Cision

FEBRUARY 24, 2016

Twitter’s stock tumbled after CEO Jack Dorsey reported the company lost $500 million dollars over the last year. According to Cision’s State of the Media 2016 Report , 21.6 Get our predictions in this year’s report! The State of the Media 2016 Report found that 64.3 But is Twitter really dying?

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Twitter Report Tools Pitching 120

Marketwired

DECEMBER 15, 2015

31, you will be inundated with emails, blogs, and podcasts advising you how to get ready for 2016. In 2016, we want to make your lives a bit less hectic (hopefully). What should you look for in 2016? In 2016, Smart Insights predicts that mobile ad spending will exceed spending on desktop, reaching almost $70 billion worldwide.

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Mobile Retail Video Social Media 100

Shift Communications

DECEMBER 28, 2016

Our top posts from the second quarter of 2016 focused on PR and marketing technology skills, Facebook branded content, and measuring influencer performance. In April of 2016, Facebook decided to change the game and reporting methods for the typical influencer. Want to see how to do this for your blog? Here’s how. Lisa Zanchi.

Technology 83

Technology Facebook Measurement Policies 83

Cision

FEBRUARY 16, 2016

So how can you keep up and get your brand on reporters’ radar? Cision’s new State of the Media 2016 Report provides a unique perspective on recent industry trends to help you shape your media outreach. Here are three major findings from the report: Want more findings on the state of the media? Read the free report today!

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Report Media Television Pitching 120

Cision

FEBRUARY 29, 2016

Ninety-three percent of journalists prefer to receive pitches by email, according to Cision’s State of the Media 2016 Report. But with so many brands emailing pitches in the hopes of getting coverage, reporters’ inboxes are getting crowded, and most brands’ messages are getting lost in the clutter. Get on reporters’ radar.

Pitching 120

Pitching Report Brand Branding 120

Cision

FEBRUARY 29, 2016

Ninety-three percent of journalists prefer to receive pitches by email, according to Cision’s State of the Media 2016 Report. But with so many brands emailing pitches in the hopes of getting coverage, reporters’ inboxes are getting crowded, and most brands’ messages are getting lost in the clutter. Get on reporters’ radar.

Pitching 120

Pitching Report Brand Branding 120

Shift Communications

DECEMBER 2, 2016

Staying top of mind with reporters and editors that select contributed content pieces demands creative thinking and an intimate knowledge of the rapidly evolving news cycle. As 2016 winds down, we look forward to a new year to bring our clients the kind of coverage that continues to help them grow their businesses. Mary McGuire.

Media 60

Media Mobile Trends Employee 60

The Stalwart Blog

OCTOBER 8, 2015

As we look towards 2016, here are five things every PR professional can do to prepare for a successful year ahead. While it’s not uncommon for reporters and editors to change periodically, there are other aspects of media outlets that alter as well. Do they have new sections and are the same reporters the same?

Small Business 60

Small Business Twitter Analytics Examples 60

Remote PR Jobs

SEPTEMBER 25, 2023

Public relations jobs exceeded those of reporters by more than six-to-one last year, up from less than two-to-one 20 years ago, according to data from the U.S. public relations specialists for every news reporter Source: U.S. Spin Cycle There are now 6.4 For the news business, that would extend already sizable declines.

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Newspapers Publicity Journalism Report 100

Shift Communications

DECEMBER 13, 2016

SHIFT New York’s consumer team kept up a full court press in 2016, keeping our clients’ brands top of mind among relevant technology and lifestyle reporters and delivering relevant, timely content to their readers. So… on to the consumer media goodness! Happy holidays! Alan Marcus. Senior Vice President.

Consumer 60

Consumer Media Analytics Travel 60

Agility PR Solutions

OCTOBER 18, 2018

A new report reveals some good news for the PR industry—at least for those firms applying business-building best practices. Best-in-class North American PR agencies increased their hourly rates in 2017 over averages of all firms from 2016, according to the research from PR industry-focused merger and management consulting firm Gould+Partners.

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Report Agency Industry Publicity 60

Stephen Waddington

AUGUST 3, 2017

Ofcom’s latest report is packed with data and analysis. The Ofcom Communication Report 2017 tells the story of changing media consumption and behaviours in the UK. The 240 page report is packed with data and analysis. The post 10 planning insights from the Ofcom Communication Report 2017 appeared first on Stephen Waddington.

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Report Communications Analysis Television 100

Cision

SEPTEMBER 12, 2016

In a recent survey, The Next Web reports that as little as 35% of hashtagged posts on Twitter may have been originated by non-automated users. Where everyone else is using them both for posting AND for search (not just for posting). Don’t be misled by the magic of hashtags. The other 65%? Bots and retweet farms.

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How To LinkedIn Instagram Twitter 120

PRSay

OCTOBER 24, 2018

Then, on April 20, 2016, Mitsubishi President Tetsuro Aikawa resigned suddenly after admitting that his company had falsified its fuel-efficiency reporting. But then the 2016 scandal forced Nissan to suspend selling those models. Those viewing the May 2016 press conference were not limited to members of the media.

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Ethics Automotive Technology Conference 203

Shift Communications

DECEMBER 15, 2016

On the day of the woman’s retirement party there were four broadcast stations and a number of print/online reporters on-site. We worked through technology glitches, changes in plans, changes in schedules and more in the home stretch, as this format was a first for both client and reporter. Brittany Joyal, Account Executive.

Print 60

Print Media Travel Wireless 60

Sword and the Script

MARCH 8, 2016

The PR professional “every reason to be increasingly confident,” according to the 2016 PRWeek Salary Survey , from which that median salary figure stems. The survey report breaks down PR salaries in several segments and also compares the data year-over-year graphically. The post PR Salary: What’s a PR Pro Worth in 2016?

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Survey Tourism Airlines Financial 60

Stephen Waddington

JUNE 2, 2018

There’s lots to learn for media, marketing and PR from Mary Meeker’s annual Internet report but be wary of the US bias if you live or work elsewhere. Mary Meeker, an analyst turned venture capitalist at Kleiner Perkins Caufield Byers (KPCB), has published her annual Internet Trends report for 2018. Here’s what I spotted. #1

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Report Trends Retail Marketing 92

Shift Communications

JANUARY 4, 2016

In this series, we’ll examine a few data-driven trends that could mean success or failure for your PR efforts in 2016. We’ve fed them to every social influencer, journalist, reporter, and source in volumes so great, if we printed them out, we’d deforest the Amazon in a day. Trend #1: Interactive Infographics. Christopher S.

Data-Driven PR 60

Data-Driven PR Infographics Data Trends 60

MaccaPR

MAY 23, 2016

According to the 2016 Trust Barometer published by agency Edelman Health, the general public’s trust in healthcare in the U.S. Attendees at the Health Academy conference had the chance to engage with a panel discussion led by three influential health care reporters, Kimberly Leonard from U.S. lags all other sectors but one (financial).

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Conference Healthcare Marketing Crisis 80

Communications Conversations

JANUARY 19, 2017

2016 was a good year to be a job seeker. As I thought about 2016, I landed on 8 moves that I believe will change the PR/social landscape in the year ahead: Nathan Eide, director, test & learn, FRWD. Still not exactly sure what the title means, but I do know Nathan’s move from Bolin to FRWD in 2016 was a big one.

Marketing 60

Marketing Agency Leadership Social Media 60

Mindful Marketing

FEBRUARY 17, 2016

How to create measurement charts and reports – and interpret the data. The post 2016 Challenges and Opportunities in PR Measurement appeared first on SeeDepth PR Analytics Platform. Do media monitoring companies provide enough measurement and analytics capabilities? How can you measure share of voice? Should you?

Measurement 50

Measurement Analytics Software Resources 50

Onclusive

FEBRUARY 10, 2020

The “panel based” approach to inferring earned media exposure is statistically invalid and vastly limits the insights which can be used for reporting and optimization. In 2016 it acquired competitor AVG Technologies , and merged Avast Antivirus with AVG AntiVirus. Onclusive PR Attribution is in no way impacted by the Jumpshot closure.

Media 273

Media Privacy Data Analytics 273

MaccaPR

JANUARY 17, 2017

Now that 2016 – our Minneapolis PR agency's 20th Anniversary Year – has rocketed to a close, join us for a tour of the most popular MaccaPR blog posts of the past 12 months. Let's dive back into your favorite posts from 2016 one last time! the Top MaccaPR Posts of 2016. We ask you to please enter at your own risk.

Crisis 48

Crisis Local Blogging Creativity 48

The Proactive Report

JANUARY 2, 2017

Fake News has always been around, but 2016 saw a sudden rise in stories that were blatantly false or misleading or partially untrue. A Gallup poll in September 2016 showed that trust in the media has sunk to a new low. Pitch your stories to media outlets and reporters that have a reputation for excellent news reporting.

Government 214

Government Digital PR Report LinkedIn 214

The Hoyt Organization

SEPTEMBER 19, 2023

A tech start-up, Auction.com, and the nation’s largest online real estate marketplace and considered the “eBay of real estate since 2007,” decided to change its name to Ten-X in January of 2016. Results From July 2015-June 2016, despite a significant name change and 100% rebrand, the program maintained the company’s media dominance.

Real Estate 52

Real Estate Industry Customer Service Course 52

Cision

OCTOBER 4, 2017

In our 2017 State of the Media Report , we learned that 71 percent of journalists “always or often” use multimedia in their stories. Furthermore, a 2016 interview with the Associated Press revealed most major news outlets will not run a text-only story. Multimedia is a crucial component to impactful modern-day journalism.

How To 282

How To Storytelling B2C Measurement 282

Waxing UnLyrical

JANUARY 22, 2016

The first 2016 edition of #measurePR took place on January 12th at our brand new time (we’re testing it) from 8:30 to 9:30 pm ET. On how effective measurement can improve media relations: A4: #PRdata gives you the opp to think on your feet w reporters. Here’s to another great year of PR measurement!

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Measurement Community Facebook LinkedIn 40

Ronn Torossian

DECEMBER 1, 2016

The recall report specifies that the affected vehicles include model years 2011 – 2016, and, according to the report, … READ MORE ». At this point, the recall announcement does not include any information about whether or not anyone has been injured due to this defect, nor how the company learned of the issue.

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Report Blogging Company Crisis 150

Cision

JANUARY 11, 2016

The following list was pulled during the 73rd Annual Golden Globes on January 10, 2016. BBC Breaking News (@BBCBreaking) January 11, 2016. Perez Hilton (@PerezHilton) January 11, 2016. VOGUE.CO.UK (@BritishVogue) January 11, 2016. Nina Garcia (@ninagarcia) January 11, 2016. Nerdist (@nerdist) January 11, 2016.

Twitter 120

Twitter Fashion Television Travel 120

Agility PR Solutions

MAY 27, 2019

The cry that “the media is dying” has been echoing for years now, but the latest data from the Labor Department (as recently reported by Bloomberg) is especially dire. It’s predicted that journalist jobs will decrease by 9 percent from 2016 to 2026. When they leave the newsroom, where are all these professionals be going? […].

Journalism 137

Journalism Data Report Media 137

Axia PR

NOVEMBER 21, 2022

Younger audiences are using the social media platform for casual searches, Google reports. The popular app first came in 2016 and has since grown. We all know of it, but do we know how powerful it actually is, especially for Generation Z?

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Engineering Google Social Media Video 62

The Proactive Report

MAY 27, 2017

Despite the major changes in the media landscape, it’s still a core part of PR and there are still reporters, editors and producers we have to reach out to. ” Pew Stateo f the Media 2016. . ” Pew Stateo f the Media 2016. That means there are fewer reporters to pitch your stories to.

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Media Relations Media Newspapers Radio 127

Cision

MARCH 4, 2016

. — Jon Rothstein (@JonRothstein) March 2, 2016. — Mike Greenberg (@Espngreeny) March 1, 2016. Nicole Auerbach – USA Today, College Basketball/Football Reporter. — Nicole Auerbach (@NicoleAuerbach) February 24, 2016. — Reid Forgrave (@ReidForgrave) February 28, 2016. He's a star.

Sports 120

Sports Course Twitter Report 120

Onclusive

FEBRUARY 10, 2020

This approach to attribution is statistically invalid and vastly limits the insights which can be used for reporting and optimization. In 2016, Avast expanded it’s antivirus marketshare when it acquired competitor AVG Technologies. Onclusive maintains PR Attribution , a proprietary solution which we invented nearly a decade ago.

Media 221

Media Privacy Data Analytics 221

Bianchi Biz Blog

DECEMBER 16, 2020

To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016.

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Meeting Automotive Mobile Media 98

Stephen Waddington

MAY 10, 2022

There’s nothing in legislation proposed by the Government to address robust corporate reporting failures or tackle climate, and social concerns. The Government has introduced planned legislation in the Queen’s Speech ( p49, Lobby Pack ) to tackle how companies report to stakeholders. Instead, it is proposing a new audit watchdog.

Corporate 106

Corporate Government Retail Report 106

Waxing UnLyrical

JUNE 3, 2016

A2(2): And then make sure you’re asking yourself: “What am I trying to convey by reporting on metrics?” Kelly Byrd added: A4: Reporting results, but not using data to (im)PROVE and replicate success in a trackable way #measurepr. Ease into biz results. ” #measurepr. Wouldn't you like to be in her kitchen?

Media Relations 40

Media Relations Measurement Media Analysis 40