5 PRedictions for 2015
Onclusive
DECEMBER 11, 2014
Not one to buck the trend, we’re (#obviously) going to … Continued. Industry Insights & Trends 2015 PR predictions PR PR education PR predictions PR tips PR tools public relations'
This site uses cookies to improve your experience. By viewing our content, you are accepting the use of cookies. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country we will assume you are from the United States. View our privacy policy and terms of use.
Polaris
DECEMBER 9, 2014
The Content Marketing Institute (CMI) and MarketingProfs recently released their latest joint study on the use of content in the marketing mix: B2C Content Marketing, 2015 Benchmarks, Budgets and Trends—North America. What else does the study reveal about B2C content marketing trends? Content marketing is not a passing trend.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Polaris
DECEMBER 18, 2014
‘Tis the season when brands release heart-warming Christmas videos and marketing bloggers write about the best holiday gift ideas , new year’s resolutions and marketing trends for 2015. 2015 will be the year marketers get back to basics by focusing on these important questions: - Who is the audience? Wishful thinking?
Communications Conversations
DECEMBER 18, 2014
In this week’s show, Kevin and I talk 2015 trends. But, they may not be the trends you probably think of when you consider the onslaught of “prediction” posts we see every time this year. How to Use Analytics to Build Your 2015 Marketing Plan”. SHOW NOTES – December 18, 2014.
Deirdre Breakenridge
DECEMBER 11, 2015
Can you believe it’s December and 2015 is coming to a close? Rather than share my New Year’s resolutions or point out the latest trends in PR for 2016, I’ve decided to share my thoughts about some important lessons this past year. You can listen to the full discussion on PR trends here. I accomplished my 2015 show goals.
Communications Conversations
DECEMBER 8, 2014
Yes, those 2015 trends/prediction posts are just starting to roll out. Between the all-too-tired and predictable (2015 is the year of mobile!) to the ridiculously far-fetched (augmented reality will TRANSFORM PR in 2015!), Still really think mobile will “take over” in 2015? It’s that time of year.
Onclusive
OCTOBER 6, 2015
Last week in New York, #TeamAirPR hosted the 2015 PRTech Awards to honor the leading minds in PR, Marketing, Technology and Media. Needless to say, the brainpower gathered in one room was staggering. You can peruse a few snaps of the mind meld here.) Everyone in attendance was there to acknowledge that our industry is at […].
PR 20/20
OCTOBER 22, 2014
Preparing 2015 marketing budgets and strategies can seem overwhelming with so many variables at play. The marketing rate of change is accelerating, the technology matrix is growing , and the lexicon is ever evolving. Strategy Technology Industry Talent Inbound Marketing'
Waxing UnLyrical
JANUARY 26, 2015
Whenever we approach the end of a year, we invariably see a flurry of “year in review” type posts, not to mention trend and forecast posts. Here are some of the most interesting posts on 2015 marketing and PR trends we’ve seen. 30+ Social Media Predictions for 2015. ” is the Big Trend of 2015.
The Proactive Report
MAY 2, 2015
Pew Research released their 2015 State of the Media report this week. The percentage of Americans who have listened to a podcast in the past month has almost doubled since 2008, from 9% to 17% by January of 2015. The percentage listening in 2015 was up two points over 2014 levels (15%). Key trends. Things to consider.
The Resolution Blog
OCTOBER 21, 2015
I can prove it to you now with Google Trends. I’m going to use the 2015 Cannes Lions Grand Prix winner; Always #Likeagirl campaign ‘Turning an insult into a confidence movement’ by Procter & Gamble and Leo Burnett Toronto. You’ll also see a huge spike in people searching in February 2015. An example.
Onclusive
MAY 10, 2017
That said, here are 10 PR industry job trends, including some data sourced from the U.S. In 2015, the median annual income for a PR specialist was $56,770. So far, there are more than 85 B2B services and platforms that help PR professionals do their jobs better, ranging from visual storytelling apps to tools for trend tracking.
Waxing UnLyrical
JANUARY 23, 2015
So when PRSA asked me to author a guest post on PR trends for 2015, initially I scratched my head a bit. PR Trends for 2015. PR Trends for 2015: 7 To Watch is a post from: Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn PR Trends for 2015: 7 To Watch. Just tawlk to me.
NewsWhip
OCTOBER 24, 2022
“As far as the Italian market is concerned, NewsWhip has been an important partner since June 2015 for all our iconic brands: Vogue Italia, Vanity Fair Italia, La Cucina Italiana, Wired Italia, GQ Italia, AD Italia & Condé Nast Traveller Italia.”. Trend spotting in journalism. Roberta explains.
Cision
DECEMBER 29, 2015
You’ll need to embrace the trends of tomorrow to stay ahead in the game. Soon 2015 will fade into history, so it’s time to forecast which content marketing strategies are most likely to follow through in 2016 and which of them will die a fast death. This was a winner last year and it’s still here, the “visual” trend.
Cision
JULY 22, 2015
Our 2015 Social Journalism Study explores how media professionals use social media in their daily lives. Four years ago, a majority of journalists were hesitant to utilize Twitter and Facebook, and seemed especially skeptical about how these sites could help them reach audiences near and far.
Cision
JUNE 1, 2015
What I want to share in this piece is how basic social listening using Twitter Trends to earn media placements. What I want to do in this piece is show how many media placement opportunities may be hidden in plain sight (plain sight = Twitter Trends). What was trending on March 12? Can you do the same with Google? Conclusion.
Cision
SEPTEMBER 10, 2015
We decided to take a look at four major emerged, emerging, or horizon trends and how they’ll affect the sector. Before we dive in, here are some quick definitions: Emerged trends are trends that are already present and becoming more widespread and important. Emerged Trends. Want to make standout content?
Communications Conversations
JUNE 18, 2020
However, even with these big changes in the first half of 2020, many social media marketers seem to still be working from the 2015 social media playbook. Might not be the sexiest trend of 2020, but it has teeth. What do I mean?
ImPRessions - Crenshaw Communications
JANUARY 5, 2017
Here are the top new trends that are accelerating change in the practice of public relations and challenging old-timers as we move into 2017. According to a 2015 Chief Communications Officer survey by Korn Ferry , CCOs in the U.S. The post The Top PR Trends For 2017 appeared first on Crenshaw Communications.
Cision
OCTOBER 7, 2016
In 2015, in an analysis of news media, web forums and 1% of Twitter conversations, we found 90,140 mentions. When you are listening for trends, you are given the opportunity to benchmark social and news media events relevant to your business. Trends are cyclical. There are pumpkin spice cookies, cakes, candles and yes, lattes.
Cision
OCTOBER 29, 2015
A r eport issued by PageFair (which produces tools to measure the impact of ad blocking and develops unobtrusive advertising) states that ad blocking use grew 41 percent in the last 12 months and that publishers lost an estimated $22 billion in 2015. Some forms of compromise are emerging.
ImPRessions - Crenshaw Communications
MAY 7, 2020
Every PR professional should have a curated network of journalists for the latest news, trends, and insights. Nate covers breaking news to original stories, at CNN, in retail analyzing trends that impact major retailers like Amazon, Walmart, Target and Best Buy to name a few. . Tonya Garcia @tgarcianyc. Steven Barr @steven_j_barr .
Marketwired
FEBRUARY 26, 2016
Just in the past month many predictions have been made about 2016 PR trends, and a lot of them have overlapping themes. You can tap into trending topics to determine the best times to share content. Simply comment about current events and share trending articles. Content Strategy is Vital.
Communications Conversations
NOVEMBER 2, 2015
In this episode of the Talking Points Podcast, Kevin and I talk about tech and media trends–from a little different perspective (that of a former Yahoo board member). SHOW NOTES – October 29, 2015. https://corporate.target.com//article/2015/10/treatster-halloween-how-to. Take a listen.
Journalistics
MAY 26, 2015
One of my favorite annual reports is the Pew Research Center’s State of the News Media 2015. What other trends are revealed in this year’s installment of the State of News Media? Now in its 14th year, the report is one of the best indicators of the health of the news media industry.
Communications Conversations
JANUARY 5, 2015
However, it does play into what I see to be a more plausible trend in 2015 (and subsequent years): Burnout for early adopter social media marketers. But, I think there’s a bigger trend here than Jay’s outlook that social media jobs will disappear. Trends social hiring trends social media hiring trends'
The Stalwart Blog
JANUARY 8, 2016
Each year, the constant flow of new platforms, features and trends, leaves many social marketers scrambling to stay ahead of the game. If this history and a handful of recently emerging trends are any indication, 2016 will be the host of yet another boom of social innovation. . 2015 was a big year for video, 2016 will be even bigger.
Communications Conversations
AUGUST 18, 2015
My topic: Digital trends reshaping the PR industry. My angle: To talk, not about the trends *everyone* is talking about (hello content marketing and emojis!), but instead about the trends bubbling up just below the surface. Those trends that will impact our work in the years to come–not necessarily right at this moment.
Stephen Waddington
JUNE 2, 2018
Mary Meeker, an analyst turned venture capitalist at Kleiner Perkins Caufield Byers (KPCB), has published her annual Internet Trends report for 2018. Internet Trends Report 2018 from Kleiner Perkins Caufield & Byers I’ve worked my way through the 300 page report this weekend. No surprises.
Waxing UnLyrical
NOVEMBER 9, 2015
I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. What do you hope to learn at the PRSA 2015 International Conference? Twitter Facebook Google+ LinkedIn Monday Roundup: PRSA 2015 International Conference. Good morning from Atlanta!
Shift Communications
NOVEMBER 5, 2015
In what is becoming an unsurprising story, Facebook also grew its revenue significantly; below, every region showed Q3 revenue growth from advertising: Above, what’s interesting is the very strong growth in the US and Canada, continuing a trend from the previous quarter. The post State of Social Media Q3 2015: Facebook has 1.5
Shift Communications
NOVEMBER 5, 2015
In what is becoming an unsurprising story, Facebook also grew its revenue significantly; below, every region showed Q3 revenue growth from advertising: Above, what’s interesting is the very strong growth in the US and Canada, continuing a trend from the previous quarter. The post State of Social Media Q3 2015: Facebook has 1.5
Shift Communications
JANUARY 7, 2015
Let’s start 2015 with a bang! To be successful, we need the kind of market dynamism that this trend suggests… More established businesses are also increasingly calling Texas home. I’m excited to announce the debut of SHIFT Communications’ fourth office, open for business now, in Austin, TX! Are you ready?
Cision
NOVEMBER 6, 2015
Whether your organization creates content or partners with existing content creators, these are the trends that are shaping your communication future. Vine ‘s short format works particularly well for visual comedy, so it’s no surprise that all top ten Vine creators (as of August 2015) produce comic shorts.
Shift Communications
NOVEMBER 5, 2015
In what is becoming an unsurprising story, Facebook also grew its revenue significantly; below, every region showed Q3 revenue growth from advertising: Above, what’s interesting is the very strong growth in the US and Canada, continuing a trend from the previous quarter. The post State of Social Media Q3 2015: Facebook has 1.5
Onclusive
JANUARY 14, 2015
Last Tuesday Rebekah co-hosted Shonali Burke’s first #measurePR Twitter chat of 2015 alongside Deirdre Breakenridge. Industry Insights & Trends Deirdre Breakenridge future of PR PR PR measurement PR tips PR tools PRTech public relations Rebekah Iliff Shonali Burke' Why, PRTech of course.
Cision
MAY 15, 2015
. — Lorenzo Gee (@bareknucklepr) May 8, 2015. Bryan Andaya (@BryanAndaya) May 11, 2015. Carrie Layne (@carrielayne) May 5, 2015. Naomi Shapiro (@superdumb) May 8, 2015. Sales Dynamo (@SalesDynamoNY) May 5, 2015. Ken Knitter (@KenKnitter) May 12, 2015. Ken Knitter (@KenKnitter) May 8, 2015.
Deirdre Breakenridge
APRIL 13, 2015
Source: 2015 DS Simon Media Influencers Report) Makes sense – the shrinking media newsrooms lack the resources to produce video. The 2015 PRESSfeed Media Trends and Online Newsroom Study shows that only 30% of the Fortune 100, 10% of the Fortune 500 and a scant 5% of the Inc. And they expect to use “much more” in the next year.
PR in High Definition
DECEMBER 13, 2017
So, what are the crazy trends predicted to become lifestyle norms by 2027? So, here are four more seemingly-ludicrous trends that will be quite normal activity by 2027, and how these trends can these be woven into your 2018 campaign. There is a term for brands using trends to create buzz – trendjacking. Yes please.
Waxing UnLyrical
NOVEMBER 20, 2015
As did James Breen : A2: I also see a trend of including internal (owned) metrics like google analytics, social media follower growth, share price #measurepr. Twitter Facebook Google+ LinkedIn #measurePR Recap (November 2015): Measuring Multimedia. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis.
Solo PR Pro
JUNE 6, 2017
Last week, Kleiner Perkins Caufield & Byers partner, Mary Meeker released her 2017 internet trends report. Facebook grew 62% year over year from 2015 to 2016, while Google grew 20% year over year. Internet Trends 2017 Report from Kleiner Perkins Caufield & Byers. Be prepared to mobilize your communications strategies.
Journalistics
MAY 26, 2015
One of my favorite annual reports is the Pew Research Center’s State of the News Media 2015. What other trends are revealed in this year’s installment of the State of News Media? Now in its 14th year, the report is one of the best indicators of the health of the news media industry.
wiredPRworks
OCTOBER 9, 2015
Thanks to IMEX America for inviting me to present digital marketing, LinkedIn, and PR trends for the meetings, destinations, and events industries. Monday October 12th, 2015. Tuesday October 13th, 2015. Tuesday October 13th, 2015. Wednesday October 14th, 2015. Track: Research / Trends. 10:00 am - 12:15 pm.
Expert insights. Personalized for you.
We have resent the email to
Are you sure you want to cancel your subscriptions?
Let's personalize your content