona to tone of voice and the best channels to use are the bread and butter of PR brands. PR is all about communications. But that’s external communications. What about internal communications?

Internal 106

Internal International Strategy Communications 106

Burrelles Fresh Ideas

MARCH 19, 2024

As we stride through 2024 toward Spring Break and the Summer travel season, a new era of exploration and innovation is unfolding, reshaping the landscape of travel experiences and hospitality services. With inflation easing, a recent Nationwide Travel Insurance survey reveals an upbeat US travel outlook for the year.

Travel 92

Travel Trends Tourism Transportation 92

Agility PR Solutions

JANUARY 29, 2024

The concept of brand loyalty has become almost as complicated as coming up with a strategy to earn it.

Brand 101

Brand Branding Strategy Marketing 101

5W PR

JANUARY 3, 2024

As the Consumer Electronics Show (CES) approaches each year, brands have a unique opportunity to showcase their latest innovations and technologies on a global stage. CES 2024 is a major event, and early planning allows for comprehensive strategy development and execution. Highlighting innovation CES 2024 is a platform for innovation.

How To 78

How To Analysis Resources Trends 78

5W PR

JANUARY 9, 2024

As the world looks ahead to 2024, several key retail trends are poised to shape the industry. In 2024, retailers will focus on blending in-store and online shopping for a seamless experience. Traditional brands turn to DTC Direct-to-consumer (DTC) strategies are no longer the exclusive domain of digitally native brands.

Retail 78

Retail Trends Policies Consumer 78

Stern + Associates

NOVEMBER 13, 2023

As we head into 2024, communications professionals are taking stock of what’s changed and what they’ve learned in the past year. In many ways the fundamentals of good communication, messaging and branding remain the same. The post 3 Executive Communications Trends for 2024 appeared first on Stern Strategy Group.

Trends 116

Trends Communications Conference Leadership 116

Agility PR Solutions

DECEMBER 20, 2023

Led by high-impact influencers, the Creator Economy broke wide open in 2023 as brands’ top marketing investment, and as we enter the next wave of the estimated $21B creator marketing industry, brands and retailers are investing more than ever in creators because they are seeing the critical role they play in brand building across the […] The (..)

Brand 106

Brand Branding Marketing Retail 106

Agility PR Solutions

FEBRUARY 4, 2024

Tech-generated insights have continually accelerated over the years, but this has elevated and evolved consumers’ expectations, giving them greater control and influence over the way brands market to them.

Consumer 96

Consumer Retail Brand Branding 96

Agility PR Solutions

MARCH 31, 2024

As the Creator Economy continues to flourish, and as generative AI ushers in shifts in the way content is created and presented, new research from global creator agency Billion Dollar Boy explores this alignment to assist brands in understanding how generative AI is impacting the sector and the future of influencer marketing and advertising strategies. (..)

Marketing 96

Marketing Advertising Advertising Agency 96

NewsWhip

JANUARY 3, 2024

2024’s year of elections Here is the least surprising data point of the year so far: When it comes to interest in elections, the U.S. They will influence content planning for brands and coverage plans for newsrooms. The post 2024 Elections: The world goes to the ballot box appeared first on Newswhip.

Data 113

Data Strategy Brand Branding 113

5W PR

MARCH 7, 2024

At iGaming NEXT 2024, industry leaders convened to discuss the latest developments and chart the course for the future. Customer Acquisition: One of the standout discussions at iGaming NEXT 2024 centered on the escalating costs of customer acquisition facing operators. Reach out to brainstorm your next campaign.

Trends 78

Trends Technology Customer Service Analytics 78

5W PR

JANUARY 29, 2024

This year, several trends caught our attention, revealing the innovative spirit and transformative power of beauty brands. Let’s delve into the top trends that stole the spotlight at Cosmoprof 2024. Ingredient-Centric Brands: One standout trend at Cosmoprof 2024 was the rise of ingredient-centric brands.

Trends 78

Trends Trade Shows Travel Mobile 78

5W PR

FEBRUARY 29, 2024

This year, KBIS 2024 did not disappoint, offering a glimpse into the future of domestic living with a host of exciting insights and trends that caught our attention. Green Everywhere Green emerged as the reigning color of choice at KBIS 2024, dominating both product design and exhibitor booth aesthetics.

Trends 78

Trends Technology Consumer Resources 78

MaccaPR

JANUARY 24, 2024

To view it please enter your password below: Password: The post Protected: 5 Experiential Trends Every Brand Marketer Must Know For 2024 appeared first on Maccabee Blog. This content is password protected.

Trends 62

Trends Brand Branding Marketing 62

Agility PR Solutions

JANUARY 3, 2024

Christmas came early for marketers across the globe last month, as the long-awaited Pinterest Predicts Trends Report for 2024 was finally released. The Hatch Lifestyle team pick their favorite trends appeared first on Agility PR Solutions.

Pinterest 101

Pinterest Trends Report Brand 101

5W PR

MARCH 19, 2024

South by Southwest (SXSW) 2024 recently concluded, leaving attendees from 5WPR with a wealth of insights into the evolving landscape of technology, marketing, and leadership. However, for brands, striking a balance between growth and profitability while still valuing the importance of brand and community remains crucial.

Leadership 78

Leadership Conference Marketing Community 78

Agility PR Solutions

MARCH 5, 2024

So, staying ahead of the curve is crucial for businesses looking to maintain a strong and positive brand presence–and they can, with competitive media reporting. In this article, […] The post 6 trends and innovations in competitive media reporting: What to watch for in 2024 appeared first on Agility PR Solutions.

Trends 106

Trends Report Media Strategy 106

Agility PR Solutions

FEBRUARY 4, 2024

As we embark on the new PR voyage of 2024, let’s explore the trends that are reshaping the landscape. A personalized expedition Our journey begins with a shift towards […] The post Charting a course through PR trends in 2024: Setting sail for success appeared first on Agility PR Solutions.

Course 110

Course Trends Publicity Brand 110

Prowly

DECEMBER 6, 2023

Analyzing your brand sentiment is an extremely effective way to gauge public opinion about your brand, as well as create PR and marketing strategies. Sentiment analysis tools do just that – round up your brand mentions and analyze the sentiment behind them, doing the hard work so you can focus on the details.

Analysis 104

Analysis Tools Strategy Brand 104

Agility PR Solutions

FEBRUARY 7, 2024

Mobile apps are key components of a comprehensive brand marketing strategy in today’s smartphone-obsessed world. New research from mobile-industry growth acceleration platform Liftoff examines the app landscape in 2024, and how app marketing professionals are responding to today’s challenges.

Trends 101

Trends Mobile Marketing Consumer 101

Buzzstream

JANUARY 26, 2024

The quick summary is that Google and Yahoo’s new email standards will be effective starting February 2024. The rules begin in February 2024, but not for everyone. February 2024 – There are no major penalties at the start. June 1, 2024 – Bulk senders must have implemented one-click unsubscribe.

Google 133

Google Guidelines SEO Reputation 133

Konnect Agency

MARCH 20, 2024

And just like that – Expo West 2024 has come and gone – leaving our team buzzing with excitement over the incredible innovations and trends taking over Anaheim. A remarkably impressive event every year, ExpoWest was filled with some truly fresh ideas and innovations that will shape the food and beverage industry in 2024.

Trends 52

Trends Agriculture Instagram Energy 52

Stern + Associates

FEBRUARY 16, 2024

Executives Continue To Value DEI – But It’s More Scrutinized A survey conducted by Morning Consult and released in January 2024 showed 82% of business leaders consider diversity initiatives as essential to their business strategy. In fact, a corporate communications plan is crucial to build a stronger brand – for you or your company.

Communications 104

Communications Ethics Corporate Conference 104

Prowly

MARCH 22, 2024

No matter what industry you’re in, one thing is certain in 2024: budgets are getting tighter and you need to do more with less. While it may sound counter-intuitive, investing in your brand is the smartest thing to do at the moment.

Measurement 104

Measurement How To Brand Branding 104

Prohibition

JANUARY 30, 2024

Influencer marketing will continue to be a powerful tool for brands looking to connect with their target audiences throughout 2024. In this blog post, we’ll explore the ins and outs of influencer marketing, highlighting the trends and strategies that will shape the industry in 2024. This will only grow in 2024.

Trends 62

Trends Marketing Comparison Retail 62

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Once upon a time, businesses hopped on social channels to amp up their brand presence and chat with customers. So, it’s a no-brainer for e-commerce (aka ecommerce) brands to team up with social media to make those sales happen. Shoppers can connect with brands, explore, and buy the products all in one place.

Social Media 86

Social Media Media Mobile SEO 86