Awario

JANUARY 5, 2021

Let's go through the main marketing trends we expect to see this year and break down how you can apply them to your own digital marketing strategy.

Trends 183

Trends Marketing Strategy 183

ImPRessions - Crenshaw Communications

DECEMBER 21, 2021

The social media landscape is constantly evolving, and PR pros must stay in step with trends and tactics. 2021 saw emerging platforms that B2B brands were eyeing to for their marketing plans, and some may have been missteps. The main goal of social media marketing is to generate a dedicated audience for your brand.

Social Media 323

Social Media B2B Media Video 323

Agility PR Solutions

JUNE 27, 2021

In recent years, organizations that incorporated content marketing in their businesses have reported high revenues. To maintain that growth and relevance, marketers must stay updated with the ever-fluctuating content marketing landscape. Almost every […].

Content Marketing 145

Content Marketing Trends Marketing Report 145

Awario

DECEMBER 10, 2020

We gathered the most up-to-date influencer marketing tips to show what you should and shouldn't do in 2021. These tips are based on influencer marketing trends that we could observe in 2020. So let's refresh your influencer marketing strategy with these ultimate 2021 influencer marketing tips.

Tools 194

Tools Marketing Trends Strategy 194

Agility PR Solutions

SEPTEMBER 16, 2021

Consumer conversation trends reveal who has the most WOM traction and who needs to take quick corrective action. For marketers, it means the final push to prepare for holiday 2021. The post Who’s hot, who’s not: Consumer buzz trends as holiday 2021 fast approaches appeared first on Agility PR Solutions.

Trends 155

Trends Consumer Marketing Brand 155

Communications Conversations

JANUARY 28, 2021

That’s what many social media marketers are thinking about as we start 2021. They recently unveiled their emerging visual design trends for 2021 based on hard-core search data from their users. They recently unveiled their emerging visual design trends for 2021 based on hard-core search data from their users.

Content Marketing 117

Content Marketing Trends Marketing LinkedIn 117

PRSay

JANUARY 22, 2021

The effects will be felt this year and beyond and fuel the10company’s top 10 2021 communications trends, each with significant implications for companies and executives: 1. Instilling trust is the 2021 challenge. Valerie Di Maria is principal at the10company , a strategic marketing and communications agency.

Trends 184

Trends Communications Skype Employee 184

Agility PR Solutions

FEBRUARY 16, 2021

As retailers and brand marketers battle through COVID’s impact on consumer behavior, new research from customer journey orchestration and analytics firm Kitewheel explores key trends in the retail industry, providing recommendations on how brands can make the most of an evolving retail landscape.

Retail 144

Retail Trends Analytics Consumer 144

Stephen Waddington

JANUARY 4, 2021

Here are the headlines and links to 15 trend reports for 2021. Artificial intelligence, climate crisis, media chaos, COVID-19 impact and the reorganisation of organisations themselves, are among key trends identified by think tanks, analysts, consultants, agencies, brands, and other self-interested organisations.

Trends 155

Trends Technology Television Banking 155

Agility PR Solutions

JANUARY 26, 2022

Where is influence marketing heading in 2022? New research from IM-focused AI platform HypeAuditor reveals valuable insights into the industry, focusing primarily on Instagram, TikTok, and YouTube—detailing the evolutions that occurred in 2021 and the predicted trends for the year ahead.

Instagram 159

Instagram Trends Report Marketing 159

Shift Communications

MARCH 17, 2022

By Lisa Zanchi, Director, Digital Marketing. A lot has changed in the digital landscape and social media trends over the last year. 2021 was packed with declines (looking at you, Meta) and expansion (TikTok growing rapidly like no other platform). Facebook Marketing Strategy. Instagram Marketing Strategy.

Instagram 164

Instagram Social Media Facebook Trends 164

Onclusive

DECEMBER 16, 2020

The COVID-19 pandemic, as well as multiple climate, social and political disruptions, resulted in a tremendous acceleration of many existing trends and the emergence of some new ones. Another long-term trend is, of course, the anticipated impact of the new US president over the next 4 years. That’s why content marketing needs PR.

Industry 221

Industry Content Marketing Corporate Analytics 221

Critical Mention

OCTOBER 7, 2020

With the knowledge that trends are shifting faster than ever, it’s never a bad idea to be prepared for what’s around the corner. Here are four PR trends to consider for 2021: 1. Track news related to your industry, check out what’s trending and keep track of what your audience is saying to stay a step ahead for 2021. .

Trends 105

Trends YouTube Tourism Video 105

ImPRessions - Crenshaw Communications

APRIL 8, 2021

The Crenshaw team is delighted to be nominated for a 2021 SABRE Awards North America. The 2021 North American SABRE Awards recognize Superior Achievement in Branding Reputation and Engagement from among more than 2,000 entries. . SABRE winners will be announced May 11 during a virtual awards ceremony.

Reputation 156

Reputation Trends Brand Branding 156

Konnect Agency

OCTOBER 21, 2020

There is no doubt that the COVID-19 pandemic will have a long-term impact on not just people’s lifestyles, but also the way brands market to their customers. Looking ahead, how can marketers ensure they succeed, particularly in the face of the ever-changing consumer needs and behaviors? The Rise of Agile in Marketing.

Trends 52

Trends Marketing Mobile Retail 52

Sword and the Script

DECEMBER 15, 2020

Dozens of marketing and PR professionals express aspirations for 2020 along with educated guesses about the future . If there’s a common theme to this year’s annual list of predictions , is that we’re all hopeful about 2021. If there’s a common theme to this year’s annual list of predictions , is that we’re all hopeful about 2021.

Marketing 166

Marketing Employee Content Marketing Training 166

Communications Conversations

MARCH 10, 2021

And that’s impacting how companies handle and manage social media marketing in a big way. In 2021, we’re all marketing to customers who are inherently angry and frustrated with the world around them. This is social media marketing in 2021. Marketing to an angry, frustrated and emotional customer base.

Social Media 197

Social Media Marketing Media YouTube 197

5W PR

DECEMBER 7, 2020

Here’s what social media management platform Hootsuite uncovered after surveying more than 11,000 marketers during the third quarter of this year and combining other gathered data. It came as no surprise that marketers named Facebook their favorite platform for reaching their business goals. 78% said so.

Social Media 103

Social Media Trends Media Policies 103

Agility PR Solutions

DECEMBER 16, 2020

2020 was a year that none of us saw coming, but what will 2021 bring for businesses and marketing leaders while we’re still in the midst of a global pandemic? The post 2021 vision: 5 predictions for B2B tech marketing appeared first on Agility PR Solutions.

B2B 131

B2B Marketing Survey Analysis 131

Agility PR Solutions

MARCH 23, 2021

Scouring the internet for the most current marketing techniques is like searching for almost anything—there’s too much content. If you do search, you’ll come up with the same conclusion: marketing best practices really don’t change. What changes are the trends that frame the need for the best practices.

Communications 161

Communications Brand Branding Trends 161

Shift Communications

FEBRUARY 14, 2022

2021 was the year that several brands got multicultural marketing right. From more equitable DE&I practices (including increased budgets) to elevating more people of color, multicultural marketing took a front seat to it all. Here are a few of the winning multicultural marketing strategies we saw in 2021.

Trends 78

Trends Marketing Consumer Community 78

Contently - Strategy

NOVEMBER 19, 2020

If there was one common challenge that marketers and media pros faced in 2020—besides periods of existential horror—it was trying to figure out virtual events. Inspired, I created a game show called The Smartest Marketer for our Customer Advisory Board (CAB) event, and in hindsight, it was the best thing I’ve done all year.

Trends 130

Trends LinkedIn Video B2B 130

Agility PR Solutions

MAY 7, 2023

The advertising industry has evolved significantly over the years, with the emergence of new technologies and trends. Social influence and word-of-mouth marketing continue to play a significant role in the industry, influencing consumer decision-making and driving sales. AdAge reported that the US ad industry grew by 7.5%

Data 155

Data Strategy Marketing Advertising 155

5W PR

FEBRUARY 1, 2021

In the coming months, B2B companies will be seeing increasing use of several different PR trends, such as thought leadership, reputation management, and more. The post B2B PR: Effective B2B Public Relations Trends for 2021 appeared first on NY PR Agency 5W Public Relations Blog - 5WPR. Validation from Third Parties.

B2B 88

B2B Trends Publicity Engineering 88

Karen Freberg

FEBRUARY 8, 2021

Each year, I try to look at the campaigns from a social media perspective – to see what trends, issues, challenges, and opportunities the event can bring to my work in and out of the classroom. Here are some trends I saw from the Super Bowl. Some things still happen even in 2021. Why is this the best from Super Bowl 2021?

Social Media 104

Social Media Trends Media Reddit 104

Prohibition

FEBRUARY 18, 2021

If there’s one thing to learn from the first month of 2021, other than how hard it is to stick to Dry January during lockdown, it’s that despite the feeling like the world’s come to complete a stand-still, the land of social media never stops evolving. The launch of LinkedIn Marketing Labs. Facebook overhauls its privacy setting.

Social Media 118

Social Media Trends Media YouTube 118

NewsWhip

SEPTEMBER 8, 2021

This year, fall flavors are quickly saturating the market. Food and beverage brands need to be proactive when it comes to planning ahead, and that includes following the trends to find the best flavors possible to incorporate into their strategy. . Trending fall flavors. Seasonal trend: Mooncakes. engagements.

Trends 145

Trends Hotels Brand Branding 145

Konnect Agency

NOVEMBER 23, 2021

Nothing seems to ring more true than how quickly 2021 flew by! It’s always an exciting time of the year when we get to look back at what trends and tactics were successful, and which emerging practices can be implemented by a public relations agency to make our clients “All-Stars” in the new year ahead. Hybrid Events.

Trends 119

Trends Publicity Communications Marketing 119

Agility PR Solutions

DECEMBER 4, 2020

comes to a close, it’s time to look ahead at the coming year in PR and marketing, andbrand elevation agency Matter Communications has announced its top five marketing and PR trend predictions for 2021. The post Hindsight is 2020: Matter shares 5 comms predictions for 2021 appeared first on Agility PR Solutions.

Trends 121

Trends Agency Marketing Communications 121

Agility PR Solutions

DECEMBER 15, 2020

The post Top 10 PR and marketing predictions for 2021 from Worldcom PR Group’s global partners appeared first on Agility PR Solutions. The COVID-19 pandemic heightened uncertainty in all sectors of life. In these times of uncertainty, we only know one thing for certain—the impact of COVID-19 will […].

Marketing 166

Marketing Groups Publicity Trends 166

Prohibition

FEBRUARY 11, 2021

We’re willing to hedge our bets and say that your B2B marketing strategy didn’t exactly take off as you’d hoped last year…. How has COVID-19 changed B2B marketing? Once maligned for being misguided, non-strategic and lacking structure, reactive marketing has become a necessity for the majority of businesses. You’re not alone.

B2B 62

B2B Strategy Marketing How To 62

Burrelles Fresh Ideas

MARCH 19, 2024

From sustainable practices to immersive technologies, the year 2024 promises an array of trends that will redefine the way we wander, unwind, and connect with the world around us. What are some of the trends we’re seeing? Flights remain popular, with 22% confirmed and 46% likely. since last year.

Travel 92

Travel Trends Tourism Transportation 92

Stern + Associates

NOVEMBER 13, 2023

Conferences Finally Made Their Big Comeback In 2020 and 2021, during the pandemic, there was a lot of talk about the demise of in-person conferences. The post 3 Executive Communications Trends for 2024 appeared first on Stern Strategy Group. But this prediction, to paraphrase Mark Twain, has been greatly exaggerated.

Trends 116

Trends Communications Conference Leadership 116

Agility PR Solutions

NOVEMBER 21, 2021

With a post-pandemic retail environment looming, and a critical holiday shopping season in full swing, brands and marketers continue to struggle to understand the “new normal” consumer. The post 2021 consumer expectations are shifting—and opportunities for innovation abound appeared first on Agility PR Solutions.

Consumer 146

Consumer Retail Brand Branding 146

Sword and the Script

DECEMBER 21, 2021

Professionals across the globe share analysis and perhaps, aspiration, in offering up PR and marketing predictions for 2022. As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. Tom Pick , Digital Marketing Consultant, Webbiquity , LLC.

Marketing 214

Marketing Content Marketing Social Media Employee 214

MaccaPR

JANUARY 8, 2021

From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively use social media in 2021. Influencer Marketing Goes Beyond Selling. Christine underscored that brands are expected to spend $15 billion on influencer marketing by 2022.

Social Media 62

Social Media Trends Marketing Viral 62

Sword and the Script

JULY 13, 2021

By the looks of the 2021 JOTW Strategic Communications Survey results, that’s never been truer than today. Below are the top PR challenges in 2021, according to the survey: 40% said too many priorities. 11% said lack of alignment with marketing. 11% said lack of alignment with marketing. social media, content, etc.).

Communications 159

Communications Survey Education Leadership 159