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#14: What happens when influence outshines advertising?

NewsWhip

MARCH 26, 2021. What happens when influence outshines advertising? As the CIO Bryan Pedersen leads MSL’s digital and innovation center of excellence that includes developing new offerings and tools, as well bolstering core capabilities like storytelling and influencer marketing. Watch webinar. Read transcript. Save your spot. #14:

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20 PR and Marketing Predictions for 2022

Sword and the Script

Brad Marley , Chief Storyteller, Yelram Media . Issues from 2021 to carry-over. Several trends that started in 2021 will grow to carry over into 2022. It’s good news for contextual advertising companies, who have already started reaping the benefits of marketing’s ‘identity crisis.’ PR grows more in demand.

Marketing 214
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How to Make an Email Newsletter That Builds Trust and Drives Leads

Contently - Strategy

But 2021 begs a different question: How do you develop a great email newsletter? Over at my LinkedIn newsletter , it’s the art and science of storytelling. The Nudge newsletter—published by founder and CEO Ben Young—is my go-to digest for all the branded content and native advertising news.

How To 142
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What Are the New Rules of Marketing and PR?

wiredPRworks

Each edition covers the modern approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising. Storytelling success stories. Her podcast, Growing Social Now, launched in 2021. What We Talked About on Growing Social New.

Marketing 118
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How B2B Brands Can Use TikTok Without Ruining It

Contently - Strategy

The platform isn’t saturated with advertising, but many B2C companies are already active. At Contently, I think you know how much we value storytelling by now. It’s vital to take a step back from promotional advertising. Now comes the big question: Should B2B brands use TikTok? It depends.

B2B 111
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#20: Building the bridge between infrastructure and data-driven media intelligence

NewsWhip

JUNE 18, 2021 | 11:30am EST / 4:30pm GMT. JUNE 18, 2021 | 11:30am EST / 4:30pm GMT Building the bridge between infrastructure and data-driven media intelligence: Zach Silber and KivvitGUESTS Chief Innovation Officer, Kivvit President & Chief Revenue Officer, NewsWhip Topics Infrastructure is a pillar of. Watch webinar. read more.

Data 78
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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” ” ~ Morgan McLintic , CEO, Firebrand Communications 6. Finally, 2024 also brings another U.S.

Writing 189