Stephen Waddington

DECEMBER 17, 2020

A personal commitment as CIPR Past President in 2015 has led to the publication of the fifth edition of Exploring Public Relations and Management Communication. These include value, measurement, gender, BAME diversity and the reputation of the industry itself. There’s a series of perennial issues in public relations.

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Case Study Conference Exercises Print 201

Reputation Us

JULY 13, 2017

It certainly makes our job as public relations professionals working to help banks and credit unions manage their reputation easier to navigate. A good reputation is essential to a bank or credit union’s well-being. But a good reputation is about more than having a good balance sheet. Reputation, Reputation, Reputation.

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Banking Reputation Financial Government 60

Reputation Us

JULY 14, 2017

It certainly makes our job as public relations professionals working to help banks and credit unions manage their reputation easier to navigate. A good reputation is essential to a bank or credit union’s well-being. But a good reputation is about more than having a good balance sheet. Reputation, Reputation, Reputation.

Banking 60

Banking Reputation Financial Government 60

David PR Group

NOVEMBER 14, 2014

What Bacardi is doing actually fits with my main marketing theme for 2015. For 2015, you have to define your channels, from both the marketing and communications perspectives. The post Strengthen Your Marketing Channels in 2015 appeared first on David PR Group | Public Relations, Reputation Management and Attorney Marketing.

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Hotels Marketing Strategy Advertising 71

Reputation Us

OCTOBER 18, 2016

While credit union merger counts have slowed since the 277 consolidations completed in 2012 – totaling 254 in 2013, 257 in 2014 and 235 in 2015 – 2016 brought an uptick in numbers. Moreover, the cohesiveness of a strategic plan – and its actualization – must include safeguarding reputation as a paramount consideration.

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Reputation Communications Financial Internal 60

Stuart Bruce

JANUARY 5, 2015

Why in 2015 are we still asking what is PR? The UK’s Chartered Institute of Public Relations (CIPR) definition of PR says: “Public Relations is about reputation – the result of what you do, what you say and what others say about you. What is public relations?

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Reputation Corporate Ethics Communications 60

Waxing UnLyrical

NOVEMBER 9, 2015

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. Why: “A thought leadership platform can produce significant results and impact reputation, relationships and revenue. What do you hope to learn at the PRSA 2015 International Conference?

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Conference Internal International Leadership 40

Mindful Marketing

JUNE 22, 2015

Patrick Coffee had insightful commentary on the Holmes Report’s 2015 World PR Report , where he “respectfully disagreed” with the report’s claim that “media relations skills are not seen as particularly relevant.”. It’s bad enough that the PR industry already suffers from a tainted reputation when it comes to media relations skills.

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Media Relations Measurement Report Media 50

PR in High Definition

SEPTEMBER 28, 2023

There is evidence from as far back as 2015 indicating that search engines have the power to subtly control thinking and behaviour – this is known as the search engine manipulation effect. SEO actually has a critical role to play in reputation management. Take a look at Firefly’s PR meets SEO: Digital Reputation Management Guide.

Engineering 62

Engineering SEO Wireless Google 62

Reputation Us

DECEMBER 12, 2014

ACG Portland Elects 2015 President, New Board Members Association elects Casey Boggs as president; adds Carole Bentley, Joe Sillay, Gary Mortensen and Mark Birge as board members Portland, Ore., The post LT Public Relations’ Casey Boggs Elected 2015 President of ACG Portland appeared first on LTPR.

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Publicity Corporate 60

Stuart Bruce

JANUARY 7, 2016

More than a quarter of the value of small and mid-sized firms is tied to their reputation, yet many firms still fail to properly manage it. The research says that small and mid-cap quoted companies estimate that, on average, 28% of their market value is accounted for by reputation. trillion at the close of last year.

Reputation 60

Reputation Company Corporate Crisis Communications 60

Prohibition

JUNE 28, 2023

Crisis management in food PR is the art of effectively handling these crises, to protect the reputation and livelihood of the brand. These crises can have severe health implications for consumers and can damage the reputation of the brand – meaning they need to be dealt with appropriately and quickly.

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Crisis Management Crisis Case Study Crisis Communications 62

Reputation Specialist Michael Toebe

MAY 10, 2021

Someone’s sensitivity and good intentions, communicating from their best morality, with the compass pointing in what they believe to be the “right” direction might not prove protective to reputation and could very well invite a firestorm of criticism. Consider the wild story of cartoonist Garry Trudeau, back in 2015.

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Wikipedia eBook Reputation Course 52

Waxing UnLyrical

JULY 30, 2015

Build your online reputation through LinkedIn networks and groups, meetups, and about.me. measurePR Recap (July 2015): Internal Communications is a post from: Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn #measurePR Recap (July 2015): Internal Communications. #measurepr. See you all there!

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Internal International Communications Measurement 40

Melissa Agnes

SEPTEMBER 18, 2018

coli crisis in 2015, and the mindset and strategies they implemented to manage the many dynamics of this incident, including the long-lasting reputational impact it threatened to leave on the brand. About this episode.

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Crisis Crisis Management LinkedIn Twitter 182

Solo PR Pro

JANUARY 6, 2015

or you’re looking to reach new levels of success in the year ahead, checkout the most popular Solo PR Pro posts of 2014 below (and sign up for our newsletter today to help keep your business resolutions in 2015): 1. Truly bad grammar can diminish your reputation, make you appear careless, and cost you money through lost opportunities.

eBook 40

eBook Creativity Twitter Tools 40

Waxing UnLyrical

SEPTEMBER 25, 2015

Amith Prabhu of SCoRe – Indian School of COmmunications & REputation & the The PRomise Foundation for PR. Twitter Facebook Google+ LinkedIn Recap: the September 2015 #measurePR-palooza. Martin Waxman of Martin Waxman Communications. Aseem Sood of Impact Research & Measurement Pvt Ltd, and.

Measurement 40

Measurement Web Analytics Twitter 40

Stern + Associates

JUNE 22, 2023

asks Argenti, who authored “ Corporate Responsibility ” (SAGE Publications, 2015). How Does Your Organization’s Reputation Stack Up? While leaders like to be able to quantify their organization’s reputation, Argenti says rankings by external organizations don’t tell the whole story.

Strategy 62

Strategy Communications Crisis Communications Corporate 62

Cision

AUGUST 1, 2016

At their recent webinar, “ Analyzing Back-to-School Shopping Behaviors ,” Cision’s Michelle Vangel and Caitlin Jamali shared their findings from a study of social discussion among back-to-school shoppers during the 2015 season. Social listening can help you uncover actionable insights needed to improve your reputation and earn more sales.

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Brand Branding Retail Consumer 120

Melissa Agnes

MAY 20, 2015

Considering that Plains All American Pipeline is a publicly traded company, a negative hit to their reputation can result in a serious dip in their share price. — ABC7 Eyewitness News (@ABC7) May 20, 2015. — SavageNation (@SavageNation) May 20, 2015. — Matthew Modine (@MatthewModine) May 20, 2015. .

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Crisis Crisis Communications Crisis Management Twitter 154

Onclusive

APRIL 12, 2018

She joined UL in 2015 and is responsible for brand and marketing strategy, communications, public relations and crisis management, corporate social responsibility, events, customer experience, digital marketing and social media, as well as the marketing organization at large. Kathy: I am the SVP, Chief Marketing Officer at UL.

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

Sword and the Script

DECEMBER 21, 2021

Reputation management is crucial. Reputation management would become crucial in the face of recession, jobs loss and livelihood loss. We are guardians of reputation and image and so we must ensure that the ‘ESG wave’ of promises are fulfilled. 2015: 6 Pragmatic Content Marketing Predictions for 2015.

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Marketing Content Marketing Social Media Employee 214

Waxing UnLyrical

AUGUST 14, 2015

Amith Prabhu of SCoRe – Indian School of COmmunications & REputation & the The PRomise Foundation for PR. Twitter Facebook Google+ LinkedIn #measurePR Recap (August 2015): Big Picture PR Measurement. Get ready to talk to: Pierre-Loic Assayag of Traackr (disclosure: Traackr is my client). Stephen Waddington of Ketchum.

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Measurement Analytics Google Tools 40

Stephen Waddington

JANUARY 31, 2019

Individual blogs are in decline but blogging remains an important form of social media for reputation and awareness. The traffic to this blog has declined from a peak of 12,000 unique visitors per month in 2015 to around two-thirds that number today. There are fewer individual bloggers than ever before and they’re blogging less.

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SEO Community Blogging LinkedIn 113

Cision

OCTOBER 21, 2015

Below are a few ways you can amp up your storytelling, stemming from insights, ideas and case studies explored at the 2015 xPotomac Conference. Liz Sabatiuk (@mobilia5) August 27, 2015. Similarly, brands will lose their followers and reputation if they aren’t prepared for crises. Carrie Hane Dennison (@carriehd) August 27, 2015.

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Storytelling Case Study Crisis Viral 120

Cision

MAY 7, 2015

TRISH DOLL (@TrishDoll) May 3, 2015. MichaelFertik from @reputation_com reputation is bigger than brand #powerofPR pic.twitter.com/tJ0W4FcnPi. Catherine Anderson (@cathmoore) April 20, 2015. Interesting: 1% of internet users create all of the content, 9% share content and 90% consume content! michaelfertik #powerofPR @PRNews.

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Conference Measurement Twitter Reputation 120

Reputation Us

JANUARY 2, 2015

While many blogs will have a list of “Top 10 ways to improve work in 2015″ we thought it would be […]. As we say goodbye to 2014 and move into a new year, we have the opportunity to step back and think about how to kick things off with renewed energy and plenty of perspective. The post Efficiency!

Energy 60

Energy Reputation Agency Communications 60

Cision

MARCH 29, 2016

CFO (2015) reports that ambiguity in financial PR often correlates to poor performance. Spin is something that the public is increasingly skeptical of, and this impacts the reputation of all communication professionals. Leslie Nicol of CIN and Maine Desk (2015) offers a pretty innovative way to do this: with your subscriber list.

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Retail Pitching Print Writing 120

Remote PR Jobs

SEPTEMBER 25, 2023

One of the biggest risks to a company’s reputation is a tone-deaf advertising campaign. The Holmes Report published in 2015 found that while women make up 70% of those employed in the U.S. Most recently, Heineken faced pressure to withdraw its ad featuring the slogan “Sometimes, lighter is better.” African American, 2.6%

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Agency How To Survey Employee 100

Rock the Status Quo

NOVEMBER 16, 2014

Barring issues, it should hit bookshelves in the first half of 2015. It’s all about how to build an online marketing strategy based on clarity of messaging, positioning and target audience – then using that clarity to create trust, value and reputation within the right target market so you can… rise above the noise!

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Print Resources Reputation Pitching 150

Mark My Words

NOVEMBER 2, 2020

The judge highlighted three incidents where he said Mr Depp had put Ms Heard in “fear for her life” In one of those incidents, in Australia in 2015, Mr Depp was allegedly physically and verbally abusive towards her while drinking heavily and taking drugs.

Film 60

Film Insurance Insurance Reputation 60

PRSay

APRIL 30, 2019

A third of the conference attendees believed that skills developed over years of real-world experience and professional reputation were more valuable than a graduate degree in communications earned via the firehose method over 12 months. I gave myself five years.

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Public Affairs Publicity Conference Training 117

Cision

DECEMBER 11, 2015

In October 2015 , judges ruled it lawful to tinker with a car’s software, “jailbreak” mobile phones and modify old video games. Learn how copyright laws can protect your brand’s reputation. Example: For those in the automobile, gaming or telecommunication industries, take note. You now know a thing or two about basic U.S.

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Telecommunications Training Reputation Software 120

Prohibition

DECEMBER 11, 2020

After finishing my comms degree back in Lisbon, Portugal, I decided to do my masters in PR at Leeds Beckett University in 2015. Prohibitions work is incredible and the agency’s reputation in the industry is great, which us why I decided to take the plunge at the end of 2019.

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Meeting Exercises Social Media Agency 62

Mark My Words

MARCH 23, 2023

It was pulled in 2015 after it triggered claims that they were being exploited or mocked by the ‘laddish banter’ The show also saw an exodus of popular presenters who fronted the show and made it such a success, such as Tim Lovejoy and Helen Chamberlain. . ‘It’s of an age where it can’t be what it wants to be.’

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YouTube Energy Sports Instagram 60

Stuart Bruce

JUNE 25, 2015

Reputation is not shaped by what you say, but what you do. Public relations is the management discipline that looks after reputation, which is what you do AND what you communicate.” A definition for 2015. That’s not just communications. And more about what public relations really is here – What is PR?

Financial 60

Financial Communications Ethics Reputation 60

Reputation Us

NOVEMBER 13, 2014

We’re NOW accepting submissions for the 2015 Nonprofit Challenge – CLICK HERE for details The end of the year is quickly approaching and with that comes the conclusion of LTPR’s 2014 Nonprofit Challenge. The post Nonprofit Communications Support *Pro Bono* appeared first on LTPR.

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Nonprofit Communications Publicity 109