Agility PR Solutions

FEBRUARY 3, 2022

2022 will be yet another year of massive expansion for the influencer marketing industry with U.S. influencer marketing spending expected to reach $4.14 The post 5 trends that will dominate influencer marketing in 2022 appeared first on Agility PR Solutions. Their recent product […].

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Trends Marketing Industry Publicity 155

Agility PR Solutions

JANUARY 20, 2022

The post Travel in 2022: Will 2022 be the year of the travel rebound? Key takeaways for marketers appeared first on Agility PR Solutions. But new research from travel guidance platform Tripadvisor, in partnership with Ipsos MORI, indicates that things are looking up for the beleaguered sector.

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Travel Marketing Industry Trends 155

Agility PR Solutions

SEPTEMBER 23, 2022

However, marketing your online store can be even more daunting, especially if you don’t know the best marketing methods to use. But don’t worry, there are various proven techniques that can boost your marketing. This article is your best resource for marketing […].

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Marketing Resources Publicity 137

Agility PR Solutions

JANUARY 11, 2022

Content marketing is one of the most successful strategies to boost organic traffic, conversions, and sales. But to be effective in 2022, it needs to stand out from the crowd. The post 8 types of visuals your content marketing strategy needs in 2022 and beyond appeared first on Agility PR Solutions.

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Content Marketing Strategy Marketing Brand 178

Agility PR Solutions

JANUARY 26, 2022

Where is influence marketing heading in 2022? The firm’s third annual State of Influencer Marketing 2022 report analyzes Instagram influencers’ accounts […]. The firm’s third annual State of Influencer Marketing 2022 report analyzes Instagram influencers’ accounts […].

Instagram 160

Instagram Trends Report YouTube 160

The Resolution Blog

DECEMBER 14, 2021

Coverage and metrics are being collated to share success with stakeholders and secure activity for 2022. Budget-holders are also under pressure to review marketing and make decisions on activity for the year ahead. The post Could the publisher metrics in your end-of-year report put your 2022 PR budget in danger?

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Agility PR Solutions

JUNE 6, 2022

Following two years of precarious budgeting in a volatile, if not hostile marketplace, marketing budgets have climbed to 9.5 percent of total company revenue in 2022, an increase from 6.4 But while marketing budgets are increasing this year, they still lag pre-pandemic spending levels. “In percent in 2021, according to Gartner.

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Company Marketing Publicity 147

Agility PR Solutions

MARCH 7, 2022

A new report from Bannerflow, one of Europe’s fastest growing tech companies, and Digiday shows how the past 12 months have completely altered the way brands approach their digital initiatives, and due to this, in-house marketing continues to evolve.

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Marketing Report Industry Company 153

Agility PR Solutions

OCTOBER 5, 2021

We’ve all learned some valuable lessons over the last 18 months, and it’s time to start applying those learnings to getting ready for 2022 in the comms industry. What’s working in the new normal for marketing and communications leaders—and what are they planning to do more of in the year ahead?

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Marketing Industry Communications Trends 156

Agility PR Solutions

MARCH 2, 2022

As social media matures and multiplies, it’s clear that traditional journalists are no longer the only avenue for media coverage and market exposure. Influencer marketing helps brands overcome this model of personalized news feeds […].

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Strategy Marketing Social Media Brand 156

Agility PR Solutions

MARCH 16, 2022

One-third of all employees surveyed in marketing and creative fields say they are considering switching employers in the next year, according to the 2022 Job Market Pulse Report, an annual resource highlighting key hiring, compensation and overall job market trends from specialized marketing and creative recruitment agency 24 Seven.

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Creativity Trends Report Industry 146

Agility PR Solutions

DECEMBER 20, 2021

2021 was a year of accelerated digital transformation, where we saw influencer marketing continue to explode and reach a market value of $13.8 With the market only expected to grow, it’s critical for brands and influencers to understand how its growth, along with the trends we saw in […]. Here are 5 predictions.

Marketing 170

Marketing Trends Brand Branding 170

Agility PR Solutions

JANUARY 10, 2022

If the pandemic has taught marketers anything over the last two years, new marketing strategies—especially when it comes to social media engagement—are vital to increase a brand’s profile. The post Strategies every marketer should use on Instagram in 2022 to increase engagement appeared first on Agility PR Solutions.

Instagram 153

Instagram Strategy Marketing Social Media 153

PRSay

NOVEMBER 9, 2021

Making communication part of 2022 planning and strategy is more critical than ever as the pandemic continues. When planning for 2022, leaders must develop or refresh both business continuity and crisis communication plans. Listen to learn. The world has significantly changed, and people now expect more from businesses.

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Crisis Crisis Communications Crisis Management Training 195

Konnect Agency

NOVEMBER 23, 2021

It’s hard to believe that in the blink of an eye, we are already staring at 2022. At Konnect, we’ve grown accustomed to the fourth quarter craze and are well underway with 2022 planning for our clients. The worlds of PR, marketing and communications are ever-changing and rapidly evolving, particularly in the digital era we live in.

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Trends Publicity Communications Marketing 119

Communications Conversations

JANUARY 27, 2022

Yesterday, I gave this presentation to a group of 50+ communicators and marketers across the country. I’m posting it here today in hopes it helps spark creativity for you and your team in 2022. Social media trends for 2022 from Arik Hanson The post 9 social media trends for 2022 first appeared on Arik Hanson.

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Social Media Trends Media Creativity 163

Agility PR Solutions

OCTOBER 25, 2022

New research from B2B precision demand marketing firm Integrate reveals insights on how marketers are responding to economic headwinds, revealing that that nearly 60 percent of B2B marketers report current budgets being cut or staying flat—and two-thirds of marketers are expected to accomplish the same or more with fewer resources.

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B2B Study Marketing Resources 85

Agility PR Solutions

NOVEMBER 16, 2021

With consumer retail habits and behaviors in a state of flux, brand and retail marketers can bet that some serious adaptation and agility will be necessary as we head into a “new normal” future. The post 5 trends retail marketers must embrace to transform into customer-first organizations in 2022 appeared first on Agility PR Solutions.

Retail 146

Retail Trends Marketing Consumer 146

Agility PR Solutions

JANUARY 9, 2022

New research from disruptive growth marketing agency 3Q Digital provides an in-depth analysis of the state of social commerce across the country, and contains key insights on the beliefs and motivations behind its integration into brands’ overall marketing strategies.

Industry 141

Industry Report Marketing Analysis 141

Agility PR Solutions

JANUARY 2, 2022

With the new year now upon us, it’s a great time for brands to look at potential trends in digital marketing and digital PR for 2022. The post 3 comms trends brands need to watch in 2022 appeared first on Agility PR Solutions. While no one can be […].

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Trends Brand Branding Digital PR 162

Agility PR Solutions

MARCH 13, 2022

How are small businesses prioritizing their digital marketing? New research from design, marketing, and development firm directory Top Design Firms reveals that the main digital marketing goal of small businesses is expanding their brand awareness (19 percent) or generating more website traffic (19 percent).

Small Business 98

Small Business Social Media Trends Marketing 98

Agility PR Solutions

AUGUST 15, 2022

The post How to use presentation tools for marketing insights in 2022 appeared first on Agility PR Solutions. Unless you are a PowerPoint maverick, you can get much better results from other presentation tools. Given the widespread use of […].

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Tools How To Marketing Publicity 85

Agility PR Solutions

JULY 18, 2022

Email is without a doubt the most common form of digital marketing, with 62 percent of businesses using it to retain clients and customers. The post 11 email metrics that matter for your business in 2022 appeared first on Agility PR Solutions. That’s not surprising given how versatile and accessible email can be.

Marketing 162

Marketing Analysis Publicity 162

Agility PR Solutions

MARCH 10, 2022

Here are tips for putting your PR team at the top of its game in 2022. Partner with the sales and marketing departments The objective […]. The post 5 out-of-the-box tips PR professionals can implement in 2022 appeared first on Agility PR Solutions.

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Trends Industry Publicity Marketing 171

Agility PR Solutions

JANUARY 6, 2022

Gearing up for 2022, 10Fold founder and CEO Susan Thomas prepared her top six predictions covering HR, marketing and tech for the year to come, which are listed below: New avenues to find talent The U.S. The post 10Fold CEO shares communications, HR & tech predictions for 2022 appeared first on Agility PR Solutions.

Communications 155

Communications Creativity Agency Company 155

Agility PR Solutions

SEPTEMBER 20, 2022

The previous two years saw many small and mid-sized agencies growing or regaining lost growth from the previous year, but this year finds agencies with a more challenging landscape, according to newly released research from marketing-focused outsourced business development firm RSW/US.

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Study Agency Examples Report 155

Communications Conversations

MAY 26, 2022

When it comes to social media marketing, our priorities seem to be messed up. Where do we focus the bulk of our time and energy in social media marketing? My guess, content creation and advertising probably take up at least 75% of our time as social media marketers. And, truth be told, they have been for a while.

Social Media 143

Social Media Marketing Media Community 143

Agility PR Solutions

JULY 16, 2023

New global research from small-biz sales CRM firm Pipedrive examining sales and revenue trends across businesses shows optimism across both functions in 2023, even though it reveals two seemingly contradictory data points from the same group: despite the majority (63 percent) of respondents claiming that the companies they work for grew more in 2022, (..)

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Company Marketing Groups Trends 78

Agility PR Solutions

JULY 29, 2022

It never hurts brands and small businesses to incorporate social media into their marketing strategies. Now that social media is one of the most influential sources in our lives, expanding your online marketing strategy should be your first concern.

Social Media 162

Social Media Small Business Media Strategy 162

Agility PR Solutions

JUNE 28, 2022

That means more than half your market target is online and using smartphones. It, therefore, makes sense if you focus your marketing efforts on the growing number of online mobile users and trends. The post 9 of the best marketing apps for your mobile device in 2022 appeared first on Agility PR Solutions. And […].

Mobile 85

Mobile Marketing Web Trends 85

Agility PR Solutions

APRIL 24, 2022

You’ll need to have a solid business strategy and exposure to the greatest online marketing […]. The post 5 productivity tools and software essential for digital marketers in 2022 appeared first on Agility PR Solutions.

Software 85

Software Tools Marketing Strategy 85

Agility PR Solutions

NOVEMBER 15, 2021

It should come as no surprise that social media and influencer marketing are expected to play larger roles in marketing plans as part of a pandemic-accelerated shift to digital, with a net 70 percent of marketers estimating increased spend on social in 2022, according to the 15th annual Digital Marketing Pulse Survey from Ipsos Canada, […].

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How To Marketing Survey Social Media 85

Agility PR Solutions

JANUARY 12, 2022

Brand Keys, the New York-based brand loyalty and engagement research consultancy, annually translates behavioral and emotional engagement metrics from our Customer Loyalty Engagement Index to identify marketing trends. The post Four consumer trends for 2022—from 4.3 This year, we did something completely different.

Trends 155

Trends Consumer Brand Branding 155

Garrett Public Relations

NOVEMBER 29, 2022

As we wrap up 2022 and head into the new year, what advice can help guide us in our marketing and public relations planning? The post 23 Experts Share Top Marketing and PR Advice for 2023 appeared first on Garrett Public Relations.

Marketing 217

Marketing Brand Branding Publicity 217

Axia PR

FEBRUARY 6, 2022

February 2022 – Monumental Digital Marketing Changes Impacting Your Organization. Axia’s 60-Second Impact. 60 Seconds of Information Impacting You and Your Fast-Forward Economy. Brands must break the mold in order to reach today’s users where they’re at, which is increasingly in the digital space.

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Marketing Facebook Technology Brand 62

Shift Communications

FEBRUARY 1, 2022

In 2022, following this traditional approach will directly undermine growth. It will also potentially risk damage to overall brand valuation and market position. Market and cultural changes from the last two years have made driving an effective employer brand narrative one of the most critical business challenges of 2022.

Brand 135

Brand Branding Employee Case Study 135

Agility PR Solutions

APRIL 27, 2022

It can help digital marketers better understand how the public […]. The post 5 reasons why media monitoring matters more than ever in 2022 appeared first on Agility PR Solutions. One such strategy is media monitoring. This is a process by which companies collect and analyze data from various online sources.

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Media Trends Data Strategy 154