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Nonprofit Local News Gains Steam

PRSay

Another force turning people away from national news programs has been the public’s addiction to social media, which amplifies negativity and often sidesteps facts in favor of unsubstantiated opinion and innuendo, he said. Most affected were local news outlets that are independently operated or owned by small media chains.

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The Case for Customer Service Marketing: Social Media Marketing World Recap

Cision

When I arrived at Social Media Marketing World (SMMW) last Wednesday, I was excited to learn how to generate more leads via social media. You’re in PR, communications, social media or any other marketing function. Cision (@Cision) March 24, 2017. We all experience this.

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2017 Crisis Management That (Mostly) Worked

ImPRessions - Crenshaw Communications

But in the spirit of fair play, here are some examples of reputation management that succeeded in 2017. ” Yet Pepsi’s fast action helped stanch the outpouring of criticism that the commercial was tone-deaf and trivialized true social activism. Pepsi’s graceful mea culpa.

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Social Media and PR – Go Together Like Peanut Butter & Jelly

Cision

It’s the same thing with social media and PR. Social Media = Peanut Butter. Think of social media as the peanut butter. It’s the foundation of marketing in 2017. As a business owner, you must be on social media. billion active social media users in the world. PR = Jelly.

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21 Social Media News Stories to Start April 2017 With

wiredPRworks

And, every month we give them a social media news round-up of what’s news right now. Here are 21 social media news stories to start April 2017 with. Facebook Social Media News April 2017. How Local News Stations Cover Weather on Facebook. Google Plus Social Media News April 2017.

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Creative Headlines Will Drive PR SEO & Success in 2017

Cision

It continues a thought leading series based on Agency and Client-side workplace issues, and is the basis of a forthcoming coaching and mentoring book to be published in 2017 alongside the 15th anniversary of the agency. Creating such community in 2017 is now of the highest significance as journalism returns to its roots.

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Facebook is local media

Stephen Waddington

Local Facebook pages and groups are replacing local media according to research from Braintree, Essex. By Dan Slee If there’s one thing I can tell you it’s that Facebook groups and pages in a local area are huge. Back in 2017, there were 301 groups and 279 pages in and around Braintree. Not just a bit huge.

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